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- All HBS Web
(235)
- News (72)
- Research (144)
- Events (1)
- Multimedia (2)
- Faculty Publications (75)
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- 13 May 2014
- First Look
First Look: May 13
Tesco, the UK's largest supermarket chain with revenues of £64.5 billion ($104 billion). CEO Philip Clarke unveiled the first half-year profit drop in almost 20 years and, in the UK, the majors Asda and Sainsbury were closing the... View Details
Keywords: Sean Silverthorne
- 12 Jul 2010
- Research & Ideas
Rocket Science Retailing: A Practical Guide
we've seen suggests that this performance is typical: analysts and managers have trouble making forecasts in the kind of volatile economy that will probably be part of the new normal. Pay Attention to Product Availability Repeated studies in View Details
- 15 Jul 2002
- Research & Ideas
Going Green Makes Good Business Sense
supermarket for "dolphin-safe" tuna, so Star-Kist decided to fish in safer waters and raised prices accordingly. In reality, even the most well-meaning customers didn't want to shell out more money for a can of tuna even if it... View Details
Keywords: by Martha Lagace
- 21 Jul 2008
- Research & Ideas
Solving the Marketing Resources Allocation Puzzle
allocation plan. Where would the starting point be? A: It is well known that some marketing actions, such as supermarket promotions, deliver short-run results, whereas others, such as television advertising, deliver long-run results. Yet,... View Details
Keywords: by Sean Silverthorne
- 17 Mar 2015
- Research & Ideas
Where Did My Shopping Mall Go?
store closures around the country. Supermarkets are moving to much smaller formats, much more prepared foods, and healthy foods, because they are getting hit by many competitive threats that make large stores unprofitable. And now this... View Details
- 18 May 2010
- First Look
First Look: May 18
case presents the predicament of a company trying to do right by its customers and its employees as the economic crisis of 2008 hits home. Fifteen years earlier, this Spanish supermarket chain had adopted its own version of total quality... View Details
Keywords: Martha Lagace
- 12 Oct 1999
- Research & Ideas
Confronting the Challenges that Face Bricks-and-Mortar Stores
shopper's prior knowledge to make virtual shopping more intuitive. In-store technology can also be difficult to use. I recently watched a string of customers walk up to a "meal solution" kiosk at a supermarket and attempt to... View Details
- 04 Jun 2007
- Research & Ideas
Is Health Care Making You Better—or Dead?
and we're giving it in tax-sheltered ways so you can use your own money, and we're also giving you a great supermarket that has very good products in it." So I think that will happen. There's always a tipping point, and we've hit the... View Details
- 10 Mar 2009
- First Look
First Look: March 10, 2009
Combining supermarket scanner data with firm-level financial data, we find evidence that differs from prior literature. Instead of reducing expenditures to boost earnings, soup manufacturers roughly double the frequency of marketing... View Details
Keywords: Martha Lagace
- 12 Jan 2010
- First Look
First Look: Jan. 12
actions. Combining supermarket scanner data with firm-level financial data, we find evidence that differs from prior literature. Instead of reducing expenditures to boost earnings, soup manufacturers roughly double the frequency and... View Details
Keywords: Martha Lagace
- 29 Mar 2010
- Research & Ideas
Ruthlessly Realistic: How CEOs Must Overcome Denial
Companies you describe as crippled by denial include the supermarket chain A&P, the retail conglomerate Sears, and the short-lived delivery experiment Webvan. How did these companies succumb to denial? A: To paraphrase Tolstoy, every... View Details
- 13 Mar 2018
- First Look
March 13, 2018
No abstract available. Purchase this case:https://cb.hbsp.harvard.edu/cbmp/product/715035-PDF-ENG Harvard Business School Case 118-076 Whole Foods and JANA Partners In 2017, JANA Partners decided to launch an activist campaign at struggling View Details
Keywords: Sean Silverthorne
- 09 May 2017
- First Look
New Research and Ideas, May 9
U.S. consumers. Despite years of offering samples to consumers, modifications to the naming and packaging design, the addition of new flavors, changes in the supermarkets where it placed its product, and offering retailers slotting... View Details
Keywords: Sean Silverthorne
- 17 Aug 2010
- First Look
First Look: August 17
expenditures, to manage earnings to meet or beat key benchmarks. This paper examines this hypothesis by testing how different types of marketing expenditures are used to boost earnings for a durable commodity consumer product, which can be easily stockpiled by end... View Details
Keywords: Martha Lagace