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- All HBS Web (457)
- Faculty Publications (114)
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- 06 May 2002
- Research & Ideas
A Toolkit for Customer Innovation
to bolster and enhance the taste of nearly all processed foods because manufacturing techniques weaken the real flavors. The development of those added flavors requires a high degree of customization and... View Details
Keywords: by Stefan Thomke & Eric Von Hippel
- 07 Apr 2003
- Research & Ideas
Three Steps for Crisis Prevention
genetically modified foods in Europe. Betting the company on a "life sciences" vision, Shapiro had sold or spun off Monsanto's traditional chemical businesses and moved aggressively to acquire seed companies. Dazzled by the... View Details
Keywords: by Michael D. Watkins & Max H. Bazerman
- 30 Apr 2008
- Sharpening Your Skills
Sharpening Your Skills: Brand Management
own money in outlets such as television commercials and billboards that are more frequently used for fast food than books. Patterson represents a supplier who builds a persistent demand and designs production to perpetuate that brand's... View Details
- 16 Feb 2004
- Research & Ideas
European Private Equity—Still a Teenager?
Oliver Ewald said his firm, Audax Group, has recently made deals on corporate carve-outs that include a digital x-ray manufacturer based in Switzerland and a cryogenic equipment manufacturer in the Czech... View Details
- 28 Aug 2017
- Research & Ideas
Should Industry Competitors Cooperate More to Solve World Problems?
example, he argues, fashion industry competitors could agree among themselves to collectively manage resources to reduce the water pollution caused by their manufacturing processes. The beef industry could agree to collaborate on... View Details
- February 1978 (Revised April 1985)
- Background Note
Note on the Corn Wet Milling Industry--1972
Porter, Michael E. "Note on the Corn Wet Milling Industry--1972." Harvard Business School Background Note 378-186, February 1978. (Revised April 1985.)
- December 1995
- Teaching Note
Frito-Lay, Inc.: A Strategic Transition, 1987-1992 (Abridged) TN
Teaching Note for (9-195-238). View Details
- August 1994
- Case
Kirin Brewery Company, Ltd.
Describes the introduction of two profit planning and control systems at Kirin as part of its shift from a production-oriented to a consumer-oriented strategy. Specifically, documents Kirin's use of profit centers to increase efficiency and its use of pseudo profit... View Details
Keywords: Cost Management; Organizational Structure; Management Systems; Manufacturing Industry; Manufacturing Industry; Japan
Cooper, Robin. "Kirin Brewery Company, Ltd." Harvard Business School Case 195-058, August 1994.
- January 1997 (Revised March 1998)
- Case
Oscar Mayer: Strategic Marketing Planning
By: John A. Quelch
The marketing director of Oscar Mayer faces a series of strategic marketing options regarding established and new products, including budget and capacity allocation decisions. View Details
Keywords: Decisions; Marketing Strategy; Product Launch; Product Development; Manufacturing Industry; Manufacturing Industry; United States
Quelch, John A., Robert Drane, and Dan Kotchen. "Oscar Mayer: Strategic Marketing Planning." Harvard Business School Case 597-051, January 1997. (Revised March 1998.)
- 22 Mar 2011
- First Look
First Look: March 22
511-070 As Ireland's third largest beef processor, Kepak faces new opportunities as well as significant challenges from the collapse of the "Celtic Tiger." The government has identified food and agriculture as one way the... View Details
Keywords: Sean Silverthorne
- 19 Apr 2004
- Research & Ideas
Ground-Floor Opportunities for Retail in India
have made goods more attainable and enticing to a larger portion of the population. At the same time, trade liberalization and more sophisticated manufacturing techniques create goods that are less expensive and higher quality. A panel... View Details
- 09 May 2017
- First Look
New Research and Ideas, May 9
and 2000, the global generating capacity of wind power grew from 13 megawatts to 17,400 megawatts, but two-thirds of that capacity was in Denmark, Germany, Spain, and the United States. Wind turbine manufacture was clustered in Denmark... View Details
Keywords: Sean Silverthorne
- 27 Jul 2011
- Research & Ideas
Customer Loyalty Programs That Work
president and CEO of grocery chain Stop & Shop. In 2007, certain brands of pet food manufactured in China and sold at several locations were found to be contaminated with melamine. Many pets became sick,... View Details
- 03 Jan 2017
- First Look
January 3, 2017
broadly available. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=52046 October 2016 Business History Review The Rise of Synthetic Colors in the American Food Industry, 1870–1940 By: Hisano, Ai Abstract—This article... View Details
Keywords: Carmen Nobel
- 06 Jun 2017
- First Look
First Look at New Research and Ideas: June 6, 2017
understanding the lack of diversity in entrepreneurship and the venture capital industry. Download working paper: https://www.hbs.edu/faculty/Pages/item.aspx?num=52704 Cellophane, the New Visuality, and the Creation of Self-Service Food... View Details
Keywords: Sean Silverthorne
- 19 Jul 2010
- Research & Ideas
How Mercadona Fixes Retail’s ’Last 10 Yards’ Problem
higher than that of its competitors. What accounts for the difference? "It's not one thing," Ton insists. "It's many things all working together. Mercadona does a great job of making manufacturing principles work in a... View Details
- 21 Aug 2018
- First Look
New Research and Ideas, August 21, 2018
of consumers towards high fee inferior products. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=54865 forthcoming Manufacturing & Service Operations Management The Value of Fit Information in Online Retail: Evidence... View Details
Keywords: Dina Gerdeman
- 03 Sep 2014
- What Do You Think?
Who Should Choose Your Boss?
case, the entire organization has been structured to create a kind of talent marketplace in which employees are "buying and selling" ideas, jobs, and associates. At W. L. Gore & Associates, manufacturer of Gore-Tex,... View Details
- 17 Mar 2022
- Research & Ideas
Navigating Tradeoffs: How Purpose Becomes a Company's ‘Lighthouse in the Storm’
unpackaged greens and toward locally-grown packaged greens, which are cleaner, retain their quality, and are safer to eat. After extensive research, the team perceived the inherent tension between environmentally friendly packaging and View Details
Keywords: by Ranjay Gulati
- 19 Sep 2017
- First Look
First Look at New Research and Ideas, September 19
general purpose (e.g., quality management) to highly market specific (e.g., knowing how to manufacture an airplane wing). To illustrate the potential of the framework to shed new light on traditional strategy questions, the article... View Details
Keywords: Sean Silverthorne