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- Faculty Publications (78)
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- All HBS Web (260)
- Faculty Publications (78)
- April 2021
- Supplement
Buy Online, Pickup in Store: Vice President of E-Commerce Supplement
By: Antonio Moreno, Santiago Gallino and Amy Klopfenstein
In April 2019, Sylvarella VP of E-Commerce Charla Limont must review an analysis of her department’s sales data to determine the impact of the company’s Buy Online, Pickup in Store (BOPS) program. The program implementation created significant problems for the... View Details
Keywords: Operations; Service Delivery; Logistics; Infrastructure; Distribution Channels; Order Taking and Fulfillment; Analysis; Retail Industry; Apparel and Accessories Industry; United States; Canada
Moreno, Antonio, Santiago Gallino, and Amy Klopfenstein. "Buy Online, Pickup in Store: Vice President of E-Commerce Supplement." Harvard Business School Supplement 621-106, April 2021.
- February 2016 (Revised March 2022)
- Case
Express Scripts: Promoting Prescription Drug Home Delivery (B)
By: John Beshears, Patrick Rooney and Jenny Sanford
The pharmacy benefit manager (PBM) sector processes prescription drug claims on behalf of companies that offer a prescription drug benefit to their employees. This case follows Bob Nease, Chief Scientist at Express Scripts, as he considers methods to promote home... View Details
Keywords: Pharmaceuticals; Prescription Drugs; Pharmacy Benefit Manager; PBM; Healthcare; Behavioral Economics; Choice Architecture; Active Choice; Health Care and Treatment; Service Delivery; Decision Choices and Conditions; Order Taking and Fulfillment; Compensation and Benefits
Beshears, John, Patrick Rooney, and Jenny Sanford. "Express Scripts: Promoting Prescription Drug Home Delivery (B)." Harvard Business School Case 916-040, February 2016. (Revised March 2022.)
- August 2009
- Case
The TSMC Way: Meeting Customer Needs at Taiwan Semiconductor Manufacturing Co.
By: Willy C. Shih, Chen-Fu Chien, Chintay Shih and Jack Chang
When L.C. Tu receives an emergency order, he is confronted with a range of production scheduling choices, each of which has unique costs and trade-offs. The case was designed to help students understand job-shop style production and the impact of disruptions and... View Details
Keywords: Disruption; Customer Relationship Management; Decision Choices and Conditions; Cost; Order Taking and Fulfillment; Production; Semiconductor Industry; Taiwan
Shih, Willy C., Chen-Fu Chien, Chintay Shih, and Jack Chang. "The TSMC Way: Meeting Customer Needs at Taiwan Semiconductor Manufacturing Co." Harvard Business School Case 610-003, August 2009.
- 01 Mar 2006
- News
Robots to the Rescue
STANDING TALL: Mountz flanked by colleagues Raffaello D'Andrea (left) and Pete Wurman. PHOTO BY ERIK JACOBS/BOSTON GLOBE Order fulfillment will never be the same if Mick Mountz (MBA ’96) has his way.... View Details
- March 1993
- Case
Liz Claiborne, Inc. and Ruentex Industries, Ltd. (Abridged)
By: Roy D. Shapiro and Marie-Therese M. Flaherty
Details the evolution of a value-creating supplier-buyer partnership. Describes the buyer's (Liz Claiborne) manufacturing and marketing strategy, and details the workings of the firm's relationship with an important Taiwanese supplier of piece goods (Ruentex Industries... View Details
Keywords: Marketing Strategy; Order Taking and Fulfillment; Production; Supply Chain Management; Alliances; Value Creation; Manufacturing Industry
Shapiro, Roy D., and Marie-Therese M. Flaherty. "Liz Claiborne, Inc. and Ruentex Industries, Ltd. (Abridged)." Harvard Business School Case 693-098, March 1993.
- May 2003
- Background Note
How to Induce Retailers to Reduce Stockouts?
By: V.G. Narayanan
Describes how the lack of incentive alignment between retailers and their vendors can lead to stockouts. Also describes various means to reduce incentive misalignment and hence stockouts. View Details
Keywords: Motivation and Incentives; Supply Chain Management; Order Taking and Fulfillment; Distribution; Alignment; Business Strategy; Consumer Products Industry; Industrial Products Industry; Retail Industry
Narayanan, V.G. "How to Induce Retailers to Reduce Stockouts?" Harvard Business School Background Note 103-080, May 2003.
- January 2025
- Case
Driving Efficiency and Sustainability at P&G China
By: Feng Zhu, Philip Kuai and Billy Chan
P&G China’s business had reached new heights thanks to the explosive growth of e-commerce in the country, but the rapidly increasing volume of shipments to customers had created operational and environmental challenges in terms of packaging waste, shipping damage, and... View Details
- Portrait Project
Alexander Kamenskov
aspirations. My generation was praised to have the brightest future, a very happy and fulfilling life... ...that day proved to be just another milestone. Despite many achievements, the transformation is far from over even now. New ideas... View Details
- 01 Sep 2003
- News
An Electrifying Tale
Prior to earning her MBA, Maryanne Cataldo (MBA ’92) decided to leave Washington, D.C., and her job as an economist in order to plug into a different career. She moved to Boston and joined an electrical workers union as an apprentice. “I... View Details
- December 2024 (Revised March 2025)
- Case
Strategy and CEO Succession at Starbucks
By: Krishna G. Palepu and David Lane
On August 13, 2024, Starbucks announced that Laxman Narasimhan who was appointed as the CEO only in September 2023, was stepping down as CEO and board director “with immediate effect.” Laxman would be replaced on September 9 by Brian Niccol, CEO since 2018 of Chipotle... View Details
Keywords: Strategy; Corporate Governance; Leadership; Management Succession; Cost Management; Labor Unions; Working Conditions; Order Taking and Fulfillment; Service Operations; Investment Activism; Governing and Advisory Boards; Resignation and Termination; Food and Beverage Industry; United States
Palepu, Krishna G., and David Lane. "Strategy and CEO Succession at Starbucks." Harvard Business School Case 125-040, December 2024. (Revised March 2025.)
- 01 Dec 2010
- News
Iron Lady
OTEH: “Local and international investors need to understand that things have changed” in Nigeria. On the fiftieth anniversary of Nigeria’s independence, one key player who wants to see the oil-rich country truly fulfill its promise is... View Details
Keywords: Finance
- 17 Nov 2020
- In Practice
How Retailers Can Thrive in a Shopping Season Like No Other
capacity to fulfill the high volume of orders is going to be challenging for many retailers and third-party logistics companies. Some companies like Walmart are adding pop-up centers for online View Details
- 29 Aug 2024
- News
A Kick Start for Latin American Startups
When Monica Saggioro Leal (MBA 2018) and her business partner, Lara Lemann, started MAYA Capital, a tech-focused, Brazilian VC firm launched in 2018, they wanted to take a hands-on approach with their startup investments in their first 12 months. They wanted to support... View Details
- 01 Dec 2012
- News
The Key to Innovation: Flexible Funding
Kaplan As we look to the future, it is clear that the leading MBA programs will be very different 25 years from now. The role of MBA education is changing, and HBS needs to be increasingly nimble and innovative in order to remain the... View Details
Keywords: Robert Steven Kaplan
- June 2022
- Case
Zalando: Becoming the Starting Point for Fashion
By: Antonio Moreno, Leela Nageswaran, Emilie Billaud and Federica Gabrieli
Born in 2008 as a small startup selling flip flops, by mid-2021 Zalando had turned into an online fashion company with an assortment of more than 4,500 international brands, 45 million active customers, and a presence in 23 European markets. An essential component in... View Details
Keywords: Transition; Customer Value and Value Chain; Digital Platforms; Distribution; Order Taking and Fulfillment; Infrastructure; Logistics; Service Operations; Strategy; Business Strategy; Fashion Industry; Apparel and Accessories Industry; Beauty and Cosmetics Industry; Distribution Industry; Retail Industry; Service Industry; Shipping Industry; Technology Industry; Europe
Moreno, Antonio, Leela Nageswaran, Emilie Billaud, and Federica Gabrieli. "Zalando: Becoming the Starting Point for Fashion." Harvard Business School Case 622-070, June 2022.
- Profile
Frances Dixon
was time to pursue her dream of getting an MBA. Transitioning to the private sector “I realized I didn’t know much about business,” says Frances. “In order to truly leverage my leadership skillset and make the transition easier, an MBA... View Details
- 05 Aug 2015
- News
Bringing New Life to an Iconic Magazine
Growing up in Washington, DC, David Bradley (MBA 1977) aspired to be a politician, not a businessman, but figured he should have a strong financial base in order to launch his political career. In 1979, he formed the Research Counsel of... View Details
- August 2000 (Revised February 2003)
- Case
Borders Group, Inc.
By: Zeynep Ton and Ananth Raman
Describes Borders Group, a well-known retail chain, in late 1999 and its traditional strengths and rapid growth in the 1990s. By 1990, however, the company had fallen behind Amazon.com and Barnes & Noble in leveraging the Internet for book retailing, although it... View Details
Keywords: Supply Chain Management; Customer Value and Value Chain; Distribution Channels; Service Operations; Business Growth and Maturation; Economic Growth; Industry Growth; Growth and Development; Internet; Business Model; Order Taking and Fulfillment; Supply and Industry; Retail Industry; Publishing Industry
Ton, Zeynep, and Ananth Raman. "Borders Group, Inc." Harvard Business School Case 601-037, August 2000. (Revised February 2003.)
- 25 Aug 2022
- News
Vision: To Go-Go
brands and 1,200 employees, spread across four countries. Foodology delivers 200,000 orders a month through apps such as Uber Eats and the Latin American unicorn Rappi, and it has fulfilled more than 2... View Details
- 02 Mar 2015
- Research & Ideas
‘Retail Revolution’ Excerpt: The Scale of the Ecommerce Threat
fulfillment of basic needs, such as Consumer Product Goods and apparel basics, is growing. With customers increasingly ordering these and other products online, potential shoppers have fewer reasons to leave... View Details