Publications

10 Aug 2022
News

Operations Service Management: Transforming Campus Through Digital Workflows

December 1994
Case

Hewlett-Packard: Boeblingen Manufacturing Operation (BMO)

By: Patricia Bost, Robin Cooper and Robert S. Kaplan

Keywords: Cost Accounting

April 2012 (Revised April 2012)
Module Note

Coordinating and Controlling Customer-Facing Operations

By: Dennis Campbell

01 Jul 2015
News

Mall Operators Begin Cultivating Startups

May 1996
Background Note

The GM's Operational Challenge: Managing Through People

By: Christopher A. Bartlett and Ashish Nanda

Highlights and explores how a general manager adds value to the firm at the operational level by managing through people. Discusses how assumptions about human motivation influence the employment contract that the general manager implicitly enters into with the workers... View Details

Keywords: Employee Relationship Management; Selection and Staffing; Contracts; Managerial Roles; Operations; Problems and Challenges; Labor and Management Relations; Motivation and Incentives; Value

Educators

2019
Introduction

Operations in an Omnichannel World

By: Antonio Moreno and Santiago Gallino

March 1985 (Revised July 1986)
Background Note

Foreign Operations Accounting and Analysis

By: David F. Hawkins

Keywords: International Accounting

June 1993 (Revised December 1993)
Case

Hewlett-Packard Co.: European Remarketing Operation

By: John A. Quelch

June 2002
Article

Assessing Operating Cash Flow Quality

By: David F. Hawkins

Keywords: Cash Flow; Quality

August 1992
Case

Otis Pacific Asia Operations (A): National Challenges

By: Michael Y. Yoshino

Describes the elevator market and Otis's competitive position in four markets: Hong Kong, Malaysia, India, and Japan. The student is asked to evaluate the strategic and competitive challenges in each market, especially in light of strong Japanese competition across the... View Details

Keywords: Marketing Strategy; Network Effects; Problems and Challenges; Global Strategy; Goals and Objectives; Service Delivery; Competitive Advantage; Competition; Technology Industry; Manufacturing Industry; India; Japan; Malaysia; Hong Kong

Educators

Teaching Interest

Technology and Operations Management - MBA Required Curriculum

This course enables students to develop the skills and concepts needed to ensure the ongoing contribution of a firm's operations to its competitive position. It helps them to understand the complex processes underlying the development and manufacture of products as... View Details

Teaching Interest

Technology and Operations – MBA Required Curriculum

This course enables students to develop the skills and concepts needed to ensure the ongoing contribution of a firm's operations to its competitive position. It helps them to understand the complex processes underlying the development and manufacture of products as... View Details

September 2011
Article

The Labor Illusion: How Operational Transparency Increases Perceived Value

By: Ryan W. Buell and Michael I. Norton

A ubiquitous feature of even the fastest self-service technology transactions is the wait. Conventional wisdom and operations theory suggests that the longer people wait, the less satisfied they become; we demonstrate that due to what we term the labor illusion, when... View Details

Keywords: Internet and the Web; Perception; Valuation; Service Delivery; Consumer Behavior; Performance Effectiveness; Customer Satisfaction; Service Industry

April 2002
Article

E-Services: Operations Strategy, A Case Study and a Method for Analyzing Operational Benefits

12 Jan 2004
Research & Ideas

Does Your HQ Operation Fit With Corporate Strategy?

The specter of "headquarters" usually looms large in the business world's imagination, but few managers—and few CEOs, especially new CEOs—understand how size, structure, and performance of headquarters interact. To investigate, Harvard Business School senior... View Details

Keywords: by Martha Lagace

March 2004 (Revised January 2008)
Case

Samsung Electronics Company: Global Marketing Operations

By: John A. Quelch

Samsung's global marketing director is assessing how to build the global brand reputation of the company further and upgrade the company's worldwide brand image. To show how to build a global brand. View Details

Keywords: Global Range; Globalized Firms and Management; Brands and Branding; Reputation

Educators

Teaching Interest

Managing Service Operations - MBA Elective Curriculum

By: Ryan W. Buell

World-class service organizations deeply understand the needs and behaviors of their customers, and design, manage, and improve their operating models accordingly. This course investigates the distinct challenges inherent in leading service operations, which make up... View Details

Keywords: Service Delivery; Customer Satisfaction; Customer Loyalty; Quality; Employees; Service Models; Service Industry

2008
Book

Execution Premium: Linking Strategy to Operations for Competitive Advantage

By: Robert S. Kaplan and David P. Norton

In a world of stiffening competition, business strategy is more crucial than ever. Yet most organizations struggle in this area--not with formulating strategy but with executing it, or putting their strategy into action. Owing to execution failures, companies realize... View Details

Keywords: Management Analysis, Tools, and Techniques; Operations; Performance; Strategic Planning; Business Strategy