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- All HBS Web (366)
- Faculty Publications (185)
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- February 1987 (Revised December 1992)
- Case
Honeywell Commercial Aviation Division (C)
By: Michael Beer
Keywords: Aerospace Industry
Beer, Michael. "Honeywell Commercial Aviation Division (C)." Harvard Business School Case 487-067, February 1987. (Revised December 1992.)
- November 1986
- Supplement
People Express - March 1984
By: D. Quinn Mills
Describes People Express business strategy and whether it was successful. Describes changing environment in the airline industry and asks students to make decisions concerning a new business strategy for People Express. Follow-up to the (A) case. View Details
Mills, D. Quinn. "People Express - March 1984." Harvard Business School Supplement 487-043, November 1986.
- January 1999 (Revised October 1999)
- Supplement
STT Aerospace, Supplement
By: Richard G. Hamermesh and Jeremy Dann
Supplements the case. View Details
Keywords: Aerospace Industry
Hamermesh, Richard G., and Jeremy Dann. "STT Aerospace, Supplement." Harvard Business School Supplement 399-078, January 1999. (Revised October 1999.)
- April 1990 (Revised December 1992)
- Case
Empresa Brasileira de Aeronautica S.A. (Abridged)
By: James E. Austin
Austin, James E. "Empresa Brasileira de Aeronautica S.A. (Abridged)." Harvard Business School Case 390-128, April 1990. (Revised December 1992.)
- May 2014 (Revised November 2014)
- Supplement
Houston We Have A Solution: NASA and Open Innovation (B)
By: Michael Tushman, Hila Lifshitz-Assaf and Kerry Herman
Jeff Davis, director of Space Life Sciences Directorate at NASA, has been working for several years to raise awareness amongst scientists and researchers in his organizations of the benefits of open innovation as a successful and efficient way to collaborate on... View Details
Tushman, Michael, Hila Lifshitz-Assaf, and Kerry Herman. "Houston We Have A Solution: NASA and Open Innovation (B)." Harvard Business School Supplement 414-057, May 2014. (Revised November 2014.)
- January 2014
- Case
Boeing 787 Manufacturing Footprint
By: Willy Shih
This case looks at the outsourcing strategy for major subsystems of Boeing's 787 Dreamliner, and the risks and production consequences of letting go of core technology. It is intended to be used as a (B) case for 612-036 Boeing 737 Manufacturing Footprint: The Wichita... View Details
- May 2012
- Case
Columbia's Final Mission (Abridged) (A)
By: Amy C. Edmondson and Kerry Herman
This case documents decision-making processes, organizational culture, and other contributors to NASA's failed Columbia mission in 2003. Addresses the question of how organizations should deal with "ambiguous threats" - weak signals of potential crisis - and explores... View Details
Keywords: Cognitive Biases; Teams; Organizational Learning; Ambiguous Threat; Leadership; Organizational Culture; Decision Making; Failure; Crisis Management; Aerospace Industry
Edmondson, Amy C., and Kerry Herman. "Columbia's Final Mission (Abridged) (A)." Harvard Business School Case 612-095, May 2012.
- March 2010
- Background Note
Airline Travel in the U.S.
By: Sunil Gupta and Kavita Shukla
How should airlines respond to the rising share of Online Travel Agencies (OTAs) as consumers increasingly search the web to buy tickets? View Details
Keywords: Management; Marketing Channels; Consumer Behavior; Market Participation; Agency Theory; Online Technology; Aerospace Industry; United States
Gupta, Sunil, and Kavita Shukla. "Airline Travel in the U.S." Harvard Business School Background Note 510-096, March 2010.
- April 2007
- Case
The Boeing Company: Moonshine Shop
By: Robert D. Austin, Richard L. Nolan and Shannon O'Donnell
Describes how the "Moonshine Shop," a group of plant-savvy creative generalists, is helping a great industrial company become more innovative. Chronicles the history of the Moonshine Shop, its successes and failures, and describes innovations they've helped put in... View Details
Keywords: History; Business Model; Saving; Programs; Creativity; Corporate Entrepreneurship; Research and Development; Collaborative Innovation and Invention; Business Processes; Aerospace Industry
Austin, Robert D., Richard L. Nolan, and Shannon O'Donnell. "The Boeing Company: Moonshine Shop." Harvard Business School Case 607-130, April 2007.
- December 2000 (Revised August 2001)
- Teaching Note
Airbus A3XX: Developing the World's Largest Commercial Jet (A) and (B) TN
By: Benjamin C. Esty and Michael Kane
Teaching Note for (9-201-028) and (9-201-126). View Details
Keywords: Aerospace Industry
- April 1985 (Revised May 1993)
- Case
Spacelabs (A)
Keywords: Aerospace Industry
Herzlinger, Regina E. "Spacelabs (A)." Harvard Business School Case 185-129, April 1985. (Revised May 1993.)
- October 1994
- Supplement
American Airlines' Value Pricing (C)
By: Alvin J. Silk and Jamie Harper
Designed as a follow-up to American Airlines' Value Pricing (A). View Details
Keywords: Aerospace Industry
Silk, Alvin J., and Jamie Harper. "American Airlines' Value Pricing (C)." Harvard Business School Supplement 595-037, October 1994.
- September 1990 (Revised November 1991)
- Case
National Aeronautics and Space Administration (NASA)
By: V. Kasturi Rangan and Steven Russel
Rangan, V. Kasturi, and Steven Russel. "National Aeronautics and Space Administration (NASA)." Harvard Business School Case 591-019, September 1990. (Revised November 1991.)
- March 1982
- Supplement
Airframe Industry (N): Aircraft Profiles (as of September 1980)
Keywords: Aerospace Industry
Shapiro, Benson P. "Airframe Industry (N): Aircraft Profiles (as of September 1980)." Harvard Business School Supplement 582-014, March 1982.
- March 1982
- Supplement
Airframe Industry (M): Aircraft Profiles (as of September 1978)
Keywords: Aerospace Industry
Shapiro, Benson P. "Airframe Industry (M): Aircraft Profiles (as of September 1978)." Harvard Business School Supplement 582-013, March 1982.
- September 1998
- Supplement
Lockheed Martin, Video
Keywords: Aerospace Industry
Kanter, Rosabeth M. "Lockheed Martin, Video." Harvard Business School Video Supplement 399-505, September 1998.
- October 1994 (Revised November 1994)
- Case
British Airways: Using Information Systems to Better Serve the Customer
By: W. Earl Sasser and Norman Klein
Explores the uses of scanning technology, interactive software, and powerful data bases to assist customer relations representatives in resolving customer complaints. Competitive alliances in international markets are noted, but the focus is on the evolving commitment... View Details
Keywords: Debates; Customer Focus and Relationships; Globalized Markets and Industries; Service Delivery; Alliances; Information Technology; Aerospace Industry
Sasser, W. Earl, and Norman Klein. "British Airways: Using Information Systems to Better Serve the Customer." Harvard Business School Case 395-065, October 1994. (Revised November 1994.)
- May 1988 (Revised November 1990)
- Case
Airbus vs. Boeing (B): The Storm Intensifies
Discusses the growing competition faced by U.S. producers of civil aircraft due to the success and expanding product line of Airbus Industries. Designed to foster discussion of international trade policy as it affects producers in the industry and to encourage firm... View Details
Keywords: Trade; Policy; Negotiation; Competition; Competitive Strategy; Aerospace Industry; United States
Salter, Malcolm S. "Airbus vs. Boeing (B): The Storm Intensifies." Harvard Business School Case 388-145, May 1988. (Revised November 1990.)
- November–December 2022
- Article
Your Company Needs a Space Strategy. Now.
By: Matthew Weinzierl, Prithwiraj (Raj) Choudhury, Tarun Khanna, Alan MacCormack and Brendan Rosseau
Space is becoming a potential source of value for businesses across a range of sectors, including agriculture, pharmaceuticals, consumer goods, and tourism. To understand what the opportunities are for your company, the authors advise you to consider the four ways in... View Details
Keywords: Space Strategy; Emerging Markets; Natural Resources; Analytics and Data Science; Organizational Change and Adaptation; Adaptation; Competition; Aerospace Industry
Weinzierl, Matthew, Prithwiraj (Raj) Choudhury, Tarun Khanna, Alan MacCormack, and Brendan Rosseau. "Your Company Needs a Space Strategy. Now." Harvard Business Review (November–December 2022): 80–91.
- November 1982
- Case
Empresa Brasileira de Aeronautica S.A. (EMBRAER)
By: James E. Austin
Keywords: Aerospace Industry
Austin, James E. "Empresa Brasileira de Aeronautica S.A. (EMBRAER)." Harvard Business School Case 383-090, November 1982.