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- Faculty Publications (17)
Show Results For
- All HBS Web (142)
- Faculty Publications (17)
- 07 Nov 2017
- First Look
New Research and Ideas: November 7, 2017
https://www.hbs.edu/faculty/Pages/item.aspx?num=53441 forthcoming Operations Research Letters Orienteering for Electioneering By: Kallenbach, Jonah, Robert Kleinberg, and Scott Duke Kominers Abstract—In this paper, we introduce a... View Details
Keywords: Carmen Nobel
- 01 Apr 2000
- News
A Place in the Sun
The big challenge is to communicate emotion-based intangibles in a market where consumers are oriented toward material things and getting value for their money. We're a big-ticket item, so we have to convey to the consumer the inherent... View Details
Keywords: Julia Hanna and Garry Emmons
- 21 Feb 2017
- First Look
First Look at New Research: February 21
Art Museum By: Lund, Ragnar, and Stephen A. Greyser Abstract—This paper examines cultural sponsorship from a partnership perspective. It studies the collaboration between two international institutions, a bank and a museum, and their value co-creation with View Details
Keywords: Carmen Nobel
- 06 Dec 2018
- News
Source Code
founding CEO. When the duo partnered again at Handspring, they launched another foundational tech revolution with the smartphone. But long before she redefined consumer technology, Dubinsky customized bowling shirts. When overcrowding at... View Details
- 21 Jun 2011
- First Look
First Look: June 21
company's strategic location in the China market, he would have to transform the company mindset and its operating structure from its roots in the manufacturing of DRAMs to the service orientation that was necessary to support the View Details
Keywords: Sean Silverthorne
- 19 Dec 2005
- Research & Ideas
Public Education Goes to School
challenges. In business, strategy is usually a response to conditions that exist "out there"—forces like competition and demand drive innovation and performance inside the company. In public education, the fundamental challenges and the primary View Details
- 21 Oct 2008
- First Look
First Look: October 21, 2008
limited explanatory power. Overall levels of local customers and suppliers are only modestly important, but new entrants seem particularly drawn to areas with many smaller suppliers, as suggested by Chinitz (1961). Abundant workers in... View Details
Keywords: Martha Lagace
- 25 Mar 2014
- First Look
First Look: March 25
process that has led to many successful product launches, but are there areas of customer need that are undervalued by the traditional process? A novel online customer analysis approach suggests untapped... View Details
Keywords: Sean Silverthorne
- 14 Jan 2014
- First Look
First Look: January 14
http://hbr.org/2014/01/can-a-strong-culture-be-too-strong/ar/1 January 2014 MIT Sloan Management Review Strategic Decisions for Multisided Platforms By: Hagiu, Andrei Abstract—Multisided platforms such as eBay and Facebook create value by enabling interactions between... View Details
Keywords: Sean Silverthorne
- 10 Nov 2014
- HBS Case
How Restaurants in Lima and Copenhagen Became Best in the World
makers of things are enthusiastic about sharing them, and this is a way for them to interact with more people. There is a pride in transparency, and it also happens to work as a way to get loyal, adoring customers to spread the word.... View Details
- 01 Sep 2018
- News
September 2018 Alumni and Faculty Books
leaving their survival uncertain. Minorities are falling prey to an Islamist ideology that conveys values and customs diametrically opposed to European ones. Terrorist acts have become the “new normal,” part of daily life. The North-South... View Details
- 12 Sep 2006
- First Look
First Look: September 12, 2006
for-profit science diffuses through the academy. Using adjusted proportional hazards models to analyze case-cohort data, the authors find evidence that the orientation toward commercial science of individuals' colleagues and coauthors, as... View Details
Keywords: Sean Silverthorne
- 01 Feb 1997
- News
Made, Not Born: HBS Courses and Entrepreneurial Management
teaches VCPE, maintains a strong financial orientation in the course, because he believes that the valuation of young growth companies - a complex issue often skirted in entrepreneurial education - is even more important when it involves... View Details
- 14 Dec 2011
- Research & Ideas
The New Measures for Improving Nonprofit Performance
challenge, which is aligning the interests of different stakeholders. When you think about a business, ideally the customers are paying for a product that generates revenue for the firm, which ultimately generates value in the form of... View Details
Keywords: by Julia Hanna
- 07 Aug 2007
- First Look
First Look: August 7, 2007
project, in which the sales and marketing structure play a central role. Will his ideas allow the company to keep its customers and successfully go after new markets? Purchase this case:... View Details
Keywords: Martha Lagace
- 03 Mar 2009
- First Look
First Look: March 3, 2009
and complementary effects across channels to provide sales forecasting, promotion planning, and customer relationship management guidance to multichannel managers. We investigate three contingencies in a sales analysis of a leading U.S.... View Details
Keywords: Martha Lagace
- 15 Oct 2008
- First Look
First Look: October 15, 2008
Mouse and the Wealthy Elephant Live Happily Ever After? Authors:James E. Austin and Herman B. Leonard Abstract What happens when small iconic socially oriented businesses are acquired by large corporations? Such mergers create significant... View Details
Keywords: Martha Lagace
- Web
Year in Review | Annual Report 2024
tenure-track professors, visitors, and practitioners—participated in START, a deep-dive orientation to the School that took place in person on campus over three days in July 2023. The program provides an overview of Harvard Business... View Details
- Web
Print View - Course Catalog
Managing Customers for Growth Marketing Eva Ascarza Fall 2025 Q2 1.5 Managing International Trade and Investment Business, Government & the International Economy Meg Rithmire Fall 2025 Q1Q2 3.0 Managing Service Operations Technology &... View Details
- Web
Program Policies - HBS Online
on-demand access end-date. Course calendars are not provided for On-Demand Programs. Each Program’s syllabus outlines the assignments and Key Exercises required to complete each Program. In addition, the Orientation Guide and course... View Details