Customer Focus - Publications - Faculty & Research

22 Aug 2011
Research & Ideas

Getting to Eureka!: How Companies Can Promote Creativity

motivated state, focusing on the deadline, the profitability goals," she says. "Ideally, they will still be passionate about the work, but it's important at that point to focus in and to make sure the details of implementation... View Details

Keywords: by Michael Blanding

07 Dec 2010
First Look

First Look: Dec. 7

Simons. By posing these provocative questions, you identify critical gaps in your strategy execution processes, focus on the most important choices you must make, and understand what's at stake in each one. In this concise guide, Simons... View Details

Keywords: Sean Silverthorne

07 Oct 2008
First Look

First Look: October 7, 2008

of IGOs that focus on economic issues, but also on those with social and cultural mandates. This demonstrates that relational governance is important and feasible in the global context and for the most risky transactions. Finally we... View Details

Keywords: Martha Lagace

02 Apr 2013
First Look

First Look: April 2

Started with a small intimate team in London, the firm had merged with a continental PE firm and was successful, with an increased focus on Asia deals. After a long day of global partner meetings behind them, a group of Greighton... View Details

Keywords: Sean Silverthorne

26 Aug 2008
First Look

First Look: August 26, 2008

b01/en/common/item_detail.jhtml?id=808033 The Home Depot, Inc. Harvard Business School Case 608-093 For its first 20 years, Home Depot was known for its entrepreneurial spirit and focus on customer service.... View Details

Keywords: Sean Silverthorne

September 2019 (Revised May 2020)
Supplement

Keroche (D): Transforming the Core Business

By: Ramon Casadesus-Masanell and Pippa Tubman Armerding

This case describes Keroche co-founder Tabitha Karanja’s decision to exit the wine business following the Kenyan government’s 2007 increase in excise taxes on wine. In August 2007, Keroche introduced the vodka drink Viena Ice as a replacement for its fortified wines,... View Details

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September 2019 (Revised May 2020)
Supplement

Keroche (C): The Excise Tax Increase

By: Ramon Casadesus-Masanell and Pippa Tubman Armerding

This case discusses the Kenyan government’s decision to increase excise taxes on wines in 2007. The tax increase would cause an average increase in price of 367% on Keroche’s fortified wines. Meanwhile, Keroche’s competitor EABL had effectively lobbied the government... View Details

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15 Sep 2009
First Look

First Look: September 15

companies have a sense of mission enabling them to deliver what their customers want in a way that is significantly better than the competition. As a formula for the future, it brings together the necessity of financial success... View Details

Keywords: Martha Lagace

23 May 2019
Book

These Entrepreneurs Take a Pragmatic Approach to Solving Social Problems

In 1908, Harvard Business School’s first dean, Edwin Francis Gay, welcomed the School’s inaugural class of 59 students by saying that HBS was challenged with encouraging its students to have the “intellectual respect for business as a profession, with the social... View Details

Keywords: by Dina Gerdeman; Green Technology

05 May 2003
Research & Ideas

Sharing the Responsibility of Corporate Governance

of integrity has to do it. In the same way that medical ethics do not compel a physician to do something that violates his or her own personal ethics, corporate law does not require directors to check their sense of right and wrong outside the boardroom door. A myopic... View Details

Keywords: by Carla Tishler

01 Nov 2016
First Look

First Look - November 1, 2016

Runway, Sentient Jet), and there is a more explicit focus on sustainability (e.g., Stella McCartney). Luxury brands need to consider the increasing global connectedness, particularly the importance of the Chinese market for luxury... View Details

Keywords: Sean Silverthorne

12 Jul 2016
First Look

July 12, 2016

July–August 2016 Harvard Business Review How to Negotiate with a Liar By: John, Leslie Abstract—People, including negotiators, lie every day, so when you're trying to make a deal, it's important to defend against deception. The best strategy, says the author, is to... View Details

Keywords: Sean Silverthorne

28 Oct 2008
First Look

First Look: October 28, 2008

Case 709-429 This case explores the role that MTV, with its heavy diet of music and general youth-oriented media content, plays in spreading public-service messaging to contain the scourge of HIV/AIDS worldwide. There is a focus... View Details

Keywords: Martha Lagace

16 Apr 2013
First Look

First Look: April 16

notion that the signal-to-noise ratio plays a central role in generating multiplicity with AA preferences for fairness. Cases & Course Materials Harvard Business School Case 612-701 Zappos.com 2009: Clothing, Customer Service, and... View Details

Keywords: Sean Silverthorne

08 May 2007
First Look

First Look: May 8, 2007

special focus is the influence that the EU accession process has on the Latvian economy and on economic policy choices in the country. Challenges students to discuss how the environment changes as EU membership is achieved, and which new... View Details

Keywords: Martha Lagace

13 Nov 2018
First Look

New Research and Ideas, November 13, 2018

forthcoming Journal of Finance Brokers and Order Flow Leakage: Evidence from Fire Sales By: Barbon, Andrea, Marco Di Maggio, Francesco Franzoni, and Augustin Landier Abstract—Using trade-level data, we study whether brokers play a role in spreading order flow... View Details

Keywords: Dina Gerdeman

11 Apr 2017
First Look

First Look at New Research, April 11

Alexander, and Amitabh Chandra Abstract—Many public and private efforts in coming years will focus on research in precision medicine, developing biomarkers to indicate which patients are likely to benefit from a certain treatment so that... View Details

15 Dec 2015
First Look

December 15, 2015

his coauthors, correct some of the misinformation, describe how the thinking on the subject has evolved, and discuss the utility of the theory. They start by clarifying what classic disruption entails—a small enterprise targeting overlooked View Details

Keywords: Carmen Nobel

26 Mar 2019
First Look

New Research and Ideas, March 26, 2019

attentional focus improves perceivers’ ability to judge group effectiveness. Finally, we find that perceivers with higher levels of social sensitivity are more accurate at judging group effectiveness. We discuss the implications of these... View Details

Keywords: Dina Gerdeman

27 Jun 2017
First Look

First Look at New Research and Ideas, June 27

additional countries in Central Asia: Armenia, Azerbaijan, Georgia, Kazakhstan, Kirgizstan, Tajikistan, Turkmenistan, and Uzbekistan. With seemingly competing instructions to accelerate growth, while not diluting focus in Turkey or... View Details

Keywords: Sean Silverthorne

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Getting to Eureka!: How Companies Can Promote Creativity

First Look: Dec. 7

First Look: October 7, 2008

First Look: April 2

First Look: August 26, 2008

Keroche (D): Transforming the Core Business

Keroche (C): The Excise Tax Increase

First Look: September 15

These Entrepreneurs Take a Pragmatic Approach to Solving Social Problems

Sharing the Responsibility of Corporate Governance

First Look - November 1, 2016

July 12, 2016

First Look: October 28, 2008

First Look: April 16

First Look: May 8, 2007

New Research and Ideas, November 13, 2018

First Look at New Research, April 11

December 15, 2015

New Research and Ideas, March 26, 2019

First Look at New Research and Ideas, June 27

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