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  • Program

The Business of Entertainment, Media, and Sports

Summary Nowhere has the impact of digital technology been felt more keenly than in the entertainment world, where it has dramatically changed how products are developed and managed—and how talent connects with audiences. In this... View Details
Keywords: Media & Entertainment; Media & Entertainment
  • September 2020
  • Article

Customer Supercharging in Experience-Centric Channels

By: David R. Bell, Santiago Gallino and Antonio Moreno
We conjecture that for online retailers, experience-centric offline store formats do not simply expand market coverage, but rather, serve to significantly amplify future positive customer behaviors, both online and offline. We term this phenomenon “supercharging” and... View Details
Keywords: Retail Operations; Marketing-operations Interface; Omnichannel Retailing; Experience Attributes; Quasi-experimental Methods; Operations; Internet and the Web; Marketing Channels; Consumer Behavior; Retail Industry
Related
  • 11 Oct 2013
  • HBS Seminar

Sen Chai, Post-Doc Labor & Worklife Program at the Harvard Law School, and NBER

  • 16 Oct 2018
  • First Look

New Research and Ideas, October 16, 2018

Design Rules, Volume 2: How Technology Shapes Organizations: Chapter 5 Complementarity By: Baldwin, Carliss Y. Abstract—The purpose of this chapter is to relate the theory of task networks and technology set... View Details
Keywords: Dina Gerdeman
  • 11 Apr 2023
  • Research & Ideas

Is Amazon a Retailer, a Tech Firm, or a Media Company? How AI Can Help Investors Decide

that maintain the system, review the categories and how they classify companies. "In the last 20 years, the boundaries of businesses have become much more diffuse because of digital technology driven... View Details
Keywords: by Danielle Kost; Consumer Products; Real Estate; Financial Services; Retail
  • 26 Nov 2013
  • First Look

First Look: November 26

framework for future research to explore and develop these arguments. Download working paper: http://ssrn.com/abstract=2231526 Heterogeneous Technology Diffusion and Ricardian Trade Patterns By: Kerr,... View Details
Keywords: Sean Silverthorne
  • Web

Publications - Institute For Strategy And Competitiveness

Article The Agenda for the Next Generation of Health Care Information Technology The Agenda for the Next Generation of Health Care Information Technology by Thomas W. Feeley, Zachary Landman and Michael E.... View Details
  • 06 Mar 2012
  • First Look

First Look: March 6

  PublicationsStrength in Numbers: The Political Power of Weak Interests Author:Gunnar Trumbull Publication:Harvard University Press, forthcoming Abstract This book investigates the sources of interest group influence has on public policy. Trumbull argues that View Details
Keywords: Sean Silverthorne
  • Research Summary

Overview

By: Roberto Verganti
Roberto’s research focuses on how to create innovations that are meaningful for people, for society, and for their creators. He explores how leaders and organizations generate radically new visions, and make those visions come real. His studies lie at the intersection... View Details
Keywords: Integrated Design; Strategy; Design Thinking; Innovation; Artificial Intelligence; Design; Technology; Leadership; Innovation Strategy
  • 31 Mar 2009
  • First Look

First Look: March 31, 2009

Reassuringly, I also find evidence that, as predicted by the model, the speed of technology diffusion slowed down in Japan during the 1990s and R&D expenditures also stopped growing. Women and... View Details
Keywords: Martha Lagace
  • 09 Dec 2002
  • Research & Ideas

Unilever—A Case Study

like knowledge and information can often be transferred more efficiently and effectively within a firm than between independent firms. There are several reasons for this, including the fact that much knowledge is tacit. Indeed, it is well established that sharing View Details
Keywords: by Geoffrey Jones; Consumer Products; Entertainment & Recreation; Food & Beverage; Manufacturing; Retail
  • 24 May 2018
  • Research & Ideas

Distance Still Matters in Business, Despite the Internet

coast; not only in electronics, information, and communication technology, but in many other fields. Let me summarize: Though internet technology ostensibly diffused everywhere, it did not get experienced as... View Details
Keywords: by Sean Silverthorne; Technology; Technology; Technology; Technology; Technology
  • Web

Biography - Institute For Strategy And Competitiveness

Review articles, How Smart, Connected Products Are Transforming Competition (November 2014), and How Smart, Connected Products Are Transforming Companies (October 2015) address the role of information technology in strategy. Dr. Porter’s... View Details
  • 30 Nov 2021
  • In Practice

What's the Role of Business in Confronting Climate Change?

The 26th annual United Nations Climate Change Conference of the Parties, also known as COP26, ended with a hard-fought pact that called on businesses and governments to meet their climate change goals faster. The event followed an August report by the Intergovernmental... View Details
Keywords: by Lynn Schenk and Dina Gerdeman
  • 15 Jan 2008
  • First Look

First Look: January 15, 2008

results are stronger in environments with less public information flow, suggesting that the shorting market is an important mechanism for private information revelation. Lobbies and Technology Diffusion... View Details
Keywords: Martha Lagace
  • Web

Publications - Institute For Strategy And Competitiveness

England Journal of Medicine Catalyst The Agenda for the Next Generation of Health Care Information Technology by Thomas W. Feeley, Zachary Landman and Michael E. Porter As the diffusion of value-based health... View Details
  • 19 Apr 2010
  • Research & Ideas

The History of Beauty

not take a great deal of capital nor technological expertise to launch an entrepreneurial venture in many beauty products—although for such a venture to have any hope of success, high levels of imagination and creativity have always been... View Details
Keywords: by Sean Silverthorne; Beauty & Cosmetics
  • 22 Aug 2005
  • Research & Ideas

Restoring a Global Economy, 1950–1980

industries. Europe and Japan had to spend the immediate postwar decade undergoing extensive reconstruction, heavily dependent on official aid from the United States, yet over time Europe and Japan closed the technological and productivity... View Details
Keywords: by Geoffrey Jones
  • Web

Faculty & Researchers - Managing the Future of Work

consultancy now called Monitor-Deloitte. He is a graduate of Harvard College and Harvard Business School and a director of PVH Corporation, Aera Technology and Helios Consulting, a trustee of Western Governors University and a Senior... View Details
  • 23 Jan 2008
  • First Look

First Look: January 23, 2008

employed marketing and marketing strategies to diffuse products and brands internationally, despite business, economic, and cultural obstacles to globalization. The process was difficult and complex. The globalization of toiletries... View Details
Keywords: Martha Lagace