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  • 02 May 2017
  • First Look

First Look at New Research: May 2, 2017

And an audience of customers standing by with their smartphones to record any spectacle seems to have had, until now, unfortunately, no discernable impact on corporate policy guidelines for dealing with uncooperative customers. Companies... View Details
Keywords: Carmen Nobel
  • 04 Jul 2016
  • Research & Ideas

Is Your Org Chart Stuck in a Rut? Try a Scientific Experiment

If you want to be awed by the pace of technological advancement over the past few decades, compare the capabilities of a bulky PC from 1984 with those of a sleek smartphone in 2016. You’ll find stark differences. But if you want to be... View Details
Keywords: by Carmen Nobel
  • 19 May 2011
  • Research & Ideas

Empathy: The Brand Equity of Retail

difference between a customer's decision to shop in a store rather than online. This is a key issue at a time when many potential customers will walk into a store, use their smartphone to snap a photo of a product they like, then return... View Details
Keywords: by Carmen Nobel; Health
  • 15 May 2012
  • First Look

First Look: May 15

penetration of smartphone devices was high and the economy was developed or in markets where the use of mobile devices was taking off but the economy was still developing. The other critical decision was whether to continue to invest in... View Details
Keywords: Carmen Nobel
  • 06 Aug 2018
  • Research & Ideas

Supersmart Manufacturing Tools are Lowering Prices on TVs, Bulbs, and Solar Panels

especially anything incorporating electronics. It’s also instructive to watch industries China is subsidizing where there are dramatic capacity expansions. It’s actually amazing how cheap (for the level of quality you get) it is to buy a camera lens for a View Details
Keywords: by Sean Silverthorne; Manufacturing; Electronics
  • 09 Jun 2015
  • First Look

First Look: June 9, 2015

changed competitive environment the company faced in smartphones and mobile phones. The strategy shift would include transitioning Nokia's phone operating system to Microsoft Windows and closing phone R&D centers and factories in 13... View Details
Keywords: Sean Silverthorne
  • 07 Apr 2015
  • First Look

First Look: April 7

many users but also multiple types of users. For example, it's not enough that many customers want to book taxis by smartphone. Drivers must also be willing to accept smartphone bookings. Harvard Business School professor Ben Edelman has... View Details
Keywords: Sean Silverthorne
  • 01 Jul 2013
  • Research & Ideas

Crowdfunding a Poor Investment?

writers—to fund their work, often with the only return an advance copy of a DVD, concert tickets, or a signed thank-you note. Some companies have run with the Kickstarter concept to create products as well, the most successful being Pebble, a watch capable of... View Details
Keywords: by Michael Blanding; Financial Services
  • 21 Jul 2009
  • First Look

First Look: July 21

http://hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=309114 Purchase the supplement: http://hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=309115 HTC Corp. in 2009 Harvard Business School Case 709-466 Taiwan-based HTC Corp. had emerged as the world's fourth... View Details
Keywords: Martha Lagace
  • 11 May 2015
  • Research & Ideas

A Road Map to Fix America’s Transportation Infrastructure

Any highway commuter who has wasted hours stuck in traffic can see the cracks in the United States' transportation system, as can any airline passenger who has been stranded overnight in an airport. Yet while many agree that the need for infrastructure change is... View Details
Keywords: by Dina Gerdeman; Transportation
  • 02 Mar 2015
  • Research & Ideas

Retail Reaches a Tipping Point—Which Stores Will Survive?

you think back before smart phones and tablets, shopping on line was much less convenient. Today online shopping is omnipresent. Now as we have our discussion, I can use my smartphone to order tonight's dinner and a necktie for the... View Details
Keywords: by Sean Silverthorne; Retail
  • 09 Dec 2014
  • First Look

First Look: December 9

occurred. Now, both Mehrotra and the head of their smartphone division had resigned. Sharma evaluates their options: Would the founders need to reconsider their involvement in the company they created? Or was there still a middle ground... View Details
Keywords: Sean Silverthorne
  • 13 May 2014
  • First Look

First Look: May 13

"freemium" business model, which is used by some Internet businesses and smartphone application developers to give users free basic features of a digital product and access to premium functionality for a subscription fee. The... View Details
Keywords: Sean Silverthorne
  • 18 Jan 2021
  • Book

How Thinking Like a Startup Helps Governments Solve More Problems

fraught example, about TraceTogether—a smartphone app to support community-driven contact tracing to slow the spread of COVID-19—that public entrepreneurs leave their office to ask people for feedback. Lagace: How do you hire talent for... View Details
Keywords: by Martha Lagace
  • 21 Oct 2014
  • First Look

First Look: October 21

& Course Materials Harvard Business School Case 915-001 Pivots and Incentives at LevelUp LevelUp's mobile payments service lets users scan a smartphone barcode rather than swipe a credit card. Will consumers embrace the service? Will... View Details
Keywords: Sean Silverthorne
  • 20 Jan 2015
  • First Look

First Look: January 20

consumers using smartphones to discover online prices. Our findings provide insights for managers on how and when self-matching can be an effective pricing strategy to embrace. Download working paper:... View Details
Keywords: Sean Silverthorne
  • 14 Aug 2018
  • First Look

First Look at New Research and Ideas, August 14, 2018

since this process architecture is so widely used for the mass production of everything from smartphones to automobiles. Purchase this case: https://hbsp.harvard.edu/product/618023-PDF-ENG View Details
Keywords: by Sean Silverthorne
  • 28 Jun 2011
  • First Look

First Look: June 28

recounts Dropbox's history from conception through mid-2010, when founder/CEO Drew Houston must make strategic decisions about new product features, how to target enterprise customers, and whether to pursue distribution deals with View Details
Keywords: Sean Silverthorne
  • 07 Feb 2017
  • First Look

First Look at New Research: February 7

platform, or should the RedBrick platform be launched directly to health insurers, ACOs, or directly to customers? Purchase this case:https://cb.hbsp.harvard.edu/cbmp/product/815035-PDF-ENG Harvard Business School Case 817-052 Supercell Supercell is a young Finnish... View Details
Keywords: Sean Silverthorne
  • 28 Oct 2014
  • First Look

First Look: October 28

http://hbr.org/product/Whole-Foods--the-Path-to-/an/615019-PDF-ENG Harvard Business School Case 915-001 Pivots and Incentives at LevelUp LevelUp's mobile payments service lets users scan a smartphone barcode rather than swipe a credit... View Details
Keywords: Carmen Nobel

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