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Show Results For
- All HBS Web
(266)
- News (25)
- Research (239)
- Events (1)
- Multimedia (2)
- Faculty Publications (18)
- 28 Jan 2015
- Research & Ideas
Ground Game, Air Wars, and Other Marketing Lessons From Presidential Elections
What Chung and Zhang discovered was personal selling—the ground war—had a stronger effect on partisan voters, but a candidate's own advertising was better received by nonpartisans. Barack Obama's ground campaign made the difference in the... View Details
Keywords: by Dina Gerdeman
- 12 Nov 2015
- Research & Ideas
Can Consumers be Trusted with Their Own Health Care?
presentation given at the fifth U.S.-China Health Summit at Harvard Medical School in September by John A. Quelch, the Charles Edward Wilson Professor of Business Administration at Harvard Business School and Professor in Health Policy... View Details
- 17 Oct 2016
- HBS Case
Business Solutions That Help Cut Food Waste
As much as 40 percent of food grown in the United States for human consumption is wasted. Source: Eivaisla After decades of wasteful food practices, where perfectly good food is discarded even as poverty keeps many families hungry, solutions are starting to come... View Details
- 23 Jul 2014
- Lessons from the Classroom
Innovation Is Magic. Really
When business executives create innovative products or services, they often look to impress their customers by delivering an experience more meaningful, more delightful, than possibly expected. A true "wow!" moment. And Harvard Business... View Details
- 30 Nov 2021
- In Practice
What's the Role of Business in Confronting Climate Change?
The 26th annual United Nations Climate Change Conference of the Parties, also known as COP26, ended with a hard-fought pact that called on businesses and governments to meet their climate change goals faster. The event followed an August report by the Intergovernmental... View Details
Keywords: by Lynn Schenk and Dina Gerdeman
- 28 May 2012
- Research & Ideas
A Pragmatic Alternative for Creating a Corporate Social Responsibility Strategy
some people believe," he emphasizes. The fact that such strategies often do not exist or are ineffective is frequently the result of how CSR efforts start. At many companies, these efforts may begin by executive mandate or somewhat... View Details
Keywords: by Dina Gerdeman
- 08 Mar 2012
- Research & Ideas
Unplugged: What Happened to the Smart Grid?
efficiency, remote troubleshooting, and customer personalization—has been delayed despite wide acceptance by many experts that the existing power system is falling far short of America's energy needs. In 2009, energy demand in the United... View Details
- 23 Sep 2013
- Research & Ideas
Status: When and Why It Matters
most from status. For everyone after that, status differences do not matter nearly as much, if at all," Malter says. His paper on the grand cru classification has been conditionally accepted by a major academic journal. But Malter... View Details
Keywords: by Dina Gerdeman
- 29 Jun 2017
- Research & Ideas
Why Uber Is Worth Saving and How To Do It
industry like taxicabs. It can fight hard to get the rules changed,” says Rosabeth Moss Kanter, the Ernest L. Arbuckle Professor of Business Administration at Harvard Business School and chair and director of the Harvard University Advanced Leadership Initiative. “But... View Details
- 30 Apr 2012
- Research & Ideas
India’s Ambitious National Identification Program
In a hugely ambitious project, the Unique Identification Authority of India has been charged with implementing a nationwide program to register and assign a one-of-a-kind ID number to every Indian resident—some 1.2 billion people—by 2020 and to meet an interim goal of... View Details
Keywords: by Dina Gerdeman
- 17 Dec 2020
- Research & Ideas
The 10 Most Popular Stories of 2020
that eight of the 10 most-read HBS Working Knowledge stories of the year were COVID-focused. Readers sought insights from HBS faculty about everything from managing large-scale remote work to leading during a crisis. The year was also marked View Details
Keywords: by Dina Gerdeman
- 20 Mar 2017
- Book
Why Companies Are Placing Users at the Core of Their Innovation Strategies
during a symposium celebrating von Hippel’s 70th birthday. Those papers—many of them written by von Hippel’s former students and colleagues—became the bones of the book Revolutionizing Innovation: Users, Communities, and Open Innovation,... View Details
Keywords: by Dina Gerdeman
- 18 Sep 2018
- First Look
New Research and Ideas, September 18, 2018
in designing and assessing policy. Download working paper: https://www.hbs.edu/faculty/Pages/item.aspx?num=54968 Large-Scale Demand Estimation with Search Data By: Amano, Tomomichi, Andrew Rhodes, and Stephan Seiler Abstract—Many online markets are characterized View Details
Keywords: Dina Gerdeman
- 23 Apr 2019
- First Look
New Research and Ideas, April 23, 2019
for the development and the smooth functioning of capital markets. At the same time, they are often motivated by their own private incentives. This, along with the trade-offs they face and the at-times unintended consequences of the... View Details
Keywords: Dina Gerdeman
- 22 Feb 2016
- Research & Ideas
The ‘Mother of Fair Trade’ was an Unabashed Price Protectionist
publications and meeting minutes of pharmacist groups. “She was known as Mrs. Thomas Gleason until about 1934, when she begins to get introduced by her first name. In the story of California ‘fair trade’ I found this exceptional state... View Details
- 15 Oct 2014
- Research & Ideas
Apple Pay’s Technology Adoption Problem
communications readers used by Apple Pay unless consumer demand is high. First off, Apple must convince merchants to adopt its service, says Willy Shih, the Robert and Jane Cizik Professor of Management Practice. “I think Apple has its... View Details
- 16 May 2016
- HBS Case
Food Safety Economics: The Cost of a Sick Customer
when more than 50 people in 11 states were sickened by an initial E. coli outbreak. “Do those smaller local organic growers have the experience, resources, and commitment to test their products for various food safety risks?” The chain... View Details
- 11 Apr 2018
- Research & Ideas
Sexual Harassment: What Employers Should Do Now
building a culture based on collaboration, teamwork, and respect—and not tolerating employees who dominate or treat other employees as if they are there to serve them. Leaders sometimes inadvertently send the wrong message by excusing—or... View Details
Keywords: by Dina Gerdeman
- 20 Jul 2016
- Research & Ideas
Airplane Design Brings Out the Class Warfare in Us All
This scenario may sound familiar, unfortunately: Your flight begins with poking and prodding by the TSA agent, all to wait for the inevitable delayed departure. Boarding extends the indignities: more waiting while your section is called,... View Details