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- All HBS Web (133)
- Faculty Publications (107)
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- October 1993 (Revised September 1994)
- Case
Catalina Marketing Corp.
By: David E. Bell, Walter J. Salmon and Dinny Starr
Catalina Marketing is a very successful marketing service firm. Their current customers include major supermarket retailers and consumer products manufacturers nation-wide. Catalina provides a unique way for these clients to distribute coupons for their products via... View Details
Keywords: Advertising; Information Management; Expansion; Product; Salesforce Management; Information Technology; Growth and Development Strategy; Customer Value and Value Chain; Advertising Industry
Bell, David E., Walter J. Salmon, and Dinny Starr. "Catalina Marketing Corp." Harvard Business School Case 594-026, October 1993. (Revised September 1994.)
- 1996
- Book
An Introduction to Retailing
By: D. E. Bell and W. J. Salmon
Keywords: Retail Industry
Bell, D. E., and W. J. Salmon. An Introduction to Retailing. Cincinnati: South-Western College Publishing, 1996.
- July 1993 (Revised September 1993)
- Case
Duncan Department Stores
By: Walter J. Salmon and Gwendolyn K. Ortmeyer
Keywords: Retail Industry
Salmon, Walter J., and Gwendolyn K. Ortmeyer. "Duncan Department Stores." Harvard Business School Case 594-012, July 1993. (Revised September 1993.)
- October 1992
- Case
Dillard's Department Stores
By: Gwendolyn K. Ortmeyer and Walter J. Salmon
Keywords: Retail Industry
Ortmeyer, Gwendolyn K., and Walter J. Salmon. "Dillard's Department Stores." Harvard Business School Case 593-040, October 1992.
- March 2014 (Revised January 2015)
- Case
Ghurka
By: Jose B. Alvarez, Walter J. Salmon and Christine Snively
Ghurka was a 38-year-old luxury leather goods brand that specialized in leather and twill luggage, handbags, and accessories. Brightwork Brand Holdings Corp. acquired it as an asset purchase in 2011. Ghurka, under CEO John Reuter, worked to re-launch the brand with a... View Details
- March–April 1990
- Article
The Costly Bargain of Trade Promotion
By: R. D. Buzzell, J. A. Quelch and W. J. Salmon
Keywords: Trade
Buzzell, R. D., J. A. Quelch, and W. J. Salmon. "The Costly Bargain of Trade Promotion." Harvard Business Review 68, no. 2 (March–April 1990): 141–149.
- March 2004
- Case
L.L. Bean: A Search for Growth
By: Rajiv Lal, Walter J. Salmon and James Weber
In mid-2003, CEO Chris McCormick felt L.L. Bean was in a good position to begin to grow again. For nearly 90 years, the company sold clothing and gear for outdoor enthusiasts through its catalogs and a single retail store in Freeport, Maine. In the three decades prior... View Details
Keywords: Business History; Restructuring; Growth and Development Strategy; Cost Management; Sales; Performance Improvement; Diversification; Distribution Channels; Resignation and Termination; Retail Industry; Web Services Industry
Lal, Rajiv, Walter J. Salmon, and James Weber. "L.L. Bean: A Search for Growth." Harvard Business School Case 504-080, March 2004.
- May 2003
- Case
Liz Claiborne, Inc.
By: Rajiv Lal, Walter J. Salmon and Edie Prescott
Discusses the business portfolio emphasis of a large multibrand manufacturer and the future of department stores as well as how relationships between manufacturers and key customers can be improved. View Details
- 04 Sep 2012
- Research & Ideas
Book Excerpt: Indispensable: When Leaders Really Matter
moment of crisis the delegates could have chosen either of two of the most accomplished politicians in America, William Henry Seward or Salmon P. Chase. Both had been United States senators and governors of major states. Both were... View Details
- September 2000 (Revised July 2001)
- Case
Chapters.ca
By: Michael J. Roberts, Rajiv Lal and Walter J. Salmon
Describes the challenges facing the online site associated with Canada's largest bricks-and-mortar bookseller. Presents a variety of lenses for examining the economic model of the online versus traditional book-selling business, and asks students to identify the... View Details
Keywords: Marketing Strategy; Internet and the Web; Business Model; Entrepreneurship; Product Marketing; Business Strategy; Technological Innovation; Canada
Roberts, Michael J., Rajiv Lal, and Walter J. Salmon. "Chapters.ca." Harvard Business School Case 801-158, September 2000. (Revised July 2001.)
- November 1993 (Revised September 1994)
- Case
Food Distribution in Russia: The Harris Group and the LUX Store
By: David E. Bell, Walter J. Salmon and Dinny Starr
Discusses the challenges facing businesses entering the Russian business environment, especially focusing on food retailing and distribution in that country. Highlights one small, entrepreneurial company, The Harris Group, which, with the help of both Russian partners... View Details
Keywords: Business Ventures; Marketing Strategy; Market Entry and Exit; Distribution; Partners and Partnerships; Expansion; Food and Beverage Industry; Retail Industry; Russia
Bell, David E., Walter J. Salmon, and Dinny Starr. "Food Distribution in Russia: The Harris Group and the LUX Store." Harvard Business School Case 594-059, November 1993. (Revised September 1994.)
- 25 Feb 2014
- First Look
First Look: February 25
is based in Massachusetts and lists in London on AIM. Products are genetically modified fast-growing salmon for fish farmers and disease-prevention drugs and diagnostic kits for farmed shrimp. Purchase this case:... View Details
Keywords: Sean Silverthorne
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