Publications

April 2023
Case

Twitter: The Freedom to Speak Freely and Be Heard

By: Randolph B. Cohen, Carin-Isabel Knoop and Mel Martin

In April 2022, serial entrepreneur Elon Musk announced that he would be interested in purchasing the social media site Twitter for $44 billion. With more than 100 million twitter followers, Musk had historically leveraged the site to engage with the customers of his... View Details

Keywords: Values and Beliefs; Acquisition; Social Media; Power and Influence; Technology Industry; Communications Industry; Public Relations Industry; United States

Keywords: Banking, Telecom, Financial Services

18 Aug 2020
Blog Post

4 Ways to Make Your Company Conversations Count

For many organizations, virtual recruiting is an entirely new way of engaging with students. Company Conversations may also feel new if your organization is accustomed to engaging in a one-to-many-style presentation instead of small group Q&A. Based on student... View Details

Keywords: All Industries

William A. Sahlman

William Sahlman is a Baker Foundation Professor of Business Administration at Harvard Business School.

Mr. Sahlman received an A.B. degree in Economics from Princeton University (1972), an M.B.A. from Harvard University (1975), and a Ph.D. in Business... View Details

March 2022 (Revised June 2022)
Case

The United States National Security Apparatus, Multipolarity, and the Rise of Commercial Space

By: Matthew C. Weinzierl and Brendan L. Rosseau

In 2019, the U.S. national security community crossed a Rubicon by declaring that space was “a war-fighting domain” and undergoing a major reorganization, including the creation of the U.S. Space Force, the first new military branch in over 70 years. Military and... View Details

Keywords: War; National Security; International Relations; Power and Influence

2025
Working Paper

Choosing and Using Information in Evaluation Decisions

By: Katherine Baldiga Coffman, Scott Kostyshak and Perihan O. Saygin

We use a controlled experiment to study how information acquisition impacts candidate evaluations. We provide evaluators with group-level information on performance and the opportunity to acquire additional, individual-level performance information before making a... View Details

Keywords: Discrimination; Beliefs; Stereotypes; Gender; Prejudice and Bias; Selection and Staffing; Performance Evaluation

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October 2023 (Revised May 2025)
Case

Nelson Mandela: Changing the World

By: Robert Simons and Shirley Sun

This case traces the rise of Nelson Mandela from his tribal home in South Africa to president of the country. Rejecting expectations that he would be a tribal leader, Mandela instead dedicates his life to fighting Apartheid. After peaceful approaches fail, he joins... View Details

Keywords: Mission and Purpose; Values and Beliefs; Power and Influence; Personal Characteristics; Leadership Style; Success; South Africa

2019
Working Paper

Why Does Business Invest in Education in Emerging Markets? Why Does It Matter?

By: Valeria Giacomin, G. Jones and Erica Salvaj

This working paper examines why a significant number of businesses have made non-profit investments in education in emerging markets between the 1960s and the present day. Using a sample of 110 interviews with business leaders from an oral history database at the... View Details

Keywords: Philanthropy; CSR; Oral History; Emerging Markets; Education; Reputation; Philanthropy and Charitable Giving; Corporate Social Responsibility and Impact; Business History

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October 1998 (Revised November 1998)
Case

Newman's Own, Inc.

By: James E. Austin

Describes the creation and evolution of this food marketing corporation. All its after-tax profits are donated to charity by Paul Newman, the distinguished actor and social entrepreneur. The company has grown into a $100 million enterprise and donated cumulatively $89... View Details

Keywords: Social Entrepreneurship; Food; Organizations; Corporate Social Responsibility and Impact; Problems and Challenges; Competitive Advantage; Food and Beverage Industry

2025
Working Paper

Balancing Engagement and Polarization: Multi-Objective Alignment of News Content Using LLMs

By: Mengjie Cheng, Elie Ofek and Hema Yoganarasimhan

We study how media firms can use LLMs to generate news content that aligns with multiple objectives—making content more engaging while maintaining a preferred level of polarization/slant consistent with the firm’s editorial policy. Using news articles from The New York... View Details

Keywords: Large Language Models; Content Creation; Media; Polarization; Generative Ai; Direct Preference Optimization; AI and Machine Learning; News; Perspective; Digital Marketing; Policy; Media and Broadcasting Industry

SSRN

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June 2006
Case

Matthew B. Hunter

By: John A. Davis and Deepak Malhotra

Matthew Hunter, CEO of a second-generation family business, must manage the performance of a key manager in his company. Looks at the impact of family relationships on performance management. View Details

Keywords: Family Business; Performance Evaluation; Crisis Management; Business or Company Management; Conflict Management; Corporate Governance; Family and Family Relationships; Partners and Partnerships; Negotiation Process

25 Feb 2019
Research & Ideas

How Gender Stereotypes Kill a Woman’s Self-Confidence

recognized for their contributions, despite gender stereotypes,” the paper says. It’s also important for managers to be aware of how confidence gaps may impact the workplace, particularly in professions long dominated by men, and to... View Details

Keywords: by Dina Gerdeman

October 2017 (Revised October 2022)
Case

JetBlue: Relevant Sustainability Leadership

By: George Serafeim

In 2017, JetBlue, the airline founded on the mission to “bring humanity back to air travel,” was considering becoming one of the first companies to report its sustainability performance according to the Sustainability Accounting Standards Board (SASB) standards. SASB... View Details

20 Sep 2006
Research & Ideas

The Power of Ordinary Practices

experience at work. Second, these feelings powerfully affect people's day-to-day performance. And third, those feelings, which are so important for performance, are powerfully influenced by particular daily events. My guess is that a lot of leaders have very little... View Details

Keywords: Re: Teresa M. Amabile

29 May 2006
What Do You Think?

How Important Is the “Service Sector Effect” on Productivity?

Summing Up Do increases in social sector productivity, which seem to prevail at least in the U.S., benefit consumers at the expense of workers? Or is the scale weighted in favor of the latter who may benefit two ways, in terms of both an... View Details

Keywords: by James Heskett; Service

24 Feb 2015
First Look

First Look: February 24

definition of profit by changing accounting rules. On one level, this corporate behavior embodies the capitalist spirit articulated by Milton Friedman: "The social responsibility of business is to increase its profits." But the... View Details

Keywords: Sean Silverthorne

18 Mar 2001
Research & Ideas

The Essentials for Enlightened Experimentation

New technologies such as computer simulations not only make experimentation faster and cheaper, they also enable companies to be more innovative. But achieving that requires a thorough understanding of the link between experimentation and learning. Briefly stated,... View Details

Keywords: by Stefan Thomke

The Psychosocial Value of Employment

In settings where employment opportunities are scarce, the inability to work may generate psychosocial harm. This paper presents a causal estimate of the psychosocial value of employment in the Rohingya refugee camps of Bangladesh. We engage 745 individuals in a field... View Details

January–March 2025
Article

Transitioning from Responsible and Reactive to Deeply Responsible and Proactive International Business

By: Geoffrey G. Jones, Teresa da Silva Lopes, Pavida Pananond, Rob van Tulder, Noemi Sinkovics and Rudolf R. Sinkovics

This article aims to explore the role of multinational enterprises in addressing grand societal challenges, emphasizing the need for integrating environmental and social aspects into business models. It offers an analysis of how principles and values can guide engaged... View Details

Keywords: Corporate Social Responsibility and Impact; Business Model; Multinational Firms and Management

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