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Publications

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    • All HBS Web  (1,508)
      • Faculty Publications  (218)

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      • Article

      Give What You Get: Capuchin Monkeys (Cebus Apella) and 4-Year-Old Children Pay Forward Positive and Negative Outcomes to Conspecifics.

      By: Kristin L. Leimgruber, Adrian F. Ward, Jane Widness, Michael I. Norton, Kristina R. Olson, Kurt Gray and Laurie R. Santos
      The breadth of human generosity is unparalleled in the natural world, and much research has explored the mechanisms underlying and motivating human prosocial behavior. Recent work has focused on the spread of prosocial behavior within groups through paying-it-forward,... View Details
      Keywords: Prosociality; Reciprocity; Cooperation; Gratitude; Affect; Behavior
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      Leimgruber, Kristin L., Adrian F. Ward, Jane Widness, Michael I. Norton, Kristina R. Olson, Kurt Gray, and Laurie R. Santos. "Give What You Get: Capuchin Monkeys (Cebus Apella) and 4-Year-Old Children Pay Forward Positive and Negative Outcomes to Conspecifics." PLoS ONE 9, no. 1 (January 2014).
      • January–February 2014
      • Article

      IDEO's Culture of Helping

      By: Teresa Amabile, Colin M. Fisher and Julianna Pillemer
      Leaders can do few things more important than encouraging helping behavior within their organizations. In the highest-performing companies, it is a norm that colleagues support one another's efforts to do the best work they can. That has always been true for efficiency... View Details
      Keywords: Management Style; Behavior; Attitudes; Organizational Culture; Relationships; Social and Collaborative Networks
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      Amabile, Teresa, Colin M. Fisher, and Julianna Pillemer. "IDEO's Culture of Helping." Harvard Business Review 92, nos. 1-2 (January–February 2014): 54–61.
      • 2014
      • Article

      Paying It Forward: Generalized Reciprocity and the Limits of Generosity

      By: Kurt Gray, Adrian F. Ward and Michael I. Norton
      When people are the victims of greed or recipients of generosity, their first impulse is often to pay back that behavior in kind. What happens when people cannot reciprocate, but instead have the chance to be cruel or kind to someone entirely different—to pay it... View Details
      Keywords: Moral Sensibility; Behavior; Situation or Environment; Attitudes
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      Gray, Kurt, Adrian F. Ward, and Michael I. Norton. "Paying It Forward: Generalized Reciprocity and the Limits of Generosity." Journal of Experimental Psychology: General 143, no. 1 (February 2014): 247–254.
      • January 2014
      • Article

      The Consequences of Entrepreneurial Finance: Evidence from Angel Financings

      By: William R. Kerr, Josh Lerner and Antoinette Schoar
      This paper documents that ventures that are funded by two successful angel groups experience superior outcomes to rejected ventures: they have improved survival, exits, employment, patenting, web traffic, and financing. We use strong discontinuities in angel funding... View Details
      Keywords: Business Ventures; Financing and Loans; Interests; Employment; Patents; Internet and the Web; Operations; Entrepreneurship; Business Exit or Shutdown
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      Kerr, William R., Josh Lerner, and Antoinette Schoar. "The Consequences of Entrepreneurial Finance: Evidence from Angel Financings." Review of Financial Studies 27, no. 1 (January 2014): 20–55.
      • Article

      Financial Incentives for Exercise Adherence in Adults: Systematic Review and Meta-analysis

      By: Marc S. Mitchell, Jack M. Goodman, David A. Alter, Leslie K. John, Paul I. Oh, Maureen T. Pakosh and Guy E. Faulkner
      Context Less than 5% of U.S. adults accumulate the required dose of exercise to maintain health. Behavioral economics has stimulated renewed interest in economic-based, population-level health interventions to address this issue. Despite widespread implementation of... View Details
      Keywords: Exercise; Health; Behavior; Motivation and Incentives
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      Mitchell, Marc S., Jack M. Goodman, David A. Alter, Leslie K. John, Paul I. Oh, Maureen T. Pakosh, and Guy E. Faulkner. "Financial Incentives for Exercise Adherence in Adults: Systematic Review and Meta-analysis." American Journal of Preventive Medicine 45, no. 5 (November 2013): 658–667.
      • August 2013 (Revised August 2014)
      • Case

      Catalina In the Digital Age

      By: Robert J. Dolan and Uma R. Karmarkar
      Catalina in the Digital Age considers how a company with a dominant market position should evolve its established product lines given the rise of novel digital technologies. Since its founding in 1983, Catalina had enjoyed a distinct position in the world of consumer... View Details
      Keywords: Big Data; Digital Technologies; Marketing; Customer Relationship Management; Consumer Behavior; Analytics and Data Science
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      Dolan, Robert J., and Uma R. Karmarkar. "Catalina In the Digital Age." Harvard Business School Case 514-021, August 2013. (Revised August 2014.)
      • June 2013
      • Case

      The World Economic Forum's Global Leadership Fellows Program

      By: Rakesh Khurana and Eric Baldwin
      This case examines a distinctive leadership development program within the World Economic Forum. The program, born out of the conviction that the complexity of global challenges at the beginning of the 21st century required a new generation of global leaders, recruited... View Details
      Keywords: Organizational Behavior; Leadership Skills; Training; Global Organizations; Global Leadership; World Economic Forum; Globalization; Leadership; Leadership Development; Leadership Style; Leading Change
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      Khurana, Rakesh, and Eric Baldwin. "The World Economic Forum's Global Leadership Fellows Program." Harvard Business School Case 413-118, June 2013.
      • 2013
      • Article

      Learning and the Disappearing Association Between Governance and Returns

      By: Lucian A. Bebchuk, Alma Cohen and Charles C.Y. Wang
      The correlation between governance indices and abnormal returns documented for 1990–1999 subsequently disappeared. The correlation and its disappearance are both due to market participants' gradually learning to appreciate the difference between good-governance and... View Details
      Keywords: Corporate Governance; Investment Return; Operations; Performance; Value; Learning; Business Earnings; Behavioral Finance
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      Bebchuk, Lucian A., Alma Cohen, and Charles C.Y. Wang. "Learning and the Disappearing Association Between Governance and Returns." Journal of Financial Economics 108, no. 2 (May 2013): 323–348. (2013 IRRCi Investor Research Award.)
      • March–April 2013
      • Article

      Language Matters: Status Loss & Achieved Status Distinctions in Global Organizations

      By: Tsedal Neeley
      How workers experience and express status loss in organizations has received little scholarly attention. I conducted a qualitative study of a French high-tech company that had instituted English as a lingua franca, or common language, as a context for examining this... View Details
      Keywords: Organizations; Status and Position; Loss; Spoken Communication; Emotions; Attitudes; Behavior; Globalization
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      Neeley, Tsedal. "Language Matters: Status Loss & Achieved Status Distinctions in Global Organizations." Organization Science 24, no. 2 (March–April 2013): 476–497.
      • 2013
      • Article

      Does Social Connection Turn Good Deeds into Good Feelings? On the Value of Putting the 'Social' in Prosocial Spending

      By: Lara B. Aknin, Elizabeth W. Dunn, Gillian M. Sandstrom and Michael I. Norton
      When are the emotional benefits of generous behavior most likely to emerge? In three studies, we demonstrate that the hedonic benefits of generous spending are most likely when spending promotes positive social connection. Study 1 shows that people feel happier after... View Details
      Keywords: Money; Prosocial Spending; Social Connection; Well-being; Donations; Charitable Giving; Warm Glow; Social Relationships; Gift Giving; Happiness; Relationships; Philanthropy and Charitable Giving; Society
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      Aknin, Lara B., Elizabeth W. Dunn, Gillian M. Sandstrom, and Michael I. Norton. "Does Social Connection Turn Good Deeds into Good Feelings? On the Value of Putting the 'Social' in Prosocial Spending." International Journal of Happiness and Development 1, no. 2 (2013): 155–171.
      • 2013
      • Article

      Prosocial Spending and Well-Being: Cross-Cultural Evidence for a Psychological Universal

      By: Lara B. Aknin, Christopher P. Barrington-Leigh, Elizabeth W. Dunn, John F. Helliwell, Justine Burns, Robert Biswas-Diener, Imelda Kemeza, Paul Nyende, Claire Ashton-James and Michael I. Norton
      This research provides the first support for a possible psychological universal: Human beings around the world derive emotional benefits from using their financial resources to help others (prosocial spending). In Study 1, survey data from 136 countries were examined... View Details
      Keywords: Prosocial Spending; Psychological Universal; Prosocial Behavior; Well-being; Happiness; Spending; Philanthropy and Charitable Giving; Canada; Uganda; South Africa; India
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      Aknin, Lara B., Christopher P. Barrington-Leigh, Elizabeth W. Dunn, John F. Helliwell, Justine Burns, Robert Biswas-Diener, Imelda Kemeza, Paul Nyende, Claire Ashton-James, and Michael I. Norton. "Prosocial Spending and Well-Being: Cross-Cultural Evidence for a Psychological Universal." Journal of Personality and Social Psychology 104, no. 4 (April 2013): 635–652.
      • 2013
      • Chapter

      Gender Bender Brand Hijacks and Consumer Revolt: The Porsche Cayenne Story

      By: Jill Avery
      Throughout history, marketers have created gendered brands, creating their brands and the stories they crafted about them in their advertising to appeal either to men or to women. Gendered brands deliver value to consumers, and therefore, deliver value to marketers.... View Details
      Keywords: Consumer Behavior; Brands; Brand Positioning; Brand Equity; Brand Management; Advertising Campaigns; Customer Focus and Relationships; Marketing; Brands and Branding; Marketing Strategy; Auto Industry; Consumer Products Industry
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      Avery, Jill. "Gender Bender Brand Hijacks and Consumer Revolt: The Porsche Cayenne Story." In Consumer Behavior: Human Pursuit of Happiness in a World of Goods. 3rd ed. by Jill Avery, Robert Kozinets, Arch Woodside, Banwari Mittal, and Priya Raghubir, 645–649. Cincinnati: Open Mentis, 2013.
      • December 2012
      • Article

      Defending the Markers of Masculinity: Consumer Resistance to Brand Gender-Bending

      By: Jill Avery
      I study the Porsche Cayenne SUV launch to ethnographically analyze how men consuming a gendered brand respond to perceived brand gender contamination. Consumers' communal gender work in a Porsche brand community is analyzed to uncover brand gender contamination's... View Details
      Keywords: Brands; Brand Building; Brand Equity; Brand Management; Brand Positioning; Marketing; Brands and Branding; Marketing Strategy; Product Marketing; Consumer Behavior; Gender; Identity; Customer Focus and Relationships; Auto Industry; Consumer Products Industry
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      Avery, Jill. "Defending the Markers of Masculinity: Consumer Resistance to Brand Gender-Bending." International Journal of Research in Marketing 29, no. 4 (December 2012): 322–336. (Article was awarded the Marketing Science Institute's Best Paper Award.)
      • November 2012
      • Case

      Teaming at GE Aviation

      By: Rakesh Khurana, Jeffrey Polzer, Willy Shih and Eric Baldwin
      Describes the challenges and successes encountered by GE's Aviation business in implementing a teaming work structure and culture in plants across its supply chain. GE Aviation leadership had seen dramatic gains in productivity, quality, and worker satisfaction in... View Details
      Keywords: Organizational Behavior; Aviation And Aerospace; Capacity Management; Competitiveness; Corporate Culture; Corporate Structure; Labor Relations; Manufacturing; Production Planning; General Electric; Teaming; Managing Change; Transformation; Labor Unions; Organizational Change and Adaptation; Organizational Culture; Organizational Structure; Performance Productivity; Leading Change; Management Style; Job Design and Levels; Aerospace Industry; Manufacturing Industry; United States
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      Khurana, Rakesh, Jeffrey Polzer, Willy Shih, and Eric Baldwin. "Teaming at GE Aviation." Harvard Business School Case 413-074, November 2012.
      • October 2012 (Revised August 2018)
      • Case

      Carolina for Kibera

      By: Kathleen L. McGinn, Beth-Ann Kutchma and Cailin B. Hammer
      Carolina for Kibera (CFK) is an international non-profit organization whose mission is to promote youth leadership and gender and ethnic cooperation in Kibera, the largest unstructured settlement situated in the heart of Nairobi, Kenya. CFK's programs constructively... View Details
      Keywords: Organizational Behavior; Power and Influence; Non-Governmental Organizations; Social Enterprise; Negotiation; Organizational Change and Adaptation; Kenya; United States
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      McGinn, Kathleen L., Beth-Ann Kutchma, and Cailin B. Hammer. "Carolina for Kibera." Harvard Business School Multimedia/Video Case 913-701, October 2012. (Revised August 2018.)
      • September 2012 (Revised May 2015)
      • Case

      Philips-Visicu

      By: Regina E. Herzlinger, Natalie Kindred and Sara M. McKinley
      Would the advent of global payment models and ACOs create sufficient demand for a telemedicine offering covering the care continuum, from hospitals to the home? This was the decision facing Royal Philips Electronics (Philips), the Netherlands-based producer of... View Details
      Keywords: Health Care; Philips; Visicu; Telemedicine; eICU; Accountable Care Organization; ACO; Bundled Payment; Hospital To Home; Patient Monitoring Devices; Home Health Care; Health Care and Treatment; Communication Technology; Quality; Safety; Performance Productivity; Performance Capacity; Performance Efficiency; Consumer Behavior; Emerging Markets; Health Industry; Telecommunications Industry; Netherlands
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      Herzlinger, Regina E., Natalie Kindred, and Sara M. McKinley. "Philips-Visicu." Harvard Business School Case 313-015, September 2012. (Revised May 2015.) (As companion reading for this case, see Regina E. Herzlinger and Charles Huang, "Note on Bundled Payment in Health Care," HBS No. 312-032 (Boston: Harvard Business Publishing, 2012).)
      • June 2012
      • Article

      Pricing to Create Shared Value

      By: Marco Bertini and John T. Gourville
      Many companies are in competition with their customers to extract as much value as possible from every transaction. Pricing is their weapon of choice, and consumers fight back by rooting out and disseminating pricing policies that seem unfair. The problem is that... View Details
      Keywords: Pricing; Marketing Strategy; Price; Customer Focus and Relationships; Customer Relationship Management; Value Creation; Fairness
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      Bertini, Marco, and John T. Gourville. "Pricing to Create Shared Value." Harvard Business Review 90, no. 6 (June 2012): 96–104.
      • 2012
      • Chapter

      Schumpeterian Competition and Diseconomies of Scope: Illustrations from the Histories of Microsoft and IBM

      By: Timothy F. Bresnahan, Shane Greenstein and Rebecca M. Henderson
      We address a longstanding question about the causes of creative destruction. Dominant incumbent firms, long successful in an existing technology, are often much less successful in new technological eras. This is puzzling, since a cursory analysis would suggest that... View Details
      Keywords: Technological Innovation; Opportunities; Competition; Information Technology; Innovation and Management; Organizations; Relationships; Information Technology Industry
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      Bresnahan, Timothy F., Shane Greenstein, and Rebecca M. Henderson. "Schumpeterian Competition and Diseconomies of Scope: Illustrations from the Histories of Microsoft and IBM." In The Rate and Direction of Inventive Activity Revisited, edited by Josh Lerner and Scott Stern. University of Chicago Press, 2012.
      • January 2012
      • Article

      Paying to Be Nice: Consistency and Costly Prosocial Behavior

      By: Ayelet Gneezy, Alex Imas, Amber Brown, Leif D. Nelson and Michael I. Norton
      Building on previous research in economics and psychology, we propose that the costliness of initial prosocial behavior positively influences whether that behavior leads to consistent future behaviors. We suggest that costly prosocial behaviors serve as a signal of... View Details
      Keywords: Behavior; Perception; Performance Consistency; Identity
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      Gneezy, Ayelet, Alex Imas, Amber Brown, Leif D. Nelson, and Michael I. Norton. "Paying to Be Nice: Consistency and Costly Prosocial Behavior." Management Science 58, no. 1 (January 2012): 179–187.
      • December 2011
      • Article

      Economics Education and Greed

      By: Long Wang, Deepak Malhotra and J. Keith Murnighan
      The recent financial crisis, and repeated corporate scandals, raise serious questions about whether a business school education contributes to what some have described as a culture of greed. The dominance of economic-related courses in MBA curricula led us to assess... View Details
      Keywords: Behavior; Ethics; Attitudes; Business Education; Economics; Education
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      Wang, Long, Deepak Malhotra, and J. Keith Murnighan. "Economics Education and Greed." Academy of Management Learning & Education 10, no. 4 (December 2011): 643–660.
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