Market Share - Publications - Faculty & Research

24 Feb 2011
Research & Ideas

What’s Government’s Role in Regulating Home Purchase Financing?

market share that could only be lifted in a crisis by agreement of top regulators. It's also important to keep in mind that the FHA, which already guarantees mortgages for low- and moderate-income... View Details

Keywords: by Sean Silverthorne; Financial Services

26 Jun 2013
News

How a Trivial Pursuit Became a Significant Case

resources beyond his current control to pull the project together. He successfully raced to get TV Guide's TV Game distributed to both high-end and discount retailers (priced accordingly) in time for Christmas 1984—and just ahead of View Details

Keywords: Amusement, Gambling, and Recreation Industries; Arts, Entertainment; Miscellaneous Store Retailers; Retail Trade

27 Jun 2019
Research & Ideas

Rituals Strengthen Couples. Here’s Why They’re Good for Business, Too

have-to-do tasks day after day, week after week, many couples carve out special time and space for certain want-to-do moments they enjoy together: They work in the gardens on Saturdays; they share a kiss on weekdays before heading to the... View Details

Keywords: by Dina Gerdeman

04 Jan 2022
What Do You Think?

Firing McDonald’s Easterbrook: What Could the Board Have Done Differently?

the court of public opinion again. If you were a McDonald’s board member, what would you have done differently? Why? What do you think? Share your thoughts in the comments below. Editor's note: Heskett explores the leader's role in his... View Details

Keywords: by James Heskett

13 Sep 2010
Research & Ideas

The Consumer Appeal of Underdog Branding

large corporations, such as Apple and Google, are careful to retain their underdog roots in their brand biographies." A forthcoming article coauthored by Keinan for the Journal of Consumer Research, "The Underdog Effect: The View Details

Keywords: by Martha Lagace

28 Sep 2010
First Look

First Look: September 28, 2010

revolutionary functionality. We explore a second entry path that does not rely upon Schumpeterian innovation: platform envelopment. Through envelopment, a provider in one platform market can enter another platform market, combining its... View Details

Keywords: Sean Silverthorne

25 May 2021
Research & Ideas

White Airbnb Hosts Earn More. Can AI Shrink the Racial Gap?

increase their occupancy rates significantly, bringing their earnings more in line with the higher rental incomes of white hosts, according to a study coauthored by Shunyuan Zhang, an assistant professor in the Marketing Unit at Harvard... View Details

Keywords: by Lane Lambert; Technology; Accommodations

20 Feb 2008
First Look

First Look: February 20, 2008

that attempts to maximize profits. This stage takes into account costs as well as firm's objectives and constraints (e.g., minimum market share requirement). Over the last several decades, View Details

Keywords: Martha Lagace

November 2006 (Revised June 2010)
Case

SUN Brewing (B)

In July 2004, Shiv, Nand, and Uday Khemka are discussing their holdings in SUN Interbrew, a leading Russian beer producer that is part of the family's global portfolio of businesses. SUN Interbrew has been operating as a joint venture since 1998, when the Khemka... View Details

Keywords: Mergers and Acquisitions; Investment; Globalized Markets and Industries; Ownership Stake; Family Ownership; Valuation; Food and Beverage Industry; Russia

Citation

Educators

Purchase

Web

Strategy Execution Online Course | HBS Online

that no preexisting familiarity or experience with generative AI is necessary or assumed to use the bot and, while we encourage you to engage with the bot and share your candid feedback on your experience, a lack of engagement with the... View Details

Web

Privacy Policy & Legal Info | HBS Online

your personal data so that the information can no longer be linked to you or your device. We may use the aggregated and/or de-identified information for any purpose, including without limitation for research and marketing purposes, and... View Details

17 Jan 2019
Blog Post

MBA Curriculum Spotlight: Short Intensive Programs (SIPs)

will evaluate innovative strategies to create new marketplaces and opportunities, we will examine the key challenges in competing with large incumbent firms, and how incumbents can defend their market shares. We are going to discuss... View Details

31 Jul 2018
First Look

New Research and Ideas, July 31, 2018

integrating global market and local technical knowledge. We refer to this type of firm as a Knowledge Integrator and discuss how its strategy supports the competitiveness of localized suppliers. Publisher's link:... View Details

Keywords: Dina Gerdeman

08 Oct 2008
Research & Ideas

Book Excerpt: A Sense of Urgency

The enterprise continued to make money even as it turned slowly to lose market share in a post-monopoly world. The positive net income helped greatly in supporting complacency. In frustration, his change... View Details

Keywords: by John P. Kotter

Web

Frequently Asked Questions | HBS Online

standard refund policies will apply. The intended participant must then enroll themselves in an upcoming session. Can I share my HBS Online account with someone else? No. Your HBS Online account is for your personal use only. View Details

01 Jun 1999
News

Ikenna Okezie

rotation was tough but enjoyable. "I liked the juxtaposition of discussing a marketing case in Aldrich and then crossing the river to see a patient in Cambridge," he says. This year, as part of an HBS field study, Okezie has formulated a... View Details

Keywords: Judith A. Ross

16 Nov 2015
Research & Ideas

Does Competition Make Us More Creative?

produce incremental market share in a crowded market—then it’s not worth pursuing,” he says. IMPLICATIONS FOR MANAGERS The implication for managers is that sharp incentives can be effective in eliciting... View Details

Keywords: by Michael Blanding; Advertising

01 Dec 2022
News

My First Job

the leaders, entrepreneurs, and innovators that we become later in life, paying dividends that far exceed any minimum-wage salary. Here, alumni share stories about their entry-level errors, as well as the personal and professional... View Details

Keywords: Business Schools & Computer & Management Training; Educational Services

25 May 2010
First Look

First Look: May 25

threat—it can also reveal significant underlying heterogeneity in the old technology's broader demand environment. This heterogeneity is a source of opportunities that can support a new position for the old technology, in either the current View Details