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- All HBS Web
(432)
- News (96)
- Research (267)
- Multimedia (2)
- Faculty Publications (181)
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- 24 Nov 2015
- Research & Ideas
Developing Your Next CEO for the Family Business
A good book on CEO succession is The CEO Within by my Harvard Business School colleague Joe Bower. Bower studied how companies perform after hiring a new CEO, noting whether the successor had been recruited from inside or outside the... View Details
- July 2004 (Revised July 2005)
- Case
Activision: The 'Kelly Slater's Pro Surfer' Project
By: Alan D. MacCormack, Enrico D"Angelo and Kerry Herman
Mike Ward, the producer in charge of developing the Kelly Slater's Pro Surfer game for Activision, must decide whether to launch the game in time for the 2002 Christmas season. Complicating his decision are the lukewarm response from consumers to TV test spots of the... View Details
Keywords: Games, Gaming, and Gambling; Product Development; Customer Satisfaction; Projects; Business or Company Management; Product Launch; Marketing Strategy; Decision Choices and Conditions; Industry Structures; Innovation Strategy; Entertainment and Recreation Industry; United States
MacCormack, Alan D., Enrico D"Angelo, and Kerry Herman. "Activision: The 'Kelly Slater's Pro Surfer' Project." Harvard Business School Case 605-020, July 2004. (Revised July 2005.)
- 25 Jun 2013
- First Look
First Look: June 25
by GBS, Alan Torres, vice president of North America Fabric Care, must finalize the forecast for P&G's laundry detergent sales. Results for the two months since introducing concentrated powder laundry... View Details
Keywords: Anna Secino
- 10 Oct 1999
- Conference Presentation
Running Product Development at Internet Speed
By: Alan MacCormack
Keywords: Product Development
- February 20, 2013
- Article
Embracing Uncertainty
By: Alan MacCormack
MacCormack, Alan. "Embracing Uncertainty." MIT Technology Review (website) (February 20, 2013).
- 11 Jun 2006 - 13 Jun 2006
- Conference Presentation
Exploring the Links Between Product and Organizational Architectures: An Empirical Study of Open and Closed Source Software
By: Alan MacCormack
- 18 Feb 2009
- First Look
First Look: February 18, 2009
useful and saleable by-product. The term "by-product synergy" (BPS) has been coined to describe this practice. By converting waste into by-product, the firm not only reduces its waste disposal cost and potentially increases... View Details
Keywords: Martha Lagace
- 07 Dec 2010
- First Look
First Look: Dec. 7
Simons. By posing these provocative questions, you identify critical gaps in your strategy execution processes, focus on the most important choices you must make, and understand what's at stake in each one. In this concise guide, Simons... View Details
Keywords: Sean Silverthorne
- 5 May 1999
- Conference Presentation
A Comparative Study of Product Development Process Design
By: Alan MacCormack
- July 2018 (Revised June 2020)
- Case
The Boston Cranberry Company
By: Alan MacCormack
This case describes the operations of a fictitious company that processes Cranberries. The case contains data that allows students to calculate the bottleneck stage in production, and to evaluate alternative investment options for increasing cranberry processing... View Details
Keywords: Process Analysis; Plant Management; Operations; Production; Management; Analysis; Performance Capacity; Investment
MacCormack, Alan. "The Boston Cranberry Company." Harvard Business School Case 619-009, July 2018. (Revised June 2020.)
- 01 Oct 2003
- Conference Presentation
Flexibility in New Product Development: Evidence, Insights and Obstacles from the Field
By: Alan MacCormack
- 19 Nov 2004 - 22 Nov 2004
- Conference Presentation
Managing Innovation and Product Development...Under Uncertainty
By: Alan MacCormack
- November 2013
- Teaching Note
Barnes & Noble: Managing the E-Book Revolution
By: Alan MacCormack, Brian Kimball Dunn and Chris F. Kemerer
In 2012, Barnes & Noble found itself in a difficult position. While the company had weathered the advent of online retailing relatively well, the arrival of electronic books (e-books) threatened the company's viability. Primary competitor Borders had already fallen by... View Details
- 18 Feb 2015
- First Look
First Look: February 18
While many texts teach the theories and frameworks of management education, Managerial Accounting goes further by covering the capabilities and techniques necessary for effective management practice, as well as fostering attitudes that... View Details
Keywords: Sean Silverthorne
- 2010
- Article
The Architecture of Complex Systems: Do Core-Periphery Structures Dominate?
By: Alan MacCormack
MacCormack, Alan. "The Architecture of Complex Systems: Do Core-Periphery Structures Dominate? ." Academy of Management Best Paper Proceedings (2010).
- 01 Aug 2004
- Conference Presentation
Achieving Flexibility in NPD: New Processes and New Ways of Organizing
By: Alan MacCormack
- 28 Apr 2006 - 1 May 2006
- Conference Presentation
Exploring the Relationship between Product Architecture and Organizational Form: A Test of "Conway's Law"
By: Alan MacCormack
MacCormack, Alan. Exploring the Relationship between Product Architecture and Organizational Form: A Test of "Conway's Law". In Empirical Studies of Software Development (Session Chair). Paper presented at the Annual Conference of the Production and Operations Management Society (POMS), Boston, MA, April 28–May 1, 2006.
- May 2004
- Article
Management Lessons from Mars
By: Alan MacCormack
MacCormack, Alan. "Management Lessons from Mars." Forethought. Harvard Business Review 82, no. 5 (May 2004): 18–19.