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  • 19 Mar 2014
  • Research & Ideas

A Brand Manager’s Guide to Losing Control

Thanks (or no thanks) to social media, brand managers have lost the power to control the perception of their products through carefully orchestrated advertising campaigns. These days, consumers are in command. With an angry tweet, a happy... View Details
Keywords: by Carmen Nobel; Advertising
  • Web

Research - Behavioral Finance & Financial Stability

which uniquely explain the market-wide price reaction that followed the 2017 J.Crew restructuring, a high-profile use of such contractual elements. See Victoria’s other research here and Boris’ other research here . More Info Financial Market Risk View Details
  • 16 Dec 2019
  • Research & Ideas

Taking on the Taboos That Keep Women Out of India's Workforce

percent in 2015. Yet nearly one-third of Indian housewives express the desire to work. How do governments go about changing perceptions of women in the workforce when it’s in their economic interest to do so? A recent working paper by... View Details
Keywords: by Julia Hanna
  • October 2022
  • Article

Revisiting Extraversion and Leadership Emergence: A Social Network Churn Perspective

By: Blaine Landis, Jon M. Jachimowicz, Dan J. Wang and Robert W. Krause
One of the classic relationships in personality psychology is that extraversion is associated with emerging as an informal leader. However, recent findings raise questions about the longevity of extraverted individuals as emergent leaders. Here, we adopt a social... View Details
Keywords: Extraversion; Social Networks; Emergent Leadership; Leadership Development; Personal Characteristics; Perception
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  • Web

The Challenge of Color - The High Art of Photographic Advertising - Baker Library | Bloomberg Center

of print publications. Adopting color offered another way to make a bold photographic statement in a print publication.” 10 As photograph historian Sally Stein writes, however, “So long as the linkage between colors and commodities remained weak, the View Details
  • 21 Nov 2019
  • Research & Ideas

Do TV Debates Sway Voters?

the election don’t do it following TV debates. "We find that debates don’t have any effect on any group of voters." “There’s this perception that debates are this great democratic tool, where voters can find out what candidates... View Details
Keywords: by Danielle Kost
  • 01 Jun 2015
  • Research & Ideas

The Surprising Benefits of Oversharing

using drugs, prospective employers found drug users hireable 62 percent of the time, versus only 45 percent of the time for those who chose not to answer that question. Of course, such honesty has its limits, John hastens to add.... View Details
Keywords: by Michael Blanding
  • July 2022
  • Article

The Developmental Origins and Behavioral Consequences of Attributions for Inequality

By: Antonya Marie Gonzalez, Lucia Macchia and Ashley V. Whillans
Attributions, or lay explanations for inequality, have been linked to inequality-relevant behavior. In adults and children, attributing inequality to an individual rather than contextual or structural causes is linked to greater support for economic inequality and less... View Details
Keywords: Equality and Inequality; Behavior; Perception
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  • January 1982
  • Article

A Negativity Bias in Interpersonal Evaluation

By: T. M. Amabile and A. H. Glazebrook
Two studies were conducted to demonstrate a bias toward negativity in evaluations of persons or their work in particular social circumstances. In Study 1, subjects evaluated materials written by peers. Those working under conditions that placed them in low status... View Details
Keywords: Social Psychology; Status and Position; Prejudice and Bias; Performance Evaluation; Situation or Environment; Perception; Attitudes
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  • 26 Mar 2018
  • Research & Ideas

To Motivate Employees, Give an Unexpected Bonus (or Penalty)

says. “Second prize is a set of steak knives. Third prize is you’re fired.” This might seem an extreme way to motivate employees (and, of course, fails spectacularly in the movie). But companies hold so-called tournaments based on relative performance all the View Details
Keywords: by Michael Blanding; Manufacturing
  • 18 Sep 2017
  • Research & Ideas

'Likes' Lead to Nothing—and Other Hard-Learned Lessons of Social Media Marketing

Seventeen years after the dawn of social media marketing, this medium continues to be an intriguing puzzle—a place where brands are investing more time and money, but are still struggling to determine what works well and where the returns... View Details
Keywords: by Dina Gerdeman; Advertising; Technology
  • 02 Oct 2006
  • Research & Ideas

Negotiating in Three Dimensions

the next time your talks seem stalled for deal-related reasons: Is price truly the only issue? Can we unbundle different aspects of what looks like a single issue and give each side what it values most—at low cost to the other side? Are... View Details
Keywords: by Martha Lagace
  • 25 Feb 2014
  • First Look

First Look: February 25

Corporate Performance By: Brochet, Francois, Maria Loumioti, and George Serafeim Abstract—Using conference call transcripts to measure the time horizon that senior executives emphasize when they communicate with investors, we develop a... View Details
Keywords: Sean Silverthorne
  • 05 May 2011
  • What Do You Think?

How Ethical Can We Be?

Summing Up Our perceptions of whether we do "what's right" depend on such things as the situation, the time frame, the expectations of others, and whether we are face-to-face with the object of our... View Details
Keywords: by Jim Heskett
  • 13 Jan 2009
  • First Look

First Look: January 13, 2009

Negotiating Business in China: A Questionnaire Authors:James K. Sebenius and Cheng (Jason) Qian Abstract Cultural differences can affect negotiations in many ways, from influencing the basic motivations and perceptions of the players to... View Details
Keywords: Martha Lagace
  • 20 Sep 2022
  • Research & Ideas

How Partisan Politics Play Out in American Boardrooms

result. The findings by Harvard Business School Associate Professor Elisabeth Kempf come at a time of heightened political discord and polarization among Americans. The research sheds new light on how the same dynamics are unfolding in... View Details
Keywords: by Pamela Reynolds
  • 26 Mar 2024
  • Blog Post

IFC India: Financing the Climate Transition in India

dedicated to adaptation efforts, highlighting the need for a more balanced approach. Striking a balance between mitigation and adaptation is crucial for addressing the immediate impacts of climate change. Learning from Site Visits After spending extensive View Details
  • 01 Jun 2007
  • What Do You Think?

How Should Pay Be Linked to Performance?

for shareholders. However, there is a sense, expressed by John Ippolito, that there is a lack of perception in boards of directors of "what constitutes 'creating value' in the enterprise many boards are too ready to turn over the... View Details
Keywords: by Jim Heskett
  • 03 Nov 2021
  • Blog Post

Recent Grad Reflections: From Being Cold Called to Becoming a Case Protagonist

change the perception of what an “ideal VC” is. When I was an MBA student, one of my favorite aspects of the case method was stepping into the shoes of the case protagonist to make a decision from their perspective. Yet never in my... View Details
  • 09 Dec 2013
  • Research & Ideas

Cultural Disharmony Undermines Workplace Creativity

Conflicts in Social Environment Undermine Creativity, a paper published this month in the Academy of Management Journal. Multicultural teams may need managerial nurturing to overcome frictions. Photo: iStockPhoto "A lot of times when we... View Details
Keywords: by Michael Blanding