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Show Results For
- All HBS Web
(495)
- People (1)
- News (139)
- Research (293)
- Multimedia (17)
- Faculty Publications (223)
- 10 Dec 2012
- News
In Beyoncé Deal, Pepsi Focuses on Collaboration
- 16 Nov 2010
- First Look
First Look: November 16, 2010
Users? Anita Elberse and Sunil GuptaHarvard Business School Case 510-053 In January 2010, YouTube, the world's largest online video aggregator, was still seeking to become profitable. Was the time right for... View Details
Keywords: Sean Silverthorne
- 02 Jan 2012
- Research & Ideas
Most Popular Articles of 2011
manager faced decisions that could have derailed the performer's career. A new case by Associate Professor Anita Elberse examines the strategic marketing choices that instead... View Details
Keywords: by Staff
- 26 Sep 2014
- News
How to market brand Beyoncé
- 24 Feb 2023
- Blog Post
My Classroom Experience During Harvard Business School’s Summer Venture in Management Program
organizations of all kinds.) Soon the room was enveloped by a steady buzz of eager discussion. The voices of Professor Anita Elberse and Admissions Officer Angela... View Details
- 27 Aug 2013
- News
The Global Dominance of ESPN
- 01 Dec 2019
- News
Remix
So many boxes. Drew Dixon (MBA 2004) moved into this Brooklyn Heights apartment just a few days ago, as evidenced by the ratio of boxes emptied to those still filled. The living room, though, is an island of unpacked order, bobbing above... View Details
- 28 Jun 2010
- News
HBS Cases: Cincinnati Children's Hospital Medical Center
- 16 Jul 2007
- Research & Ideas
Understanding the ‘Want’ vs. ’Should’ Decision
should purchase the used Toyota Camry. How consumers weigh those decisions is crucial information for retailers, and is the subject of recent research by Harvard Business School doctoral candidates Todd Rogers and Katy Milkman, in... View Details
- 23 Apr 2007
- Research & Ideas
Are Great Teams Less Productive?
Sarah Jane Gilbert: What led you to pursue this research? Amy Edmondson: This research, rather than being a single project, is part of a fifteen-year program of a half dozen or so projects in different settings, all focused on learning in and View Details
Keywords: by Sarah Jane Gilbert
- 30 Apr 2008
- Sharpening Your Skills
Sharpening Your Skills: Brand Management
Personality? Marketing Maria: Managing the Athlete Endorsement Million-dollar endorsement deals were made and broken by how baseball players on the Boston Red Sox and Colorado Rockies performed in the 2007 World Series. HBS professor... View Details
- 30 Dec 2013
- Research & Ideas
Most Popular Articles of 2013
productivity and quality of care can be increased by uncovering organizational factors associated with operational failures so that hospitals can reduce the frequency with which these failures occur. Research View Details
Keywords: by Staff
- 31 Dec 2012
- Research & Ideas
Most Popular Stories of 2012
brands in the world. Professor Anita Elberse discusses the keys to Sir Alex's long-time success. 7. Why Is Trust So Hard to Achieve in Management? Published: July 5, 2012 There are many reasons for the trust... View Details
Keywords: by Staff
- 28 Apr 2014
- Research & Ideas
Football Stars Debate ‘The Social Capital of the Savvy Athlete’
Association and an MBA candidate in the class of 2015 at Harvard Business School. The event was moderated by Anita Elberse, the Lincoln Filene Professor of Business Administration at Harvard Business School,... View Details
- 05 Jan 2010
- First Look
First Look: January 5
are not driven by reverse causality. These patterns are not driven solely by common law nations such as the United Kingdom and United States, but also hold in Continental Europe. Download the paper:... View Details
Keywords: Martha Lagace
- 14 Dec 2010
- First Look
First Look: Dec. 14
Working PapersThe Influence of Prior Industry Affiliation on Framing in Nascent Industries: The Evolution of Digital Cameras Authors:Mary J. Benner and Mary Tripsas Abstract New industries sparked by technological change are... View Details
Keywords: Sean Silverthorne
- 24 Mar 2015
- First Look
First Look: March 24
is currently provided by GAAP financial reporting. The purpose of this paper is to examine the optimal design of information intermediaries that can increase the impact of sustainability information on corporate conduct. Specifically, we... View Details
Keywords: Sean Silverthorne
- 11 Apr 2018
- Research & Ideas
Sexual Harassment: What Employers Should Do Now
business leaders. “It’s disheartening to realize just how many women have had their careers and lives affected. But when you think back to Anita Hill over 20 years ago, there’s a difference now in recognizing how widespread this is, and... View Details
Keywords: by Dina Gerdeman