Publications

September 1985
Case

H.J. Heinz Co.: Plastic Bottle Ketchup (B)

By: John A. Quelch

The Heinz Ketchup product manager discovers she does not have sufficient finished inventory and production capacity to meet trade demand for a new plastic bottle ketchup. Alternatives include cancelling promotion events and putting the trade on allocation. View Details

Keywords: Distribution; Crisis Management; Innovation and Invention; Product Marketing; Food and Beverage Industry

April 1982
Case

Total Cereal

By: Stephen A. Greyser and John A. Quelch

Keywords: Food and Beverage Industry

September 1980
Teaching Note

Dunkin' Donuts (C), Teaching Note

By: Hirotaka Takeuchi

Keywords: Food and Beverage Industry

October 1979 (Revised May 1980)
Case

Dunkin' Donuts (B): Field Management

By: Hirotaka Takeuchi

Keywords: Performance Evaluation; Franchise Ownership; Food and Beverage Industry

July 1979 (Revised April 1980)
Case

Dunkin' Donuts (A): Company Background

By: Hirotaka Takeuchi

Keywords: Food and Beverage Industry

February 1967 (Revised December 1980)
Case

Quaker Oats Co.: Life Cereal

By: Walter J. Salmon

Keywords: Food and Beverage Industry

May 1989 (Revised September 1989)
Case

Jacobs Suchard: Reorganizing for 1992

By: Robert G. Eccles Jr.

Jacobs Suchard, the Swiss-based coffee and chocolate producer, is preparing for the common market and EEC 1992. At the time of the case, the company is still organized toward independent, local country markets, and believes it must move toward a more global... View Details

Keywords: Organizational Change and Adaptation; Expansion; Organizational Structure; Markets; Global Strategy; Food and Beverage Industry; Switzerland

November 1981 (Revised October 1985)
Supplement

General Foods: Food Service Division (C)

By: John P. Kotter

Keywords: Food and Beverage Industry

March 1992 (Revised April 1996)
Teaching Note

Peanut Butter Fantasies, Teaching Note

By: Amar Bhide and Myra M. Hart

Teaching Note for (9-391-072). View Details

Keywords: Food and Beverage Industry

April 1991 (Revised August 1995)
Supplement

Cat Fight in the Pet Food Industry (B)

By: David J. Collis

Describes the contest for the takeover of Anderson Clayton as industry players compete for one of the seven major dog food makers. View Details

Keywords: Business or Company Management; Bids and Bidding; Competition; Corporate Strategy; Food and Beverage Industry

March 1991 (Revised April 1995)
Case

IBP and the U.S. Meat Industry

By: David J. Collis and Nancy Donohue

IBP, the largest U.S. beef and pork processor, is facing deteriorating earnings and undertakes a fundamental strategic review in 1990. Having grown from its founding in 1961 to its current position as a low cost, innovative producer of boxed beef, and more recently... View Details

Keywords: Business or Company Management; Product; Competition; Business Earnings; Geography; Vertical Integration; Corporate Strategy; Food and Beverage Industry; United States

July 1988
Teaching Note

Kentucky Fried Chicken (Japan) Ltd., Teaching Note

By: Christopher A. Bartlett

Teaching Note for (9-387-043). View Details

Keywords: Food and Beverage Industry; Japan

January 2002
Article

How Snapple Got Its Juice Back

By: J. A. Deighton

Keywords: Food and Beverage Industry

December 1986 (Revised December 1993)
Case

Johnsonville Sausage Co. (A)

Describes the evolution of Johnsonville Sausage through a generation of management and from a small operation to a large concern of over 500 employees. Describes how each of the functional areas in the firm has evolved, and how its structure and systems have changed... View Details

Keywords: Organizational Change and Adaptation; Business or Company Management; Transformation; Growth and Development; Food and Beverage Industry