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  • 01 Jun 2014
  • News

Alumni and Faculty Books for June 2014

Few gave him a chance of succeeding. Yet MacArthur did so brilliantly, defying timetables and expectations. Morris analyzes MacArthur's key tactical choices, explaining how each contributed to his accomplishment. Managing Legal Compliance... View Details
  • 25 Feb 2020
  • News

Alumni and Faculty Books for March 2020

and what it takes for effective decision-making in an ethical dilemma. This guide for resolving an ethical dilemma offers a step-by-step resolution framework and a tactical approach. Leading in the Digital World: How to Foster Creativity,... View Details
  • 21 May 2018
  • News

Community Partners Delivers “Expert Goodness” to the Bay Area

goal was to drive practical and tactical conversation about what women should know and do when faced with #MeToo-type issues in the workplace,” she says. “So we structured the discussion using three possible scenarios that the panel then... View Details
Keywords: Margie Kelley
  • 01 Feb 1998
  • News

Women at the Top

goals in guiding our specific tactics and approaches." Bourneuf says she not only found the classroom learning valuable but was also struck by the powerful networks that were created among the participants. "I was inspired by the stories... View Details
Keywords: Marguerite Rigoglioso and Susan Young
  • 01 Sep 2015
  • News

The Business of Love

part of the Match Group that also owns Match.com. The app uses geolocation—a tactic popularized by the all-male dating app Grindr, which launched in 2009—to present potential dates who are nearby. And, most influentially, Tinder... View Details
Keywords: April White
  • 23 Jan 2019
  • News

The Promise of Personalized Medicine

so what is the mission? What is the tactical plan to get this done? It’s in four phases. The first phase is the analytical phase. This is where we take a blood sample, a muscle biopsy from my brother to dive into the details of what is... View Details
  • 10 Mar 2021
  • News

New Releases: Alumni and Faculty Books, Podcasts

the bigger the vision, the greater number of things that can go wrong. Drawing on fascinating stories of ventures that failed to fulfill their early promise, Eisenmann offers frameworks for detecting when a venture is vulnerable to these patterns, along with a wealth... View Details
Keywords: Margie Kelley; Publishing Industries (except Internet); Information
  • 01 Jun 2009
  • News

Letters to the Editor

many organizers use high-pressure tactics to get cards signed. Probably the most damaging however is the impact unions have on innovation. Unions fight change — any change — on the factory floor. Over the years, management gives up trying... View Details
Keywords: News, Library, Internet, and Other Services; Information
  • 01 Jun 2018
  • News

June 2018 Alumni and Faculty Books

Next Cyber Threat? by Ray Rothrock (MBA 1988) Amacom Rothrock lays bare tactics used by hackers, vulnerabilities lurking in networks, and strategies not just for surviving attacks but also for thriving even while under assault. This book... View Details
  • 02 Aug 2018
  • News

Can Marketing Help Halt the Heroin Epidemic?

executive wanted to take on the opioid crisis. READ MORE Julia Hanna: Jim, your organization, the Georgia Prevention Project, the name of it says it all. Getting people who are addicted to drugs to stop taking them is really difficult. And using scare View Details
  • 15 Dec 2024
  • News

Alumni and Faculty Books

Edited by Margie Kelley Alumni Books The Power of Imperfect Eating By Kavita Bhatnagar (SELP 11, 2022) Penguin Enterprise Rather than dictating which foods are good or bad, this book weaves together stories that mirror the intricate, emotional, and often imperfect... View Details
Keywords: Publishing Industries (except Internet); Information
  • 20 Dec 2022
  • News

Singing to the Corn

and broader interpretations of business's role in society surfaces throughout Keen's story. He wrote his HBS application essay about wanting to learn the tactics of corporate business for the good of tribal peoples—to be a sheep in wolf's... View Details
  • 01 Jun 2018
  • News

The Long Run

money trying to save one of their kids on meth. I knew it was a bad epidemic, but I couldn’t believe it was going to be that bad in my little hometown, this agrarian utopia. Seeing it begin to dissolve in an ugly way was very troubling.” Medication-assisted treatment—a... View Details
Keywords: Julia Hanna; photographed by Melissa Golden
  • 01 Apr 1996
  • News

Stewards of the Seventh Generation

resources are limited, and there are more than enough attractive ways to use them - whether for tactical investment in product quality or strategic investments in new market development." A Global Issue Fri nevertheless believes that if... View Details
Keywords: Marguerite Rigoglioso, Garry Emmons, Linda Goodspeed, and Elaine Gottlieb
  • 01 Oct 1996
  • News

Leading In a New Era

tactical decisions historically have been made by one person — the CEO. But as the business environment has become more global, complex, and dependent upon vast amounts of information, the days of the "solo" CEO seem numbered. Indeed,... View Details
Keywords: Nancy O. Perry
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