Attraction - Publications - Faculty & Research

01 Oct 2000
News

HBS Club Flourishes in London

be in the United Kingdom," he says. "We chase the missing 920 annually and seek help from the School on contacting recent grads working here, but we also hope that our programs, reputation, address book, and the low annual fee (twenty pounds) will View Details

Keywords: Amy E. Dean

01 Feb 2002
News

Replicating Toyota's Success

The idea of human cloning is controversial, but cloning a successful business concept remains as desirable as ever. For HBS assistant professor Steven J. Spear, this pursuit led him to Toyota, whose perennial leadership in quality manufacturing View Details

Keywords: Machinery Manufacturing; Manufacturing; Motor Vehicle and Parts Dealers; Retail Trade

13 Jul 2015
Research & Ideas

‘Humblebragging’ is a Bad Strategy, Especially in a Job Interview

or strategic. Separately, two research assistants rated each response based on whether the respondent seemed like an attractive job candidate. Results showed that 77 percent of participants had chosen to humblebrag rather than disclose an... View Details

Keywords: by Carmen Nobel

01 Dec 2002
News

The Campaign for Harvard Business School

of dollars) Priority Raised to date Goal % Raised Attracting the best students $83 $100 83 % Deepening the learning experience $113 $120 94 % Attracting and developing faculty $68 $100 68 % Increasing global... View Details

Keywords: Colleges, Universities, and Professional Schools; Educational Services; Religious, Grantmaking, Civic, Professional, and Similar Organizations; Personal Services

26 Jul 2024
Research & Ideas

Why Great Ideas Get Stuck in Universities

commercial hindrance. A recent study of more than 500 biomedical startups suggests that ventures rooted in the core research of their founders have a more challenging time reaching key measures of success, such as raising capital or View Details

Keywords: by Ben Rand; Biotechnology; Health

Web

Launching Tech Ventures - Course Catalog

attractive, enduring business models, answering the question why some startups are valued at only 2x revenue while others are valued at 10x revenue and why some startups struggle to attract venture funding while others raise hundreds of... View Details

Laurence A. Tisch

Larry Tisch, and brother Bob, took over Loew’s Theatre Company in 1961. Though the firm’s assets were attractive as regal old theatres, the Tisch brothers saw more profit in selling the downtown theatres as prime real estate. After... View Details

Keywords: Entertainment & Broadcast Media

09 Jan 2020
Blog Post

Set Your Recruiting Vision for 2020

A new year provides an opportunity to set your vision for the future at home, in your career, and for your company. In your role as a recruiter or hiring manager, a cornerstone of that vision will be attracting and retaining top talent so... View Details

Keywords: All Industries

Lew R. Wasserman

When Wasserman joined MCA, it was a talent agency, and he rose to the rank of president by attracting and being a strong advocate for a growing list of clients. Seeing the potential of the television industry, however, Wasserman set MCA... View Details

Keywords: Entertainment & Broadcast Media

23 Mar 2015
Research & Ideas

It’s Called ‘Price Coherence,’ and It’s Surprisingly Bad for Consumers

Consumers often have the following choice: Either buy something directly from a retailer, or buy it indirectly through an intermediary, which partners with the retailer to attract more buyers. Think purchasing a plane ticket straight from... View Details

Keywords: by Carmen Nobel; Retail; Air Transportation; Food & Beverage; Entertainment & Recreation

25 Jun 2025
News

Hitting A High Note

As the Atlanta Opera's general and artistic director, Tomer Zvulun has big ambitions for the organization, imagining a “new model of performing arts." Photo and video credit: Melissa Golden Tomer Zvulun video Tomer Zvulun discusses the Atlanta Opera's contributions to... View Details

Keywords: April White

01 Jun 2011
News

New Program Helps Restless Alums Answer the Question, ‘What’s Next?’

self-sustaining and replicable model of health-care delivery for rural villages. The new Crossroads program, like its predecessor, aims to attract alumni who are searching for greater personal or professional satisfaction, or who are... View Details

Keywords: Roger Thompson; Health, Social Assistance; Management, Scientific, and Technical Consulting Services; Professional Services

01 Mar 2012
News

Learning to Speak the Language of Business

Mikitani announced the changeover, in English, in March 2010 and set a two-year deadline for everyone to demonstrate English proficiency or sacrifice chances for advancement. He dubbed the project “Englishnization,” which has attracted... View Details

Keywords: Roger Thompson; e-commerce; Management of Companies and Enterprises; Management; Miscellaneous Store Retailers; Retail Trade

01 Mar 2015
News

Fıelds of Gold

Growth Market: Afghan saffron has also attracted the attention of MBA classmates Ben Bines, Kimberly Jung, KinYan Chew, and Emily Miller (all HBS 2015), who founded Rumi Spice with a mission similar to Earth2Globe’s. (©Majid... View Details

Keywords: April White; Support Activities for Agriculture and Forestry; Agriculture

28 Feb 2017
Blog Post

Why I Love My Job: Sierra Smith Talks Her Fashion Startup Internship

be the online destination for luxury fashion by emerging designers. I met the founder, Catherine Smith, while she was giving a guest lecture on campus. What attracted me to the opportunity was the chance to be a total utility player. The... View Details

Keywords: Entrepreneurship

11 Dec 2020
Research & Ideas

Economic Jitters Push Pandemic Job Seekers to Big Companies, Not Startups

established, are perceived safer during the crisis, and suddenly have a unique advantage in terms of attracting talent.” Bernstein teamed up with Richard R. Townsend from the University of California San Diego and Ting Xu from the... View Details

Keywords: by Rachel Layne

05 Aug 2002
Research & Ideas

Five questions for Regina E. Herzlinger

"bonus" long-term policies that reward those who switch to healthy lifestyles. Insurers and providers will receive risk-adjusted payments, so the sick will become financially attractive enrollees and patients. With today's... View Details

Keywords: by Martha Lagace

18 Apr 2011
News

Capitalism Meets Conservation

Adams: A market-based solution to conservation. Warren Adams (MBA ’95) is making conservation a profitable business in Patagonia. Adams, who sold his pioneering social networking startup PlanetAll to Amazon for $100 million in stock in 1998, is co-director of Patagonia... View Details

Keywords: Accommodation; Hospitality; Religious, Grantmaking, Civic, Professional, and Similar Organizations; Personal Services

07 Mar 2007
Research & Ideas

How Do You Value a “Free” Customer?

for the auction house, which must determine how to allocate marketing and other expenditures between buyers and sellers to attract new business. As more job seekers sign on to Monster.com, more employers are willing to be paying customers... View Details

Keywords: by Sarah Jane Gilbert; Web Services

Profile

Luciana Baigun

Collaborate.com, a startup in Cambridge, I saw all the excitement TEDxBoston was generating – it was attracting people from all industries and walks of life,” she says. It occurred to her that TED and HBS could be the perfect match. “HBS... View Details

Publications