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  • 21 Feb 2017
  • First Look

First Look at New Research: February 21

sales people. The article discusses reasons for that gap, the implications, and an example of what one leadership team did to link better its business strategy with sales investments and behaviors.... View Details
Keywords: Carmen Nobel
  • Web

Events - Business History

and business. The goal was to critically assess frameworks and approaches that animate scholarship in business history, the history of capitalism, and the comparative study of markets and institutions both... View Details
  • 2006
  • Working Paper

The Value of a 'Free' Customer

By: Sunil Gupta, Carl F. Mela and Jose M. Vidal-Sanz

Central to a firm's growth and marketing policy is the revenus and profit potential of its customer assets. As a result, there has been a recent proliferation of work regarding customer lifetime value. However, extant research in this area is silent regarding how to... View Details

Keywords: Customer Value and Value Chain; Auctions; Network Effects; Business Strategy
Related
  • 29 Jan 2021
  • Op-Ed

How Influencers, Celebrities, and FOMO Can Win Over Vaccine Skeptics

calls this approach “growth hacking” because most of the growth takes place when the early adopters and early majority purchase products, spurring rapid adoption by late majority and laggard segments. Once the vaccine is available View Details
Keywords: by Rohit Deshpandé, Ofer Mintz, and Imran S. Currim
  • Article

Unconventional Insights for Managing Stakeholder Trust

By: Michael Pirson and Deepak Malhotra
Initiatives to build and maintain trust with various stakeholders, including customers, employees, suppliers and investors, are at the top of the executive agenda at many organizations. But most companies don't really understand how to manage stakeholder trust... View Details
Keywords: Values and Beliefs; Knowledge Use and Leverage; Organizational Culture; Business and Stakeholder Relations; Perspective; Trust; Cooperation
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  • 21 Aug 2019
  • Research & Ideas

What Machine Learning Teaches Us about CEO Leadership Style

Operations Management Unit. “We are now able to work on all these rich new sources of visual data.” In a forthcoming paper in the Strategic Management Journal, Machine Learning Approaches View Details
Keywords: by Michael Blanding
  • February 2022 (Revised July 2022)
  • Supplement

InstaDeep: AI Innovation Born in Africa (B)

By: Shikhar Ghosh and Esel Çekin
Karim Beguir and Zohra Slim were the co-founders of InstaDeep, a deep tech startup focusing on artificial intelligence (AI) solutions. Instadeep was one of the few companies globally that were partnering with DeepMind, an AI subsidiary of Google [Alphabet Inc.].... View Details
Keywords: AI; Artificial Intelligence; Entrepreneurship; Operations; Business Subsidiaries; Brands and Branding; Innovation and Invention; Growth and Development Strategy; AI and Machine Learning; Technology Industry; Africa
Related
  • October 2023
  • Case

CornerUp: Digitizing the Corner Store

By: Álvaro Rodríguez Arregui, Stacy Straaberg and Diego Zainos De La Sota Riva
In July 2023, Jason Diaz, co-founder and CEO of CornerUp, assessed the progress of his business-to-business e-procurement software application (app) startup, founded in January 2022. CornerUp began as a fast-moving consumer packaged goods (FMCG) distributor in New York... View Details
Keywords: Business Growth and Maturation; Business Startups; Small Business; Transition; Decisions; Social Entrepreneurship; Geographic Location; Disruptive Innovation; Market Participation; Digital Platforms; Trust; Business Strategy; Expansion; Information Infrastructure; Internet and the Web; Technology Adoption; Value Creation; Technology Industry; United States
Related
  • 28 Apr 2022
  • Research & Ideas

Can You Buy Creativity in the Gig Economy?

Yanhui Wu of the University of Hong Kong. “That’s good because we want people to have a more competitive spirit and produce better and more creative content.” A novel approach The researchers studied more... View Details
Keywords: by Pamela Reynolds
  • December 2008
  • Article

Which Kind of Collaboration Is Right for You?

By: Roberto Verganti and Gary P. Pisano
Nowadays, virtually no companies innovate alone. Firms team up with a variety of partners, in a wide number of ways, to create new technologies, products, and services. But what is the best way to leverage the power of outsiders? To help executives answer that... View Details
Keywords: Cost vs Benefits; Framework; Collaborative Innovation and Invention; Innovation and Management; Partners and Partnerships; Social and Collaborative Networks; Strategy
Related
  • Web

Social Enterprise - Faculty & Research

leadership of James Austin on the importance of collaborative relationships to the success of nonprofits and Allen Grossman and V. Kasturi “Kash” Rangan on new directions in nonprofit strategy , we adopted a... View Details
  • Web

Increasing Value in Care Delivery - Health Care

develop the managerial skills required to identify and implement change, drawing upon a range of approaches for improving healthcare delivery, including the value-based health care framework, continuous... View Details
  • 11 May 2009
  • Research & Ideas

The IT Leader’s Hero Quest

and ultimately an excellent journey to learning effective leadership skills in The Adventures of an IT Leader (Harvard Business Press). According to the novel's creators, a fictional View Details
Keywords: by Martha Lagace
  • 15 Aug 2017
  • First Look

First Look at New Research and Ideas, August 15, 2017

effect. We offer three recommendations for how the Delaware courts should approach this "new look" to the deal protection landscape. First, courts should clarify that lockups must survive... View Details
Keywords: Sean Silverthorne
  • 10 Sep 2020
  • Research & Ideas

The COVID Two-Step for Leaders: Protect and Pivot

achieving the complete elimination of all waste in pursuit of the most efficient methods.” The system is based on two principles: automation with a human touch, and each process producing only what is needed for the next process in a continuous flow. According View Details
Keywords: by Boris Groysberg and Katherine Connolly Baden
  • 30 Oct 2012
  • First Look

First Look: October 30

If he plans to live off cash flow, his growth goals will be delayed, and he may lose some recently hired revenue "producers." He has also been approached about selling the company for $4 million,... View Details
Keywords: Sean Silverthorne
  • 16 Oct 2018
  • First Look

New Research and Ideas, October 16, 2018

scholars (such as “p-hacking” and confounding local effects with global effects) pertinent to the norms of empirical research in the fields of strategy and management. We provide a step-by-step roadmap that... View Details
Keywords: Dina Gerdeman
  • 21 Apr 2009
  • First Look

First Look: April 21, 2009

Industry Location Author:Arthur A. Daemmrich Abstract A consumer-oriented model for drug development and use has attracted attention in recent years as an alternative to the much-maligned approach of... View Details
Keywords: Martha Lagace
  • Web

Online Entrepreneurship & Innovation Courses | HBS Online

New Credential of Digital Innovation and Strategy Build the skill set and strategic acumen to compete in the digital world through a combination of forward-looking coursework, unique team activities with a... View Details
  • 16 Nov 2010
  • First Look

First Look: November 16, 2010

We close with an attempt to identify strategies to close the gap between the unethical people we are and the ethical people that we strive to be.... View Details
Keywords: Sean Silverthorne