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  • All HBS Web  (486)
    • People  (2)
    • News  (129)
    • Research  (277)
    • Multimedia  (2)
  • Faculty Publications  (208)

Show Results For

  • All HBS Web  (486)
    • People  (2)
    • News  (129)
    • Research  (277)
    • Multimedia  (2)
  • Faculty Publications  (208)
← Page 7 of 486 Results →
  • 14 Nov 2007
  • First Look

First Look: November 14, 2007

sectors beyond the original bath soap category. The development causes the brand team to take a fresh look at the clichés of the beauty industry. The result is the controversial Real Beauty campaign. As the... View Details
Keywords: Martha Lagace
  • 20 Jan 2023
  • Blog Post

The Importance of Mentorship: A Conversation With Professor Ting Zhang

individuals through advising and mentoring. Could you give us a summary of how you’ve seen organizations do that and why do you think it is important? When I talk to people in different industries and organizations, people agree on the... View Details
  • September 2011
  • Module Note

Orientation to Leadership Intelligence Days, 2011

By: Joshua D. Margolis and Anthony J. Mayo
Julie Bornstein, senior vice president of Sephora Direct, is seeking to double her budget for social media and other digital marketing initiatives for 2011. A number of digital efforts implemented in the past two years seem to be bearing fruit and there is a desire to... View Details
Keywords: Budgets and Budgeting; Borrowing and Debt; Investment Return; Resource Allocation; Marketing Communications; Marketing Strategy; Consumer Behavior; Online Technology; Beauty and Cosmetics Industry
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Margolis, Joshua D., and Anthony J. Mayo. "Orientation to Leadership Intelligence Days, 2011." Harvard Business School Module Note 412-057, September 2011.
  • 22 Nov 2011
  • First Look

First Look: November 22

close with an attempt to identify strategies to close the gap between the unethical people we are and the ethical people that we strive to be. Publisher's Link: http://www.taylorandfrancis.com/books/details/9780415873246/   Working PapersLocal View Details
Keywords: Sean Silverthorne
  • August 2024 (Revised January 2025)
  • Case

Barbie: Reviving a Cultural Icon at Mattel

By: Elie Ofek, Ryann Noe and Sarah Mehta
The 2023 release of the live-action film Barbie, and its accompanying marketing blitz, incited a worldwide Barbie craze. Suddenly Barbie was everywhere, a celebrated icon reinstated at the forefront of cultural conversation. This goodwill stood in contrast to... View Details
Keywords: Brands and Branding; Media; Intellectual Property; Business Strategy; Entertainment; Gender; Public Opinion; Marketing Strategy; Consumer Products Industry; Consumer Products Industry; Consumer Products Industry; Consumer Products Industry; United States
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Ofek, Elie, Ryann Noe, and Sarah Mehta. "Barbie: Reviving a Cultural Icon at Mattel." Harvard Business School Case 525-006, August 2024. (Revised January 2025.)
  • August 2023
  • Article

The 5G Spectrum Auction in Chile

By: Juan Escobar, Rafael Epstein, Jose Correa, Pamela Gidi, Jozsef Markovits, Natalie Epstein, Yerko Montenegro and Abner Turkieltaub
In 2021, the Chilean government implemented a first-price package auction to allocate electromagnetic spectrum for 5G mobile services. The auction was run sequentially for different spectrum bands, allowing firms to exploit band complementarities. It was a... View Details
Keywords: Bids and Bidding; Competition; Revenue; Telecommunications Industry; Chile
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Escobar, Juan, Rafael Epstein, Jose Correa, Pamela Gidi, Jozsef Markovits, Natalie Epstein, Yerko Montenegro, and Abner Turkieltaub. "The 5G Spectrum Auction in Chile." Art. 102580. Telecommunications Policy 47, no. 7 (August 2023).
  • November 2012
  • Case

Building a Community at Semiconductor Manufacturing International Corporation

By: Christopher Marquis, Zucheng Zhou, Mo Chen and Heng Fan
Over the past decade, Semiconductor Manufacturing International Corporation (SMIC) had developed a unique set of benefits and cultural amenities for its employees, including a beautiful residential campus, known as the Living Quarters (LQ), and an award winning... View Details
Keywords: Culture And Community; Cost vs Benefits; Civil Society or Community; Organizational Culture; Profit; Culture; Compensation and Benefits; Semiconductor Industry
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Marquis, Christopher, Zucheng Zhou, Mo Chen, and Heng Fan. "Building a Community at Semiconductor Manufacturing International Corporation." Harvard Business School Case 413-083, November 2012.
  • 05 Jul 2006
  • Research & Ideas

The Accidental Innovator

his important pieces came out of some experiments with unusual tools; he wasn't trying to do a piece of work, he was just trying out the unfamiliar tools, and something interesting happened. Another, a potter, showed me how he would create View Details
Keywords: by Sarah Jane Gilbert
  • February 2007 (Revised July 2009)
  • Case

Leadership at WildChina (A)

WildChina (A) tells the story of Mei Zhang, a Chinese-born HBS alumna, and her pursuit of a dream: to share her passion for travel, her appreciation of China's beauty and culture, and her desire to start her own business. Describes the startup of WildChina, a tour... View Details
Keywords: Globalized Firms and Management; Leadership; Management Succession; Entrepreneurship; Business Startups; Tourism Industry; Los Angeles; Beijing
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Isenberg, Daniel J., and Shirley Spence. "Leadership at WildChina (A)." Harvard Business School Case 807-046, February 2007. (Revised July 2009.)
  • March 2015 (Revised December 2016)
  • Case

Philips Healthcare Latin America

By: Sunil Gupta
On a beautiful sunny afternoon in October 2013, Daniel Mazon (GMP 15), decided to take some time out of his busy schedule of the General Management Program (GMP) at the Harvard Business School to reflect on his company's situation. Mazon was the Vice President and... View Details
Keywords: Healthcare; Latin America; Organizational Structure; Salesforce Management; Health Care and Treatment; Medical Devices and Supplies Industry; Medical Devices and Supplies Industry; Latin America
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Gupta, Sunil. "Philips Healthcare Latin America." Harvard Business School Case 515-097, March 2015. (Revised December 2016.)
  • June 2011 (Revised October 2012)
  • Case

Patagonia Sur: For-Profit Land Conservation in Chile

By: Arthur I Segel, Nicolas Ibanez and Jay Verjee
Warren Adams founded Patagonia Sur in 2007 as one of the world's first for-profit land conservation businesses. His goal was to purchase over 100,000 acres of land in southern Chile and to run a variety of sustainable businesses to generate annual returns for... View Details
Keywords: Business Model; Environmental Sustainability; Profit; Investment; For-Profit Firms; Entrepreneurship; Investment Return; Revenue; Risk and Uncertainty; Capital; SWOT Analysis; Real Estate Industry; Chile
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Segel, Arthur I., Nicolas Ibanez, and Jay Verjee. "Patagonia Sur: For-Profit Land Conservation in Chile." Harvard Business School Case 211-103, June 2011. (Revised October 2012.)
  • 17 May 2016
  • First Look

May 17, 2016

industries and geographies, this collection provides students with an appreciation for the importance of consumer empowerment and consumer behavior in shaping both health and corporate outcomes. Publisher's link: View Details
Keywords: Sean Silverthorne
  • 07 Oct 2011
  • Research & Ideas

The Steve Jobs Legacy

another star in that constellation. William Kirby (General Management) Steve Jobs's legacy is everywhere, not the least in Chinese cities where the Apple stores are crowded from dawn to dusk, and where there are not only knock-off phones on the street but also View Details
Keywords: Re: Multiple Faculty; Computer; Technology

    Rosabeth M. Kanter

    Rosabeth Moss Kanter holds the Ernest L. Arbuckle Professorship at Harvard Business School, specializing in strategy, innovation, and leadership for change. Her strategic and practical insights guide leaders worldwide through teaching, writing, and direct... View Details

    Keywords: accounting industry; accounting industry; accounting industry; accounting industry; accounting industry; accounting industry; accounting industry; accounting industry; accounting industry; accounting industry; accounting industry; accounting industry; accounting industry; accounting industry; accounting industry; accounting industry; accounting industry; accounting industry; accounting industry; accounting industry; accounting industry; accounting industry; accounting industry; accounting industry; accounting industry; accounting industry; accounting industry; accounting industry; accounting industry; accounting industry; accounting industry; accounting industry; accounting industry; accounting industry; accounting industry; accounting industry; accounting industry; accounting industry; accounting industry; accounting industry; accounting industry; accounting industry; accounting industry; accounting industry; accounting industry; accounting industry; accounting industry; accounting industry; accounting industry; accounting industry; accounting industry; accounting industry; accounting industry; accounting industry; accounting industry; accounting industry; accounting industry; accounting industry; accounting industry; accounting industry; accounting industry; accounting industry; accounting industry; accounting industry; accounting industry
    • 2018
    • Working Paper

    Sustainability and Green Business in Latin America During Globalization Waves

    By: Geoffrey Jones
    This working paper examines the impact of modern business enterprise on the natural environment of Latin America during the globalization waves between the 19th century and the present day. It argues that although global capitalism created much wealth for the region,... View Details
    Keywords: Globalization; Natural Environment; Outcome or Result; Business History; Pollutants; Environmental Sustainability; Green Technology Industry; Beauty and Cosmetics Industry; Tourism Industry; Latin America
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    Jones, Geoffrey. "Sustainability and Green Business in Latin America During Globalization Waves." Harvard Business School Working Paper, No. 19-009, August 2018.
    • November 2021 (Revised December 2022)
    • Case

    Farfetch: Digital Transformation for Luxury Brands

    By: Sunil Gupta, Jill Avery, Elena Corsi and Federica Gabrieli
    Farfetch, a global luxury technology platform and digital marketplace had been surfing the wave of digital transformation in the luxury fashion industry since 2008. While the company’s stock price and market valuation had fluctuated since its IPO in 2018, it had... View Details
    Keywords: Digital Marketing; Marketplaces; Retailing; Internet Marketing; E-Commerce Strategy; Marketing; Marketing Strategy; Marketing Channels; Brands and Branding; Luxury; Growth and Development Strategy; Digital Transformation; E-commerce; Apparel and Accessories Industry; Apparel and Accessories Industry; Apparel and Accessories Industry; Apparel and Accessories Industry; Apparel and Accessories Industry; Apparel and Accessories Industry; United Kingdom; Europe; Portugal; China
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    Gupta, Sunil, Jill Avery, Elena Corsi, and Federica Gabrieli. "Farfetch: Digital Transformation for Luxury Brands." Harvard Business School Case 522-051, November 2021. (Revised December 2022.)
    • 15 Apr 2002
    • Research & Ideas

    In the Virtual Dressing Room Returns Are A Real Problem

    Many distinctive aspects of the textile and apparel industries present challenges to implementing electronic commerce. First, and perhaps most important, is the difficulty of accurately characterizing the product online. Many of the... View Details
    Keywords: by Jan Hammond & Kristin Kohler; Apparel & Accessories; Fashion; Consumer Products; Manufacturing; Retail
    • 02 Jan 2024
    • Research & Ideas

    10 Trends to Watch in 2024

    The lightning-fast ascent of generative AI isn’t the only sea change on the horizon for businesses in the new year. The global economy is in flux as war, climate change, trade issues, and infrastructure problems demand attention. Many companies continue to struggle to... View Details
    Keywords: by Rachel Layne
    • 24 Oct 2023
    • HBS Case

    From P.T. Barnum to Mary Kay: Lessons From 5 Leaders Who Changed the World

    industry pioneer Mary Kay Ash learned about hard work, strict priorities, and the power of positive reinforcement firsthand. When she was seven, her father contracted tuberculosis, becoming housebound and requiring constant medical care.... View Details
    Keywords: by Avery Forman
    • 30 Nov 2016
    • Blog Post

    Why I Didn’t Think I’d Get in to HBS

    application to the world’s best business school – one that prides itself on ethnic, geographic, and industry diversity – felt pretty daunting. Indeed, whatever inkling of hope I might have harbored after looking in the mirror on the... View Details
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