Publications

April 2004
Teaching Note

The Arts Property and Hotel (TN)

By: Arthur I Segel

Teaching Note to (9-803-009). View Details

Keywords: Strategy; Investment; Agreements and Arrangements; Management; Accommodations Industry; Barcelona

October 2015 (Revised October 2016)
Case

Paez

By: Jill Avery, Maria Fernanda Miguel and Laura Urdapilleta

Paez, an Argentine start-up fashion brand, sold traditional alpargatas, a sleepy shoe category that suddenly woke up when U.S. company TOMS borrowed the traditional alpargata design, covered it with fashionable colors and prints, and tied it to a social cause. Paez's... View Details

Keywords: Brands; Brand Management; Brand Positioning; Entrepreneurship In Emerging Markets; Retailing; Fashion; Competitive Strategy; Marketing; Advertising; Brands and Branding; Marketing Strategy; Entrepreneurship; Competition; Fashion Industry; Retail Industry; Argentina; Spain

September 2010 (Revised December 2010)
Case

Santander Consumer Finance

By: J. Gunnar Trumbull, Elena Corsi and Andrew Barron

A Spanish company has to decide if they should expand into the fragmented European consumer finance market and has to make important organizational strategy decisions in the midst of the world economic downturn that followed the 2007 U.S. credit crunch. Since 2002, the... View Details

Keywords: Borrowing and Debt; Financial Markets; International Finance; Personal Finance; Consolidation; Corporate Strategy; Expansion; Financial Services Industry; European Union; Spain

August 2010 (Revised February 2012)
Supplement

Cosmeticos de Espana, S.A. (D)

By: David F. Hawkins

The fourth case in the Cosmeticos de Espana case series. What should management's accounting response be to the imposition of foreign currency controls? View Details

Keywords: Financial Statements; Decision Choices and Conditions; Inflation and Deflation; Currency Exchange Rate; Governance Controls; Beauty and Cosmetics Industry; Spain; Venezuela

June 2009
Case

Plaza, the Logistics Park of Zaragoza

In the year 2000, the Government of the Autonomous Community of Aragón, Spain, made public a project for the development of a large-scale logistics park in the outskirts of the city of Zaragoza. With an area of nearly 13 square kilometers, PLAZA (an acronym for... View Details

Keywords: Customer Satisfaction; Geographic Location; Growth and Development Strategy; Infrastructure; Logistics; Supply Chain; Transportation; Distribution Industry; Zaragoza

03 Apr 2018
First Look

New Research and Ideas, April 3, 2018

combine administrative data on all firms in Spain with a matched bank-firm-loan dataset on the universe of corporate loans for 2003–2013 to identify bank-specific shocks for each year using methods from the matched employer-employee... View Details

Keywords: Sean Silverthorne

March 2005
Supplement

Henkel Iberica (B)

By: Francisco de Asis Martinez-Jerez, V.G. Narayanan and Lisa Brem

Supplements the (A) case. View Details

Keywords: Rail Industry; Germany; Spain

Research Summary

Overview

By: Antonio Moreno

Professor Moreno’s research explores how digital technologies are reshaping operational processes, with a particular focus on retail and service industries. His early work examined omnichannel retail—the integration of online and offline channels to create seamless... View Details

Keywords: Omnichannel; Omni-channel; Omnichannel Retail; Omnichannel Retailing; Retail; Operations; Supply Chain Management; Digital Transformation; Digital Strategy; Retail Industry; Technology Industry; Service Industry; Europe; Spain; Latin America

August 2013
Teaching Note

Atento: Managing the Employee Lifecycle in Brazil

By: F. Asis Martinez-Jerez, Pablo Casas-Arce and Christopher D. Ittner

Keywords: Employee Relationship Management; Telecommunications Industry; Spain; Brazil

August 2010 (Revised February 2012)
Supplement

Cosmeticos de Espana, S.A. (B)

By: David F. Hawkins

Second case in the Cosmeticos de Espana case series. What should management's accounting response be to a devaluation of the Bolivar? View Details

Keywords: Financial Statements; Decision Choices and Conditions; Inflation and Deflation; Currency Exchange Rate; Beauty and Cosmetics Industry; Spain; Venezuela

August 2010 (Revised February 2012)
Case

Cosmeticos de Espana, S.A. (A)

By: David F. Hawkins

Management must decide which exchange rate to use to consolidate the company's Venezuelan subsidiary. View Details

Keywords: Financial Statements; Business Subsidiaries; Inflation and Deflation; Currency Exchange Rate; Beauty and Cosmetics Industry; Spain; Venezuela

January 2024
Case

ECOALF: Fashion for the Future

By: Elizabeth A. Keenan, Diego Aparicio, Carlota Moniz and María José Satrústegui

ECOALF, a Spanish fashion brand and sustainability pioneer, aimed to tackle the industry's challenges of excessive consumption and production. The brand's mission was to create timeless apparel exclusively from recycled and eco-responsible materials, matching the... View Details

05 Mar 2013
First Look

First Look: March 5

Minguela must navigate. Minguela must also decide whether her long-term goal of an incubator-like platform for Spain is really feasible. The case describes how her vision differs from Rocket Internet-a large German incubator that also... View Details

Keywords: Sean Silverthorne

02 Apr 2013
First Look

First Look: April 2

in the north of Spain, physically separated from it by the Pyrenees Mountains. Presents the history of the region-highly prosperous at the turn of the 20th century but nearing bankruptcy by the 1950s. By 2001, the Basque GDP per capita had risen to a level well ahead... View Details

Keywords: Sean Silverthorne

22 Feb 2011
Research & Ideas

The Most Important Management Trends of the (Still Young) Twenty-First Century

services, income, and transfers); Italy, the UK, Spain and Australia also run significant deficits. These countries now import far more than they export, and have savings that are far less than their needed investment. Surpluses, on the... View Details

Keywords: by Sean Silverthorne

03 Mar 2008
First Look

First Look: March 4, 2008

the future strategy of the company. The company had become profitable after years of losses, but other problems had surfaced; competition had increased heavily in many markets and advertising—the free newspaper's only source of income—was quickly shifting from... View Details

Keywords: Martha Lagace

12 Mar 2013
First Look

First Look: March 12

sustainability report since 2002. In its 2011 Sustainability report, the company included a "materiality matrix," and was one of only five of the 97 companies in Spain that produced a sustainability report that year. The case... View Details

Keywords: Sean Silverthorne

May 2001 (Revised January 2010)
Case

Submarino.com (A)

By: Lynda M. Applegate, Meredith Collura and Luiz Felipe Monteiro

Enables a thorough analysis of Submarino.com, a B2C e-commerce company with a presence in Brazil, Argentina, Mexico, Spain, and Portugal. Examines the company's global operations as well as its organizational design and operating and management capabilities. Considers... View Details

Keywords: Business Model; Globalized Firms and Management; Operations; Organizational Design; Strategy; Internet; Retail Industry; Portugal; Spain; Mexico; Argentina; Brazil