Publications

Publications

Filter Results: (5,406) Arrow Down
Filter Results: (5,406) Arrow Down Arrow Up

Show Results For

Show Results For

← Page 7 of 5,406 Results →
  • 01 Mar 2015
  • News

Providing an Environment for Ideas to Grow

Communicating the Language of Business Across Borders Tsedal Neeley My intellectual agenda is ambitious and somewhat risky,” says Associate Professor and Marvin Bower Fellow Tsedal Neeley. “I truly believe that HBS is one of the few places on earth where I could boldly... View Details
Keywords: Business Schools & Computer & Management Training; Educational Services
  • 03 Sep 2014
  • News

How to Market Test a New Idea

Keywords: market research; product launch
  • 06 Feb 2015
  • News

U.S. corporate tax reform: why Obama’s good ideas don’t add up

  • 06 Jun 2018
  • News

How to Make Sure Good Ideas Don’t Get Lost in the Shuffle

  • February 2018
  • Article

Patent Publication and the Market for Ideas

By: Deepak Hegde and Hong Luo
In this paper, we study the effect of invention disclosure through patent publication on the market for ideas. We do so by analyzing the effects of the American Inventor's Protection Act of 1999 (AIPA)—which required U.S. patent applications to be published 18 months... View Details
Keywords: Licensing; Patent Publication; Invention Disclosure; Patents; Information Publishing; Innovation and Invention; Knowledge Dissemination
Related
  • May 1986
  • Supplement

Gillette Co.: Dry Idea Advertising (B), Video

Presents an audiovisual account of the bake-off competition between Batten, Barton, Durstine & Osborne (BBDO) and a second advertising agency: Ames. The videotape is divided into two parts: 1) interviews with bake-off participants from Gillette and BBDO, and 2)... View Details
Keywords: Advertising; Consumer Products Industry
Related
  • 01 May 2009
  • News

Is Your Great Idea A Real Business?

  • 25 Jul 2025
  • Video

Access to Entrepreneurial Resources: Idea to Impact

  • 01 Dec 2016
  • Video

Benefitting From a Rich Exchange of Ideas

  • 01 Jun 2012
  • News

Social Enterprise Start-Ups Recognized for Bold Ideas

Diabetes is one of the leading causes of death and disability in the developing world, affecting nearly 250 million people worldwide. Yet most can’t afford the blood glucose monitoring needed to manage their condition. For a target group in southern India, that is... View Details
Keywords: contests; awards
  • 29 Sep 2021
  • News

For Entrepreneurs, Blown Deadlines Can Crush Big Ideas

  • Article

Perfect Pitch: Making Your Ideas Resonate in Negotiations

By: Kristin Sippl
To maximize persuasive power, ideational entrepreneurs should craft a 'creative type' persona, use discourse strategically, and offer useful resources. View Details
Related
  • June 2001 (Revised February 2002)
  • Case

Rambus, Inc.: Commercializing the Billion Dollar Idea (B)

Supplements the (A) case. A rewritten version of an earlier case. View Details
Related
  • 27 Mar 2011
  • News

Indian innovations: Converting new ideas into successful businesses

  • 19 Jan 2023
  • News

40 Ideas to Shake Up Your Hiring Process

  • 12 Dec 2011
  • News

Good ideas for fixing economy abound on left and right

  • Video

Edwin Land’s idea for instant photography. “A Simple Question, A Big Idea"

  • 01 Dec 2010
  • Working Paper Summaries

Reversing the Null: Regulation, Deregulation, and the Power of Ideas

Keywords: by David Moss; Banking
  • 14 Aug 2015
  • Working Paper Summaries

Are ‘Better’ Ideas More Likely to Succeed? An Empirical Analysis of Startup Evaluation

Keywords: by Pian Shu; Financial Services
  • 02 Jul 2014
  • What Do You Think?

Are Today’s Business Heroes Challenging Our Ideas About Leadership?

Summing Up Is There Really a Formula for Great Leadership? The overall sense of responses to our question for the month is that the leadership stars of today—Jobs, Bezos, Gates, etc.,—should not cause us to change our time-honored ideas... View Details
Keywords: by James Heskett