Publications
Publications
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- All HBS Web
(12,081)
- Faculty Publications (1,562)
- January 1999 (Revised March 2001)
- Case
Bell Atlantic and the Union City Schools (C2): Project Explore
By: Rosabeth M. Kanter and Ellen Pruyne
The fourth in a five-part series about Bell Atlantic Corp.'s technology-in-education partnership with the Union City, New Jersey school system. Describes Bell Atlantic's planning, implementing, supporting, and assessing elements of the partnership, with special... View Details
- January 1999
- Case
Bell Atlantic and the Union City Schools (C1): Project Explore
By: Rosabeth M. Kanter and Ellen Pruyne
The third in a five-part series about Bell Atlantic Corp.'s technology-in-education partnership with the Union City, New Jersey school system. Describes Bell Atlantic's efforts to identify an appropriate site for testing emerging telecommunications technology and its... View Details
- December 1998
- Case
Bell Atlantic and the Union City Schools (A): The Intelligent Network
By: Rosabeth M. Kanter and Ellen Pruyne
The first in a five-part series about Bell Atlantic Corp.'s technology-in-education partnership with the Union City, New Jersey school system. Provides an overview of the telecommunications industry in general and Bell Atlantic in particular, with special attention to... View Details
- December 1998
- Case
Bell Atlantic and the Union City Schools (B): Education Reform in Union City
By: Rosabeth M. Kanter and Ellen Pruyne
The second in a five-part series about Bell Atlantic Corp.'s technology-in-education partnership with the Union City, New Jersey school system. Reviews the education reform efforts planned and implemented in the school system, which coincided with the partnership and... View Details
- September 1998 (Revised May 1999)
- Case
Arnold Communications
By: Teresa M. Amabile and Jeremiah Weinstock
The new owner and CEO of Arnold Advertising, a relatively small regional agency, aims to build it into Arnold Communications--a much larger, stronger firm competing successfully for national accounts. As part of this growth strategy, the agency develops a process for... View Details
- September 1998 (Revised September 2001)
- Case
IBM's Reinventing Education (A)
Describes IBM's national innovation strategy to transform K-12 public education through new solutions developed by IBM engineers and consultants using information technology. Examples are: data warehousing in Broward County, FL schools, tracking software for the... View Details
- August 1998 (Revised February 1999)
- Case
Product Development at Dell Computer Corporation
By: Stefan H. Thomke, Vish V. Krishnan and Ashok Nimgade
Describes how Dell redesigned its new product development process after experiencing a major product setback and a significant decline in firm profits in 1993. Dell's new process is challenged during the development of a new line of portable computers when the incoming... View Details
- August 1998
- Supplement
New York City Investment Fund, Video
By: James E. Austin and Rosabeth M. Kanter
- April 1998 (Revised January 2007)
- Case
Arrow Electronics, Inc.
By: Das Narayandas
Deals with the issue of cross-selling and managing a portfolio of products and services in business markets. Arrow/Schweber (A/S), a subsidiary of electronic parts distributor Arrow Electronics, has a portfolio of products that differ in the amount of value added by... View Details
- March 1998 (Revised November 1999)
- Case
USA TODAY Online
By: John A. Deighton and Anthony St. George
How should USA TODAY use its brand franchise to build a publishing business on the World Wide Web? Advertising Age described the first steps as "a case study in how not to do it," but by the end of 1997 USA TODAY Online is the most visited news site on the Web. Now the... View Details
- March 1998 (Revised July 1998)
- Case
Boston Duck Tours,1996: Has Boston Gone Quackers?
By: Myra M. Hart and Stephanie Dodson
While on vacation in Memphis, former investment manager Andy Wilson discovers a unique "tour bus" that travels over land and through water. He decides to transplant the concept to Boston and to add both historical and theatrical features to the amphibious tour. As he... View Details
- February 1998 (Revised October 1998)
- Background Note
Note on New Drug Development in the United States
By: Stefan H. Thomke and Ashok Nimgade
An overview of the new drug development process in the United States, using the migraine drug Imitrex as an illustrative example. View Details
- January 1998 (Revised July 2019)
- Case
Cafes Monte Bianco: Building a Profit Plan
By: Robert L. Simons and Antonio Davila
Alert: This case has been revised since its original publication; all amounts have been converted to euros and the dates have been updated to 2020. If you’ve taught with this case in the past, please note that changes may affect teaching plans and classroom use. Using... View Details
- January 1998
- Article
The Adam Smith Address: Location, Clusters, and the 'New' Microeconomics of Competition
The new microeconomics of competition is contained in frameworks that structure the complexity of competition and inform managers of the choices they must make. The role of location has shifted from factor endowments and size to productivity growth; factor inputs are... View Details
Keywords: Economics
- November 1997 (Revised July 1999)
- Case
Guidant: Cardiac Rhythm Management Business (A)
By: Steven C. Wheelwright and Mikelle Eastley
Examines the choices Guidant must make in research and development spending and new product development. More specifically, CEO Jay Graf considers the payoffs and tradeoffs of using product development skills that he learned in CPI's core business when applied to a... View Details
- November 1997 (Revised October 1999)
- Teaching Note
Land Assembly and Negotiation TN
By: Michael A. Wheeler and Georgia Levenson
Teaching Note for (1-898-024). View Details
- October 1997 (Revised June 2001)
- Case
Disney (C): The Mouse in Times Square
By: Michael A. Wheeler, Thomas Dretler and Georgia Levenson
Disney's first foray into an urban environment, is the restoration and development of the landmark New Amsterdam Theater in New York's Times Square. Disney must negotiate with the city, state, and various nonprofit organizations focused on the redevelopment of Times... View Details
- October 1997 (Revised September 2000)
- Case
Disney (D): The Mouse in Times Square
By: Michael A. Wheeler, Thomas Dretler and Georgia Levenson
Supplements the (C) case. View Details
Keywords: New York (city, NY)
- August 1997 (Revised June 1999)
- Case
Providian Trust: Tradition and Technology (A)
By: F. Warren McFarlan and Melissa Dailey
A major trust company attempts to implement a major software system while simultaneously reengineering business processes. Providian Trust, a previously non-IT intensive organization, must completely reposition its management of technology to deal with IT's new... View Details