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The de Gaspé Beaubien Reading Room | About

the future without learning from the past.” About the Name A member of one of the oldest merchant families in Quebec, Philippe de Gaspé Beaubien, after graduating from HBS, transformed Telemedia Communications, Inc., into a major media... View Details

08 Dec 2020
Research & Ideas

Why Companies Hunt for Talent on Digital Platforms, Not in Resume Piles

to use social media platforms to proactively seek out talent. This is especially true for technology-focused firms. This trend doesn’t seem to be slowing. Digital employment platforms have emerged that allow companies to pinpoint... View Details

Keywords: by Michael Blanding; Employment

18 Oct 2017
Research & Ideas

How Economic Clusters Drive Globalization

(Photo source: iStock) Economic cluster theory has been used to describe the growth of many industries, including the automotive business around Detroit, high tech in Silicon Valley, and digital media in Seoul. These regions benefit by a... View Details

Keywords: by Julia Hanna; Agriculture & Agribusiness

13 Apr 2016
Research & Ideas

Why Your Company Wants to be a 'Cognitive Referent' (Hint: SpaceX)

only player, but it should try to become the first player that comes to mind when customers, analysts, or the media think about the new market category. McDonald points to recent examples such as SpaceX in commercial space flight and... View Details

Keywords: by Roberta Holland; Aerospace; Food & Beverage; Retail

17 Dec 2007
Research & Ideas

The Rise of Medical Tourism

countries that similar development made sense. So it's a tricky public policy issue. Q: How does growth in private hospitals affect public health care in India? A: There is an assumption in the view often expressed in the media in India... View Details

Keywords: by Martha Lagace; Health; Medical Devices & Supplies

30 Mar 2018
What Do You Think?

What Should Mark Zuckerberg Do?

billion in seven trading days. One business columnist had proposed the creation of a federal Digital Protection Agency, whose job would be to “clean up toxic data spills, educate the public, and calibrate and levy fines.” Social media had... View Details

Keywords: by James Heskett; Web Services; Information Technology

19 Sep 2016
Research & Ideas

Why Isn't Business Research More Relevant to Business Practitioners?

mainstream media attention on their research on wealth inequality, including this YouTube video, which has received more than 19 million views. But, Norton says, it took nearly 10 years for the media to pay... View Details

Keywords: by Carmen Nobel; Education

20 Feb 2017
Research & Ideas

Having No Life is the New Aspirational Lifestyle

their value. At the same time, our go-go workplaces are emphasizing and rewarding 24x7 productivity. To study this idea, the researchers set up six experiments to gauge our attitudes about luxury and busyness. As a preliminary test, the researchers combed through... View Details

Keywords: by Michael Blanding

13 Nov 2019
Research & Ideas

Don't Turn Your Marketing Function Over to AI Just Yet

going to influence the kind of data you can collect.” About the Author Kristen Senz is a writer and social media creator for Harvard Business School Working Knowledge. [Image: Just_Super ] Related Reading Robots in the Boardroom Do We... View Details

Keywords: by Kristen Senz

10 Feb 2003
Research & Ideas

Commodity Busters: Be a Price Maker, Not a Price Taker

more than it charged light users. The original basis for pricing telephone service, including both a fixed monthly charge and a usage charge, represents the same kind of thinking. The person who chose to price advertising services as 15 percent of the View Details

Keywords: by Benson P. Shapiro

01 Feb 2002
News

It's academic. (Not!)

walk through the analytics of each teaching plan collectively as a group. The attention to detail is tremendous." It was this environment and the School's extensive resources that attracted Gilbert to HBS. Formerly a consultant with the Monitor Group, Gilbert now... View Details

Keywords: Colleges, Universities, and Professional Schools; Educational Services

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2024 Reunion Presentations - Alumni

Media, and Sports Professor Anita Elberse No additional materials available + More Info – Less Info What does the future of entertainment look like? Fueled by advances in digital technology, will a select few superstars in media and... View Details

10 May 2020
Blog Post

Let’s Hear it For the Moms – The Incredible Balancing Act of Student Mothers

the right to name the baby! Ultimately we auctioned the right to be the first to hold Reggie and post his first social media photo. I was surprised we were able to raise good money with that "prize" and really touched that... View Details

21 Apr 2021
Research & Ideas

The Pandemic Conversations That Leaders Need to Have Now

social media and instantaneous communication Generational change as millennial and Gen Z workers with a more egalitarian, self-expressive style move into the workforce (and, at this point, into leadership roles: the oldest millennials are... View Details

Keywords: by Boris Groysberg, Robin Abrahams, and Katherine Connolly Baden

September 2013 (Revised August 2015)
Background Note

Leadership and Teaming

By: Ethan Bernstein

Small differences in the leadership of teams can have large consequences for the success of their efforts. Many initiatives fail not because of a fatal error in judgment or insufficient ideas, knowledge, motivation, or capabilities to deliver a solution. They fail... View Details

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09 Oct 2017
Research & Ideas

Fearing Fox News, Democratic-leaning Companies Delayed Negative Announcements

world through television and print publications, as they had for decades. There was, however, one big media game changer: the Fox News Channel (FNC). Founded in 1996 by Australian media magnate Rupert... View Details

Keywords: by Jen Deaderick; Media & Broadcasting