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  • All HBS Web  (358)
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    • News  (91)
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  • 11 Dec 2007
  • First Look

First Look: December 11, 2007

stock prices had been reached. Despite Fisher's poor prediction on that occasion, he played a neglected, but significant role in the growth of the forecasting industry and in the rise of a class of early business analysts. An Interdisciplinary Model for Effective... View Details
Keywords: Martha Lagace
  • 14 Jan 2014
  • First Look

First Look: January 14

and also broadening the circumstances in which they arise. We discuss applications to travel reservation systems, payment card systems, marketplaces, rebate services, search engine advertising, and various... View Details
Keywords: Sean Silverthorne
  • 22 Aug 2011
  • Research & Ideas

Getting to Eureka!: How Companies Can Promote Creativity

tightly controls its search engine technology that is the core of its advertising profits. In a similar way, Facebook uses open source code to run its site and has recently opened up the design of its data... View Details
Keywords: by Michael Blanding
  • 11 Nov 2014
  • First Look

First Look: November 11

example, revenue from its jet engines is tied to reduced downtime and miles flown over the course of a year. After just three years, GE is generating more than $1.5 billion in incremental income with digitally enabled, outcomes-based... View Details
Keywords: Sean Silverthorne
  • 23 Mar 2015
  • Research & Ideas

It’s Called ‘Price Coherence,’ and It’s Surprisingly Bad for Consumers

historical or ongoing regulatory investigations in several other markets with price coherence: travel booking sites, hotel booking sites, insurance brokerages, insurance comparison services, online retail marketplaces, search View Details
Keywords: by Carmen Nobel; Retail; Air Transportation; Food & Beverage; Entertainment & Recreation
  • 11 Oct 2016
  • First Look

October 11, 2016

https://www.hbs.edu/faculty/Pages/item.aspx?num=45842 Effectiveness of Paid Search Advertising: Experimental Evidence By: Dai, Weijia (Daisy), and Michael Luca Abstract—Paid search has become an increasingly... View Details
Keywords: Sean Silverthorne
  • 14 Jan 2008
  • Research & Ideas

Mapping Polluters, Encouraging Protectors

Tennessee, Kentucky, West Virginia, and Texas. Users can search on variables such as emission level or health hazard level, rated from 0 to 9, with 9 being worst. By typing in 7, 8, or 9, they can see highest polluters indicated all... View Details
Keywords: by Martha Lagace; Manufacturing; Chemical
  • 25 Sep 2000
  • Research & Ideas

Cyber-Marketing: Scouting the Digital Communications Frontier

provide insights for marketers and the advertising industry. Until as recently as last year, for instance, most Internet advertising had been Web-sponsored, promoting firms such as Internet service providers, search View Details
Keywords: by Peter K. Jacobs
  • 26 Jun 2007
  • First Look

First Look: June 26, 2007

forecasting processes, while also trying to prepare for unexpected urgent orders and natural disasters. Purchase this case: http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=107018 Google Advertising Harvard Business School Case 507-038 In mid-2006, Google... View Details
Keywords: Martha Lagace
  • 05 Apr 2011
  • First Look

First Look: April 5

building the largest mega-resort and casino in the Caribbean? This case examines the intricate dealmaking by which CSCEC, China's leading global engineering and construction contractor, emerged as a key market player. Having beat out... View Details
Keywords: Sean Silverthorne
  • 15 Sep 2011
  • Research & Ideas

High Ambition Leadership

the public record—articles, speeches, and views from those with direct knowledge—that the CEO was concerned with developing a people-centric, high commitment culture. In effect, we searched for CEOs who were leading high commitment, high... View Details
Keywords: by Martha Lagace
  • 31 Jan 2017
  • First Look

First Look at New Research: January 31, 2017

link: https://www.hbs.edu/faculty/Pages/item.aspx?num=52164 forthcoming Explorations in Economic History Prizes, Patents and the Search for Longitude By: Burton, M. Diane, and Tom Nicholas Abstract—The 1714 Longitude Act created the Board... View Details
Keywords: Carmen Nobel
  • 24 May 2011
  • First Look

First Look: May 24

search terms team, teamwork, work groups, or collaboration, in combination with survey or questionnaire. Principal findings. We found 58 scales that measured teamwork; 12 of them have been shown to relate to non-self-report outcomes of... View Details
Keywords: Sean Silverthorne
  • 23 Jun 2009
  • First Look

First Look: June 23

2.0 tools and applications like blogging, search engine optimization, and social media. Students follow the growth of HubSpot, an entrepreneurial venture which, in its quest for growth, faces significant... View Details
Keywords: Martha Lagace
  • 23 May 2019
  • Book

These Entrepreneurs Take a Pragmatic Approach to Solving Social Problems

considerable soul searching at business schools and discussion of whether and how ethics can be taught. Here, too, I think that the case method can help. As a professor, you can inject ethical questions into the discussion of any case... View Details
Keywords: by Dina Gerdeman; Green Technology
  • 15 Feb 2011
  • First Look

First Look: Feb. 15

in Internet Search Engines Authors:Benjamin Edelman and Duncan S. Gilchrist Abstract In an online experiment, we measure users' interactions with search engines, both in... View Details
Keywords: Sean Silverthorne
  • 04 Nov 2008
  • First Look

First Look: November 4, 2008

Sanwal of CMI's Engineered Products Division are responsible for formulating a strategy for the new product. A key issue is the price to charge for the pads. The case raises issues of analyzing market potential, aligning price with... View Details
Keywords: Martha Lagace
  • 02 Oct 2018
  • First Look

New Research and Ideas, October 2, 2018

that, relative to offering free shipping, offering contingent free shipping increases basket sizes by encouraging consumers to meet the minimum order threshold. Consumers incur search costs to meet this threshold exactly; sellers may... View Details
Keywords: Dina Gerdeman
  • 19 Jan 2022
  • In Practice

7 Trends to Watch in 2022

are distributed in the organization. As record numbers of Americans quit their jobs in search of better work and life arrangements, power sharing offers an antidote to power concentration and a pathway to better work. It offers a gateway... View Details
Keywords: by HBS News
  • 10 Jun 2014
  • First Look

First Look: June 10

  Publications August 2013 pub Cannibalization and Option Value Effects of Secondary Markets: Evidence from the U.S. Concert Industry By: Bennett, Victor Manuel, Robert Seamans, and Feng Zhu Abstract—We examine how reducing search... View Details
Keywords: Sean Silverthorne
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