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- Faculty Publications (37)
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- All HBS Web (145)
- Faculty Publications (37)
- 29 Feb 2016
- HBS Case
Bigbelly's Big Bet on the Digital Trash Can
of decision makers, options can slow things down considerably,” says Weiss. Bigbelly is swiftly moving towards a subscription-only model that, if it alienated some municipalities, would make up for that fact by speeding sales to others.... View Details
- 12 Jun 2006
- Research & Ideas
The Promise of Channel Stewardship
trade off the risks of alienating a loyal franchised retail channel against the benefits of accessing new customers? The problem is exacerbated when the new channel is a low-cost alternative such as the Internet. Such issues are perennial... View Details
- 29 Mar 2010
- Research & Ideas
Ruthlessly Realistic: How CEOs Must Overcome Denial
through the PC revolution that it helped create in the 1980s) was its decision to bring in an outsider as CEO. Lou Gerstner was able to reimagine and reshape what had become a calcified corporate culture. The fact that he was alien to... View Details
- 15 Apr 2008
- First Look
First Look: April 15, 2008
cognition he identi?es are effective. In response, we address each point. We ?rst argue that a constructionist perspective is not alien either to the role of analogical reasoning or to the particular modeling apparatus we have developed.... View Details
Keywords: Martha Lagace
- 07 Aug 2012
- First Look
First Look: August 7
investors put into their contracts, many others were completely alien to him. Which terms were important? Which ones should he focus on negotiating? He also knew that money was only part of what the venture capital investors brought to... View Details
Keywords: Sean Silverthorne
- 01 Apr 1999
- News
Spirit at Work
School's Cahners-Rabb Professor of Business Administration and an expert on organizational behavior. "Quite simply, without a sense of purpose, we become alienated from our work and find it harder to motivate ourselves." Senior Lecturer... View Details
Keywords: Marguerite Rigoglioso
- 08 Jul 2014
- First Look
First Look: July 8
moving "downmarket" without diminishing their prestige or alienating existing customers. The authors suggest various ways to cater to new, non-core customers in a way that differentiates the newcomers from a brand's core... View Details
Keywords: Carmen Nobel
- 15 Dec 2015
- First Look
December 15, 2015
always a good thing. Getting excited too early can lead you to act rashly and gloating about the final terms can alienate your counterparts. But if feelings of excitement, like other emotions, are well managed, everyone can feel like a... View Details
Keywords: Carmen Nobel
- 19 Jun 2012
- First Look
First Look: June 19
alienating existing customers. The case follows Eileen Fisher's initial forays into social media as they chase a younger demographic and demonstrates the opportunities and pitfalls that await big brands when they enter the world of Web... View Details
Keywords: Sean Silverthorne
- 19 Feb 2019
- First Look
New Research and Ideas, February 19, 2019
demonstrate that identity appeals can backfire, alienating the very individuals they aim to attract. We begin by demonstrating backlash against identity appeals in the field during the 2016 presidential election (Study 1) and in the lab... View Details
Keywords: Sean Silverthorne
- 13 Oct 2010
- First Look
First Look: October 13, 2010
fishing, paddling, rock climbing, surfing, kayaking, and mountain biking. There was a tradeoff between alienating its core customers and achieving growth via entry into new product markets. Purchase this... View Details
Keywords: Sean Silverthorne
- 03 Oct 2006
- First Look
First Look: October 3, 2006
alienating members and would prompt some to abandon LinkedIn. Purchase this case: http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=707406 Rwanda: National Economic Transformation Harvard Business School Case 706-491 Set in... View Details
Keywords: Sean Silverthorne
- 15 Oct 2008
- First Look
First Look: October 15, 2008
critics have often complained that industrial revolution management transfers control of a job away from workers, encourages human exploitation in pursuit of cost minimization, and alienates workers from their labor. But the arrangements... View Details
Keywords: Martha Lagace
- Web
Program Policies - HBS Online
aliens for U.S. tax purposes are ineligible for a discount for any course they take while present in the U.S. Past Participant Pricing Participants who have enrolled in at least one qualifying Harvard Business School Online Program, from... View Details
- 01 Nov 2016
- First Look
First Look - November 1, 2016
brands. Companies can leverage storytelling to build their brands, and careful brand extensions can grow the business as long as they do not alienate core loyalists. Other potentially risky opportunities to weigh carefully are moving... View Details
Keywords: Sean Silverthorne
- 31 May 2018
- News
Finding Freedom from Eating Disorders
sabotaged some of my most important relationships-- romantic ones, friendships, and alienated the people who cared about me the most, which were my family and friends. That, for me, really encompasses the seven year struggle. I'd say... View Details
- 01 Sep 2010
- News
Fair Trade
first salon the following year. The celebrity hairdresser Charles Nessler, interned as an enemy alien in Britain, also escaped to New York under a false identity and built a new business. The 1917 Communist revolution in Russia produced... View Details
- 01 Dec 2016
- News
Alumni Books of 2016
areas, named holes, pools, and more. Fiction The Phantom Planet by Brian Backus (MBA 1999) (CreateSpace) In this colorfully illustrated book for readers ages 7 to 12, the peaceful world of the Kreechurs turns upside down when a wicked tribe of View Details