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- Faculty Publications (38)
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- All HBS Web (336)
- Faculty Publications (38)
- 20 Feb 2017
- Research & Ideas
Having No Life is the New Aspirational Lifestyle
an aspirational lifestyle. “The new conspicuous consumption is about saying, I am the scarce resource, and therefore I am valuable” The finding suggests a new way for marketers to sell their products and services to consumers by... View Details
Keywords: by Michael Blanding
- 10 Sep 2020
- Research & Ideas
The COVID Two-Step for Leaders: Protect and Pivot
and complements perfectly the physical business we have built so far.” Another example is MyoMaster, a company that specializes in recovery products and knowledge for athletes. Founded by couple Joe Gray and Lottie Whyte, MyoMaster generated revenue by View Details
- 12 Feb 2021
- News
How Dunkin’ Donuts Took Over the World
He recalls this moment in his new book, Around the Corner to Around the World: A Dozen Lessons I Learned Running Dunkin’ Donuts. “Up until that point,” he writes, “the only thing I had managed were a couple of donut shops—replacing managers for their summer... View Details
Keywords: brands; leadership; management; strategy; operations; career; Food and Beverage Stores; Retail Trade
- 01 Dec 2009
- News
One Man Crime Wave
young woman about to make a splash is, of course, beautiful, very much alive, and inconvenienced by the cement block wired to her leg). By the time he died in 1986, MacDonald had published nearly 500 short stories and 78 books, with sales... View Details
- 17 Dec 2008
- Lessons from the Classroom
‘Ted Levitt Changed My Life’
slaps down his papers, and fixes his audience with a piercing gaze before choosing one unfortunate soul: "Mr. Brown. Begin." Startled, Mr. Brown launches into a halting rehash of the day's assignment before he's cut short with a... View Details
- 18 Jan 2018
- News
The Lessons of All-Day Breakfast
particularly millennials, they want what they want, when they want it, not when we want to sell it to them. It's very easy to say, very hard to kind of change our approach. Part of it is we like to think, well, where McDonald's, we can... View Details
- 27 Oct 2002
- Research & Ideas
Want a Happy Customer? Coordinate Sales and Marketing
business markets, and the "trade" (wholesalers and retailers) in consumer goods markets. Marketing was cerebral, creative and long-term oriented; and sales was action-oriented, relationship-focused, and short term. But, the... View Details
Keywords: by Benson Shapiro
- 03 May 2010
- Research & Ideas
What Is the Future of MBA Education?
with team projects and experiential learning. Training might come initially through the collective work of multiple business schools, with cohorts of alumni who receive a short dose of either functional knowledge or research skills or... View Details
- Person Page
Read excerpts from DENIAL
The Edifice Complex: Denial at Sears
Book Excerpt: Denial at Sears (BusinessWeek.com, February 26, 2010)
From Denial: Why Business... View Details
- 24 Aug 2016
- Research & Ideas
Behavioral Economists Can Make You a Healthier Consumer and Smarter Marketer
Click Here If people made purely rational decisions, life might be much easier for marketers in selling products and services. But few of us are that rational. Instead, our decisions are based on illogical biases such as loss aversion and... View Details
Keywords: by Amelia Kunhardt
- Portrait Project
Kurt Scherer
with their own sparkle, knowing that I shared my life in full. Overall, I want to go to sleep every night ready to die and I want to wake up every morning ready to live, to grow that sparkle in others. Anything less would be selling View Details
Carl C. Icahn
Tappan Company in 1979, Icahn went on to reap huge financial rewards through proxy fights with such notable firms as Texaco, Phillips Petroleum, TWA, and US Steel. In the nineties, Icahn earned huge sums of money by short View Details
Keywords: Finance
- 01 Dec 2011
- News
A Deal on Wheels
so high, sellers typically make a few thousand dollars even after CarLotz takes its cut. “Once we realized that serving people—not selling cars—is the business we’re in, that established a basis for rooting all our decisions in creating a... View Details
- 02 Feb 2012
- Op-Ed
Once a Castle, Home is Now a Debtors’ Prison
very own debtors' prisons. Their task is Sisyphean: they work, pay the monthly debt to the lender, yet see a perpetual gap between payments and value. The payments can seem like an extortion episode from The Sopranos. Exit strategies are few. If an owner View Details
- Career Coach
Suzie Rubin
Suzie's (Kellogg '94) works with students and young alumni who have a wide variety of backgrounds and interests, both career switchers and those looking to advance within a given industry or function. She coaches students to think through and articulate both View Details
Keywords: Health Care
- 01 Dec 2011
- News
Li & Fung's Global Footprint
some point change or reinvent the business, it would be history. Every generation of my family went through some kind of a major business crisis. My grandfather started the company in 1906 in China selling chinoiserie goods, porcelain,... View Details
- 07 Aug 2000
- Research & Ideas
Rocket Science Retailing
double their profits—especially retailers of products with short life cycles, such as clothing, consumer electronics, books, and music. But despite the potentially high payoff—and a commonly accepted belief among retailers that early... View Details
- 11 Oct 2006
- Research & Ideas
The Success of Reverse Leveraged Buyouts
years, the buyout team sells its stakes in these firms. "This exit can be accomplished through a sale to a strategic buyer, such as a corporation, or to another private equity group. But in many of the most successful investments,... View Details
- 18 Apr 2005
- Research & Ideas
Prosper with Multi-Channel Retailing
opportunities, but also created challenges throughout their organizations. At the Multi-Channel Retail panel, speakers from three retail companies, all heavily invested in multi-channel selling, talked about how they were tailoring their strategies to best View Details
- Web
Business Analysis and Valuation Using Financial Statements - Course Catalog
current performance and its future sustainability; making forecasts of future profitability and risk; and valuing businesses using earnings and book value data. The second half of the course applies the above framework to various contexts including equity-investment... View Details