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  • 01 Jun 2012
  • News

Leadership Is a Conversation

  • September 2000 (Revised November 2000)
  • Case

GetConnected.com

By: Rajiv Lal, Nilanjana R. Pal and Jodi L. Prins
Describes the situation faced by GCI.com in April 2000, soon after raising $12 million for their new venture. After hiring an advertising agency, management needs to decide on the nature of the advertising campaign to target the right set of customers with the right... View Details
Keywords: Advertising Campaigns; Business Startups; Business or Company Management; Marketing Strategy; Market Entry and Exit; Corporate Strategy; Web Services Industry
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Lal, Rajiv, Nilanjana R. Pal, and Jodi L. Prins. "GetConnected.com." Harvard Business School Case 501-025, September 2000. (Revised November 2000.)
  • 06 Nov 2021
  • News

Employers Partner with Community Colleges to Fill the Talent Pipeline

  • 27 Sep 2012
  • News

Guanxi or关系: one word, many interpretations

  • Research Summary

Ownership Qutotient: Putting the Service Profit Chain for Unbeatable Competitive Advantage

By: W. Earl Sasser

Professors Jim Heskett and Earl Sasser, in collaboration with Joe Wheeler have been examining cuatomer and employee ownership behaviors which have a profound impact on long term profit and growth. Their findings are published in Ownership Quotient:... View Details

  • February 2004 (Revised August 2004)
  • Case

National Semiconductor's India Design Center

By: Jeffrey T. Polzer and Elizabeth Kind
The senior managers of the India Design Center used 360-degree feedback to develop their team competencies. Now, three new managers are about to join their management team, and Ashok Kumar, director of the center, must decide how to integrate the new managers in a way... View Details
Keywords: Groups and Teams; Information Technology Industry; India
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Polzer, Jeffrey T., and Elizabeth Kind. "National Semiconductor's India Design Center." Harvard Business School Case 404-102, February 2004. (Revised August 2004.)

    Sandra J. Sucher

    Sandra Sucher, professor of management practice at Harvard Business School, is an internationally recognized trust researcher. The Power of Trust, her third book, is based on two decades of global research on how companies build stakeholder trust and how,... View Details

    Keywords: apparel; banking; brokerage; clothing; fashion; financial services; furniture; hotels & motels; retail financial services; retailing; service industry
    • March 2005 (Revised August 2007)
    • Case

    Brocade: Launching the Multiprotocol Router

    By: Elie Ofek and Mamoon Hamid
    Brocade management is preparing for the launch of a new technology for data storage. The multiprotocol router improves on existing technology and has the potential to change the way firms design their data storage networks. Students must determine the target market for... View Details
    Keywords: Customer Satisfaction; Price; Product Launch; Partners and Partnerships; Segmentation; Information Infrastructure; Technology Adoption; Information Technology Industry
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    Ofek, Elie, and Mamoon Hamid. "Brocade: Launching the Multiprotocol Router." Harvard Business School Case 505-064, March 2005. (Revised August 2007.)

      Alan D. MacCormack

      Alan MacCormack is the MBA Class of 1949 Adjunct Professor of Business Administration at the Harvard Business School, a member of The Digital, Data, and Design (D^3) Institute at Harvard, and a core faculty member... View Details

      Keywords: automotive; communications; computer; e-commerce industry; electronics; high technology; information technology industry; internet; semiconductor; software; telecommunications; venture capital industry
      • December 2003 (Revised May 2004)
      • Case

      Grove Street Advisors

      By: G. Felda Hardymon, Josh Lerner, Ann Leamon and Frank Angella
      Grove Street Advisors, a manager of customized private equity investment products, has been very successful in its first five years. To grow, the group must decide whether to target smaller organizations, revive its coinvestment efforts, or enter the highly competitive... View Details
      Keywords: Business Organization; Decision Choices and Conditions; Private Equity; Investment; Market Entry and Exit; Competitive Strategy
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      Hardymon, G. Felda, Josh Lerner, Ann Leamon, and Frank Angella. "Grove Street Advisors." Harvard Business School Case 804-050, December 2003. (Revised May 2004.)
      • March 2005 (Revised December 2005)
      • Case

      Actis & CDC: A New Partnership

      By: G. Felda Hardymon and Ann Leamon
      The senior managing partner of Actis, a leading private equity investor in emerging markets, must decide whether to go into the market to raise money. Actis was spun out of CDC, a 50-year-old division of the U.K.'s Department for International Development, and is... View Details
      Keywords: Private Equity; Partners and Partnerships; Emerging Markets; Financial Services Industry; United Kingdom
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      Hardymon, G. Felda, and Ann Leamon. "Actis & CDC: A New Partnership." Harvard Business School Case 805-122, March 2005. (Revised December 2005.)
      • 26 Jul 2010
      • Research & Ideas

      Yes, You Can Raise Prices in a Downturn

      to manage in the zone. Customer Relationship Management systems often supply the relevant data, but are they used? Activity-based costing... View Details
      Keywords: by Sean Silverthorne; Retail; Consumer Products
      • September 1999 (Revised February 2004)
      • Case

      Juice Guys (B)

      By: Joseph B. Lassiter III, Sharon Lee Fox and Cynthia Rushmore Kuechle
      The case explores who the customers are for a new beverage product, their desires as customers for this product, and their desires when ordering this product from a local specialty store location. View Details
      Keywords: Entrepreneurship; Product Launch; Product Positioning; Customer Relationship Management; Consumer Behavior; Commercialization; Customer Satisfaction; Food and Beverage Industry
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      Lassiter, Joseph B., III, Sharon Lee Fox, and Cynthia Rushmore Kuechle. "Juice Guys (B)." Harvard Business School Case 800-123, September 1999. (Revised February 2004.)
      • January 2007 (Revised December 2008)
      • Case

      Mercy Corps: Positioning the Organization to Reach New Heights

      By: Allen S. Grossman and Caroline Joan King
      Mercy Corps, the world's 5th largest international relief and development agency, is at a turning point. The nonprofit's opportunities to grow and serve a larger number of beneficiaries are unprecedented. By looking at the unique relationship between headquarters and... View Details
      Keywords: Business Offices; Business Headquarters; Globalized Firms and Management; Growth and Development Strategy; Organizational Structure; Nonprofit Organizations
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      Grossman, Allen S., and Caroline Joan King. "Mercy Corps: Positioning the Organization to Reach New Heights." Harvard Business School Case 307-096, January 2007. (Revised December 2008.)
      • March 2006 (Revised January 2011)
      • Case

      CEMEX: Rewarding the Egyptian Retailers

      CEMEX has pursued an aggressive decommoditization strategy focused on its relationship with small Egyptian retailers. In particular, the strategic role and effectiveness of the Rewards Program, a tournament that rewarded the sales performance of the retailers, was... View Details
      Keywords: Marketing Strategy; Performance Improvement; Sales; Motivation and Incentives; Construction Industry; Egypt
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      Martinez-Jerez, Francisco de Asis, Joshua Bellin, and Carole Winkler. "CEMEX: Rewarding the Egyptian Retailers." Harvard Business School Case 106-065, March 2006. (Revised January 2011.)

        Design-Driven Innovation

        How to create innovations that customers do not expect, but that they eventually love? How to create products and services, that are so distinct from those that dominate the market and so inevitable that make people passionate?

        In a context where everyone is... View Details

        • 04 Nov 2015
        • News

        How to use Facebook to maximize your business presence

        • 08 Aug 2017
        • First Look

        First Look at Research and Ideas, August 8, 2017

        subsumed by the other three. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=53024 August 2017 Obstetrics & Gynecology Relationship Between Labor and Delivery Unit Management Practices... View Details
        Keywords: Sean Silverthorne
        • October 1994 (Revised March 1995)
        • Case

        Marsh Supermarkets, Inc. (B): The Entry of Meijer Supercenters

        The Marsh chain of supermarkets is challenged by the entry of Meijer Supercenters into the Indianapolis market. Marsh management must decide how to select, price, promote, and merchandise its products in order to retain the loyalty of its customers and maintain... View Details
        Keywords: Distribution; Marketing Strategy; Competitive Advantage; Retail Industry; Indianapolis
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        Burke, Raymond R. "Marsh Supermarkets, Inc. (B): The Entry of Meijer Supercenters." Harvard Business School Case 595-039, October 1994. (Revised March 1995.)

          Dutch Leonard

          Herman B. ("Dutch") Leonard is Eliot I. Snider and Family Professor of Business Administration at the Harvard Business School and the George F. Baker, Jr. Professor of Public Sector Management at Harvard University's John F. Kennedy School of Government. In... View Details

          Keywords: education industry; federal government; health care; nonprofit industry; state government
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