social media - Publications - Faculty & Research

01 Dec 2023
News

Happier-ness at Work

Winfrey is a global media leader and for 25 years hosted the Oprah Winfrey Show. Their book draws on social science research and decades of experience to suggest that one can build a better life by focusing... View Details

Keywords: Publishing Industries (except Internet); Information

18 May 2023
News

India's New Money Managers

became clear—through social media channels and focus groups—that women needed more support. So LXME 2.0 launched in 2021 with education at its core. This shift included community-sourced discussions,... View Details

Keywords: Maureen Harmon

01 Jun 2023
News

Cultivating Prosperity in Afghanistan

Kimberly Jung, pictured in a field of crocuses, returned to Afghanistan to understand how she and her cofounders could import saffron to the United States. Photo courtesy of Kimberly Jung During their first semester at HBS, former United States Army engineer officers... View Details

Keywords: Jennifer Gillespie

01 Aug 1998
News

Spangler Family Gift Endows New Campus Center

a post office, the Coop, a travel center, and automated bank-teller machines. The top floor of the building will house over twenty "project rooms," sized for meetings of up to ten people and equipped with technology and media service... View Details

Keywords: Nancy O. Perry

01 Dec 2023
News

Alumni and Faculty Books and Podcasts

Media Publishing In The Startup Lottery, veteran entrepreneur and Inc. 500 CEO Gus Bessalel provides an insider’s view of venture-capital-backed companies. You will learn how to navigate your startup career through stories, examples, and... View Details

Keywords: podcasts

03 Nov 2023
News

Global Networking Night; Sweden Club Holds Climate Forum

Clubs News Clubs News Global Networking Night 2023 Another successful Global Networking Night (GNN) is in the books, after alumni around the world held nearly 60 separate events on October 25. The annual GNN features alumni gatherings—some in person, some... View Details

Keywords: Margie Kelley

01 May 2023
News

Yahoo Acquires Alumni Startup Wagr

Illustration by Drue Wagner Illustration by Drue Wagner Last week, Yahoo announced that it had acquired the sports betting startup Wagr, which was cofounded by Mario Malave (MBA 2020) and Eliana Eskinazi (MBA 2020). "Yahoo Sports offers us a stage to build products... View Details

01 Sep 2023
News

The Exchange: Where Ethics Meet Economics

Max Bazerman and Mike Luca (Image by John Ritter) What makes people behave the way they do—and to what degree are design choices influencing that? Associate Professor Mike Luca studies the design of online platforms, while Professor Max Bazerman’s work focuses on... View Details

Keywords: Jen McFarland Flint; Data Processing, Hosting, and Related Services; Information

01 Jun 2022
News

A Sustainable Solution for Fashion

READY TO MAKE AN IMPACT READ MORE STORIES Syrup works by integrating a retailer’s data—historical and real-time transactions and inventory, e-commerce patterns, and marketing and promotion plans, among other things—with weather, search, and View Details

Keywords: April White

01 Oct 2002
News

Michael F. Cronin

under management. Given Cronin's background, it's not surprising that the WP portfolio favors traditional industrial and service companies that are strong on business fundamentals. Examples include Herald Media (publisher of the newspaper... View Details

22 Sep 2022
News

The Beauty Guide

herself, in ELC’s Reverse Mentorship Program, in which earlier-career employees mentor their leaders. Freyre’s own young, Latina mentor has taught her more about social media and trends among the next... View Details

Keywords: Maureen Harmon

01 Dec 2022
News

Full Court Press

impact in a way he hadn’t in his last job. He likes to tell the story of being at a social event not long ago when a young child, maybe 10 years old, approached him. “He reached out to me and said, ‘Mr. Williams, I just want to thank you... View Details

Keywords: Dan Morrell

29 Aug 2023
News

Helping Consumers Decarbonize their Purchases

Subscribe on iTunes Subscribe on Spotify More Skydeck episodes Hi, this is Dan Morrell, host of Skydeck. In this episode, we’re going to be highlighting an episode of another HBS podcast: Climate Rising, which focuses on what businesses are doing, can do, and should do... View Details

12 Nov 2021
News

Alumni Business Leaders on Confronting the Climate Change Challenge

world has ever seen. The current climate crisis is far beyond an environmental issue—it is an existential crisis. Moreover, it converges with—and exacerbates—the crises we face in biodiversity, global health, and social justice. As... View Details

04 Sep 2019
News

Ask the Expert: Bounce Back

Illustration by Michael Sloan/The i Spot Illustration by Michael Sloan/The i Spot The rate at which people have been signing on to social media in the last decade had many marketers wondering if it might... View Details

Keywords: Jen McFarland Flint

01 Dec 2014
News

Faculty Q&A: The New Brand Manager: You

brands best use social media to collaborate with consumers? One way is to use social media as a sounding board in advance of major decisions.... View Details

Keywords: April White

15 Jun 2021
News

The Path out of Polarization

layering of political polarization that we will collectively come to our senses in the next generation. The other generational hope that I have is for the younger people. Kids these days are not on Facebook. That’s for grandpa. They don’t interact with View Details

Keywords: Jen McFarland Flint; Telecommunications; Information

01 Sep 2018
News

The True Value of a Tweet

Image by John Ritter Companies can spend millions curating their social media presence—with sometimes famously funny results, like the Twitter accounts for Wendy’s and Denny’s—but how relevant is that to... View Details