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  • All HBS Web  (4,395)
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← Page 70 of 4,395 Results →
  • 14 May 2019
  • Research & Ideas

Ethics Bots and Other Ways to Move Your Code of Business Conduct Beyond Puffery

wrote. “They are too general to cause a reasonable investor to rely upon them.” That’s typical of the way that many people and even employees view codes of conduct, says Eugene F. Soltes, Jakurski Family... View Details
Keywords: by Michael Blanding
  • March 2012
  • Article

The New Science of Viral Ads

By: Thales Teixeira
It's the holy grail of digital marketing: the viral ad, a pitch that large numbers of viewers decide to share with family and friends. Several techniques derived from new technology can help advertisers attain this. In our research, two colleagues and I use... View Details
Keywords: Digital Marketing; Information Technology; Research; System; Marketing; Emotions; Television Entertainment
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Teixeira, Thales. "The New Science of Viral Ads." Harvard Business Review 90, no. 3 (March 2012): 25–27.
  • 30 May 2013
  • News

Dean Nohria Addresses the Class of 2013

  • Web

Credits - Coin and Conscience – Baker Library | Bloomberg Center, Historical Collections

Credits Website Credits Supported by the de Gaspé de Beaubien Family Endowment at Harvard Business School Project manager: Karen Bailey, Historical Collections, Baker Library Production manager: Ben Dubrovsky, Baker Library Information... View Details
  • January 2025
  • Supplement

Colbún’s Angostura Dam Project (B)

By: James K. Sebenius and Nicolas Andrade
The A case describes Colbún Chile’s plans for the Angostura dam in the Bío Bío River, a hydroelectric construction venture with major challenges given the region’s history of indigenous resistance. This context was especially unfavorable given the highly contentious... View Details
Keywords: Bargaining; Dam; Stakeholder Analysis; Environmental Negotiation; Negotiation; Conflict and Resolution; Alternative Energy; Natural Environment; Environmental Sustainability; Business and Stakeholder Relations; Energy Industry; Chile
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Sebenius, James K., and Nicolas Andrade. "Colbún’s Angostura Dam Project (B)." Harvard Business School Supplement 925-017, January 2025.
  • March 2001 (Revised April 2002)
  • Case

Ginzel et al v. Kolcraft Enterprises et al (A)

By: Michael A. Wheeler
Examines the wrongful death lawsuit brought by the family of an infant who died after a portable crib collapsed. The manufacturer, Kolcraft, licensed the Playskool brand name from the co-defendant, Hasbro Industries. Raises difficult questions about what the two... View Details
Keywords: Safety; Product; Negotiation; Corporate Social Responsibility and Impact; Lawsuits and Litigation; Legal Liability; Brands and Branding; Consumer Products Industry; United States
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Wheeler, Michael A. "Ginzel et al v. Kolcraft Enterprises et al (A)." Harvard Business School Case 801-059, March 2001. (Revised April 2002.)
  • January 2025 (Revised January 2025)
  • Case

Colbún’s Angostura Dam Project (A)

By: James K. Sebenius and Nicolas Andrade
The A case describes Colbún Chile’s plans for the Angostura dam in the Bío Bío River, a hydroelectric construction venture with major challenges given the region’s history of indigenous resistance. This context was especially unfavorable given the highly contentious... View Details
Keywords: Bargaining; Conflict Resolution; Dam; Stakeholder Analysis; Environmental Negotiation; Negotiation; Energy Generation; Construction; Business and Stakeholder Relations; Conflict and Resolution; Energy Industry; Chile
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Sebenius, James K., and Nicolas Andrade. "Colbún's Angostura Dam Project (A)." Harvard Business School Case 925-016, January 2025. (Revised January 2025.)

    William R. Kerr

    William Kerr is the D’Arbeloff Professor of Business Administration at Harvard Business School. Bill is Senior Associate Dean for Faculty Development and Research, co-director of Harvard’s Managing the Future of Work initiative, and faculty chair of the... View Details

    Keywords: communications; computer; consulting; high technology; information technology industry; management consulting; manufacturing; telecommunications; venture capital industry
    • May 2016 (Revised June 2017)
    • Case

    India's Amul: Keeping Up with the Times

    By: Rohit Deshpandé, Tarun Khanna, Namrata Arora and Tanya Bijlani
    Amul is an Indian dairy cooperative founded in 1947—eight months before India's independence from British rule—and owned by over three million farmers in the state of Gujarat. It is India's largest food product marketing organization, selling 46 products, including... View Details
    Keywords: Globalization; Expansion; Dairy; India; Cooperatives; Milk; Leadership; Agriculture; Agribusiness; Competition; Marketing; Organizational Change and Adaptation; Agriculture and Agribusiness Industry; India
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    Deshpandé, Rohit, Tarun Khanna, Namrata Arora, and Tanya Bijlani. "India's Amul: Keeping Up with the Times." Harvard Business School Case 516-116, May 2016. (Revised June 2017.)
    • June 2013 (Revised August 2014)
    • Case

    Ayala Corporation & the Philippines: Asset Allocation in a Growing Economy (A)

    By: Eric Werker, Yasmin Mandviwala, Henry Motte-Munoz and Arthur Wit
    While the Philippines are located in the vicinity of many of the "Asian Tigers," its development has followed a unique path. The country suffered for years under a dictatorial political regime and protectionist economic policies. Remittances were the largest source of... View Details
    Keywords: Asset Allocation; Assets; Business Conglomerates; Philippines
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    Werker, Eric, Yasmin Mandviwala, Henry Motte-Munoz, and Arthur Wit. "Ayala Corporation & the Philippines: Asset Allocation in a Growing Economy (A)." Harvard Business School Case 713-093, June 2013. (Revised August 2014.)
    • September 2023 (Revised December 2023)
    • Case

    Twiddy & Company: Trust in a Chaotic Environment

    By: Sandra J. Sucher, Shalene Gupta and Tom Quinn
    Twiddy & Company, known for Southern hospitality rooted in personal interactions, needed to adjust to contactless remote customer service as fear of the contagious virus prevented person-to-person contact. Local elected officials, in a bid to stop tourists from... View Details
    Keywords: Trust; Health Pandemics; Organizational Culture; Disruption; Government Legislation; Transportation; Tourism Industry; North Carolina; United States
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    Sucher, Sandra J., Shalene Gupta, and Tom Quinn. "Twiddy & Company: Trust in a Chaotic Environment." Harvard Business School Case 324-021, September 2023. (Revised December 2023.)

      Eva Ascarza

      Eva Ascarza is the Jakurski Family Associate Professor of Business Administration in the Marketing Unit.  She is the co-founder of the Customer Intelligence Lab at the D^3 institute at Harvard Business School. She teaches the Marketing core in the MBA required... View Details

      Keywords: telecommunications; e-commerce industry; entertainment; financial services; retailing
      • February 2013 (Revised March 2013)
      • Case

      Agero: Enhancing Capabilities for Customers

      By: Robert Simons and Natalie Kindred

      This case illustrates the importance of choosing a primary customer as the basis for organization design. Cross Country Group managers adjusted resource allocation, organization design and performance measures over time to transform Cross Country Group from an... View Details

      Keywords: Entrepreneurial Management; Entrepreneurial Gap; Entrepreneurship; Auto Industry; Insurance; Performance Management; Performance Measurement; Performance Measures; Performance Pressure; Decisions; Family Business; Resource Allocation; Organizational Design; Customer Focus and Relationships; Performance Evaluation; Growth and Development Strategy; Service Industry
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      Simons, Robert, and Natalie Kindred. "Agero: Enhancing Capabilities for Customers." Harvard Business School Case 113-001, February 2013. (Revised March 2013.)
      • 26 Oct 2017
      • Research Event

      In an Era of 'Fake News,' What is the Future of Advertising and Publishing?

      citizens and reporters outside the targeted population to even see what information or disinformation was being promoted during the election, and who was seeing it. This led to the feeling of a fragmented... View Details
      Keywords: by Jen Deaderick; Media & Broadcasting; Journalism & News
      • 2008
      • Other Unpublished Work

      Are Private Equity Firms Better Managed?

      By: Nicholas Bloom, Raffaella Sadun and John Van Reenen
      We use an innovative survey tool to collect management practice data from over 4,000 medium sized manufacturing firms across Asia, Europe and the US. These measures of managerial practice are strongly associated with firm-level performance (e.g. productivity,... View Details
      Keywords: Private Equity; Management Practices and Processes; Production; Performance Improvement; Manufacturing Industry; Asia; Europe; United States
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      Bloom, Nicholas, Raffaella Sadun, and John Van Reenen. "Are Private Equity Firms Better Managed?" December 2008. (Slides.)
      • June 2015
      • Case

      Beacon Group of Hong Kong: Finding Light in the Shadow Education Industry

      By: Christopher Marquis, Qi Li and Guy Leung
      After more than 25 years of operation, Beacon Group had grown from having 3 small classrooms on the fourth floor of a commercial building, to a network of 21 centers across Hong Kong with over 60,000 students enrolled per year. The key long-term challenge for the... View Details
      Keywords: Online Education; Education; Tutoring; Incentives; Hong Kong; Motivation and Incentives; Internet and the Web; Family Business; Education Industry; Hong Kong
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      Marquis, Christopher, Qi Li, and Guy Leung. "Beacon Group of Hong Kong: Finding Light in the Shadow Education Industry." Harvard Business School Case 415-082, June 2015.
      • December 2006
      • Case

      Vipp A/S

      By: Robert D. Austin and Daniela Beyersdorfer
      Rapidly growing Vipp sells highly differentiated (and expensive) "designer" versions of a product that most buyers think about in purely functional terms: Trash bins. Examines how the company successfully produces and positions a trash bin so that it is regarded as an... View Details
      Keywords: Supply Chain Management; Creativity; Product Design; Luxury; Brands and Branding
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      Austin, Robert D., and Daniela Beyersdorfer. "Vipp A/S." Harvard Business School Case 607-052, December 2006.
      • Research Summary

      Overview

      I am a field researcher studying the relational nature of work. Organizations are inherently social institutions and provide myriad opportunities for relationship formation. My work begins with the simple insight that all relationships are not equal: interpersonal... View Details
      Keywords: Prosocial Motivation; Feedback; Personal Development; Needs; Organizational Design; Performance Productivity; Social and Collaborative Networks; Networks; Groups and Teams; Family and Family Relationships; Food and Beverage Industry; Food and Beverage Industry; Food and Beverage Industry; Food and Beverage Industry
      • March 2021 (Revised November 2022)
      • Case

      Blue Meridian Partners (A): Scaling for Impact

      By: V. Kasturi Rangan
      In 2018, Edna McConnell Clark Foundation in a bold move transferred all its assets to a fund pooled with other General Partners and Limited Partners, called Blue Meridian Partners, to focus substantial long range investments in a few carefully chosen nonprofits.The... View Details
      Keywords: Venture Philanthropy; Scaling; COVID-19 Pandemic; Social Justice; Philanthropy and Charitable Giving; Venture Capital; Business Model; Social Issues; Poverty; Values and Beliefs; Decisions; Corporate Social Responsibility and Impact; Nonprofit Organizations; Investment Portfolio
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      Rangan, V. Kasturi. "Blue Meridian Partners (A): Scaling for Impact." Harvard Business School Case 521-090, March 2021. (Revised November 2022.)
      • Article

      Achieving Value in Highly Complex Acute Care: Lessons from the Delivery of Extra Corporeal Life Support

      By: Michael Nurok, Jonathan Warsh, Erik Dong, Jeffrey Lopez, Mayumi Kharabi and Robert S. Kaplan
      We applied a value (outcomes and cost) analysis to extracorporeal life support (ECLS), a relatively rare but very expensive ICU therapy with highly variable outcomes. To address the outcome component of the value approach, we created guidelines for ECLS delivery; to... View Details
      Keywords: Health Care and Treatment; Cost Management; Value; Analysis
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      Nurok, Michael, Jonathan Warsh, Erik Dong, Jeffrey Lopez, Mayumi Kharabi, and Robert S. Kaplan. "Achieving Value in Highly Complex Acute Care: Lessons from the Delivery of Extra Corporeal Life Support." NEJM Catalyst (October 31, 2019).
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