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  • 04 Aug 2011
  • What Do You Think?

How Dangerous Is Common Sense to Managers?

Summing Up Does Common Sense Impede Change? Common sense is the decision-maker's friend when the decision has to be made rapidly, with a minimum of research or formal theory, with no more than moderate risk or consequences, and by... View Details
Keywords: by James Heskett
  • 2021
  • Book

The Power of Trust: How Companies Build It, Lose It, Regain It

By: Sandra J. Sucher and Shalene Gupta
Trust is the most powerful force underlying the success of every business. Yet it can be shattered in an instant, with a devastating impact on a company’s market cap and reputation. How to build and sustain trust requires fresh insight into why customers, employees,... View Details
Keywords: Power; Corporate Culture; Future Of Work; Innovation; Technology Strategy; Automation; Stakeholder Engagement; Employee Attitude; Customer Behavior; Shareholder Value; Government And Business; Impact Investing; Corporate Change And Sustainability; Trust; Power and Influence; Globalization; Leadership; Organizational Culture; Innovation and Invention; Human Resources; Information Technology; Strategy; Corporate Accountability; Asia; Europe; South America; Middle East; North and Central America
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  • 12 Dec 2022
  • Research & Ideas

Buy-In from Black Patients Suffers When Drug Trials Don’t Include Them

coauthored the study with Marcella Alsan, a professor at Harvard Kennedy School; Heidi Williams, a professor at Stanford University; and Harsh Gupta and Maya Durvasula, doctoral candidates at Stanford. Why might representation matter? One... View Details
Keywords: by Scott Van Voorhis; Pharmaceutical; Health
  • 20 Oct 2011
  • Research & Ideas

Getting the Marketing Mix Right

when a company attempts to move in on its market share, perhaps by offering price discounts. Since this strategy is viewed as more threatening, the competitor can be expected to retaliate with prejudice—often View Details
Keywords: by Dina Gerdeman
  • 01 Aug 2011
  • Research & Ideas

Immigrant Innovators: Job Stealers or Job Creators?

information about inventors' immigration status or ethnicities, they do contain the inventors' names. By utilizing name-matching software, the researchers could infer the ethnicity of inventors at any given firm. An inventor named Chang... View Details
Keywords: by Carmen Nobel; Technology
  • 04 Jan 2010
  • Research & Ideas

Best of HBS Working Knowledge 2009

it could potentially be a significant source of revenue for the sites and their corporate sponsors. Using a unique data set from Cyworld, Raghuram Iyengar, Sangman Han, and HBS professor Sunil Gupta... View Details
Keywords: by Staff
  • 05 Jan 2009
  • Research & Ideas

Most Popular Articles and Working Papers 2008

sophistication in methods, it is now possible to more judiciously allocate marketing resources. By Sunil Gupta and Thomas J. Steenburgh. 5. The Future of Social Enterprise This... View Details
Keywords: by Staff
  • 06 Jan 2010
  • What Do You Think?

Is a Stringent Climate Change Agreement a Pot of Gold?

causing global warming and turn that energy and resources into actually improving our way of life with limited impact on our world." Tom Dolembo questioned whether agreements are necessary. He believes that change driven by... View Details
Keywords: by Jim Heskett; Energy; Utilities
  • 03 Apr 2006
  • What Do You Think?

Has Globalization Reached Its Peak?

global basis . . . nothing short of dismantling the global economy could reverse the trend." Nari Kannan commented, "Clamping down on globalization by any country or company will ensure its own demise that much quicker."... View Details
Keywords: by James Heskett
  • 03 Mar 2010
  • What Do You Think?

To What Degree Does “Identity” Affect Economic Performance?

Summing Up Is "identity" a victim of competitiveness? A recent study of organizational behavior published by Timothy Kieningham and Lerzan Toksoy shows that employees' perceptions of their employers' levels of commitment to them... View Details
Keywords: by Jim Heskett
  • 07 Jan 2009
  • What Do You Think?

Is the World Really Flat?

effects" (Alex Evans). "It really doesn't matter whether the world is flat or not. Most value is added by the exploiters, not the creators, and that works in both (flat and non-flat) environments" (Gerald Nanninga). These... View Details
Keywords: by Jim Heskett
  • 10 Mar 2011
  • What Do You Think?

To What Degree Does the Job Make the Person?

nervy things some CEOs and dictators do once in power." Others were more nuanced in their conclusions. For example, Ajay Kumar Gupta wondered whether the research linking jobs to changes in hormonal balance relates only to those who... View Details
Keywords: by James Heskett
  • 02 May 2008
  • What Do You Think?

What is the Future of State Capitalism?

Gupta comments, "Countries like India ... need investments in infrastructure .... Where does it get the money it needs? From the money owners. How does it matter who they are?" Could global financial markets accommodating state... View Details
Keywords: by Jim Heskett
  • 05 Mar 2014
  • What Do You Think?

When Will the Next Dot.com Bubble Burst?

information and social networking sector. Several respondents to this month's column argued that we are. As Kamal Gupta put it, "Facebook's valuation was explained to me by people I consider smarter... View Details
Keywords: by James Heskett; Publishing; Retail
  • 13 May 2018
  • News

Executives learn how to lead digital disruption

  • 23 Oct 2017
  • News

A Glimpse Into the World's First Italian-Food Theme Park

  • 02 Jan 2008
  • Research & Ideas

Most Popular Stories 2007

Sometimes a valuable customer may be the person who never buys a thing. In a new research paper, Professor Sunil Gupta discusses how to assess the profitability of a customer in a networked setting—a... View Details
Keywords: by Sean Silverthorne
  • 02 Dec 2009
  • What Do You Think?

Should Immigration Policies Be More Welcoming to Low-Skilled Workers?

Summing Up Low-skilled immigrants: burden or opportunity? Immigration is apparently a topic that stirs passions globally, judging from the responses to this month's column. As Nauman Lodhi pointed out, "Tough times give rise more than ever to tough thoughts... View Details
Keywords: by Jim Heskett
  • 11 Jun 2019
  • Book

These Aren't Beach Books, but Managers Should Read Them Anyway

A Good Place to Start Driving Digital StrategySunil Gupta explores how traditional businesses can make the leap into the digital age. American Capitalism: New HistoriesHistorians are taking a new look at capitalism in light of its... View Details
Keywords: by Sean Silverthorne
  • 08 Oct 2010
  • What Do You Think?

Will Transparency in CEO Compensation Have Unintended Consequences?

system?" Ajay Kumar Gupta put it this way: "I believe revealing compensation ratio(s) will help inculcate values, honesty, and accountability in the organization." Others were less sanguine. Zach Allen described it as a... View Details
Keywords: by Jim Heskett