Publications

Educators

07 May 2018
Research & Ideas

Why Online Retailers Should Hide Their Best Discounts

New advice for online retailers suggests bargain items should not be too easy for shoppers to find. (Matjaz Slanic) Retailers have long known where to put the bargain bin—in the back of the store, where... View Details

Keywords: by Michael Blanding; Retail

27 Feb 2015
News

New Book by Harvard Professors Predicts Retail Revolution

May 2007 (Revised May 2008)
Teaching Note

CEMEX: Rewarding Egyptian Retailers (TN)

By: Francisco de Asis Martinez-Jerez

Teaching note to 106065. View Details

Keywords: Sales; Egypt

March 2006 (Revised January 2011)
Case

CEMEX: Rewarding the Egyptian Retailers

CEMEX has pursued an aggressive decommoditization strategy focused on its relationship with small Egyptian retailers. In particular, the strategic role and effectiveness of the Rewards Program, a tournament that rewarded the sales performance of the retailers, was... View Details

Keywords: Marketing Strategy; Performance Improvement; Sales; Motivation and Incentives; Construction Industry; Egypt

Educators

March 1979 (Revised June 1983)
Case

Microwave Ovens: The Retail Brands

December 1981 (Revised October 1985)
Case

Computer Retailing at Macy's California

By: Hirotaka Takeuchi

Keywords: Technological Innovation; Marketing; Retail Industry; California

25 Aug 2018
News

Growth of online retail is changing inflation

2019
Working Paper

Who Should Select New Employees, Headquarters or the Unit Manager? Consequences of Centralizing Hiring at a Retail Chain

By: Carolyn Deller and Tatiana Sandino

We examine how changing the allocation of hiring decision rights in a multiunit organization affects employee-firm match quality, contingent on a unit’s circumstances. Our research site, a US retail chain, switched from a decentralized hiring model (hiring by business... View Details

Keywords: Control; Selection; Decentralization; Company Values; Retail Chains; Decision Making; Economics; Geography; Employees; Selection and Staffing; Organizational Design; Situation or Environment; Retail Industry

SSRN

Read Now

09 Jun 2021
News

How the Retail Workforce Has Changed for Good

02 Mar 2015

Retail Sector at HBS Webinar

This webinar will provide an overview of the resources available at HBS to students coming from (or who are interested in pursuing a career in) the retail sector. A member of our Career and Professional Development Office will review... View Details

04 Mar 2015
News

Retail Reaches a Tipping Point—Which Stores Will Survive?

10 Mar 2015
Research & Ideas

The Surprising Winners and Losers in the Retail Revolution

The new book Retail Revolution: Will Your Brick-and-Mortar Store Survive? lays out the thesis that traditional store-front retailing is at an inflection point, under tremendous pressure from ecommerce and... View Details

Keywords: by Sean Silverthorne; Retail

November 2019 (Revised December 2020)
Case

Grupo Éxito: Facing Colombia's Competitive Grocery Retail Industry

By: José B. Alvarez, Carla Larangeira, Jenyfeer Martinez Buitrago and Miguel Diaz Moreno

Grupo Éxito, a leading South American retailer, faced declining market shares in Colombia in 2019 with the arrival of low-cost competitors and emerging digital trends. Originally founded in Medellín, Éxito had over the course of its seventy-year history evolved from a... View Details

Keywords: Grocery; Market Share; Information Technology; Trends; Competitive Strategy; Retail Industry; Colombia; Latin America

Educators

July 2020
Article

Who Should Select New Employees, Headquarters or the Unit Manager? Consequences of Centralizing Hiring at a Retail Chain

By: Carolyn Deller and Tatiana Sandino

We examine how changing the allocation of hiring decision rights in a multiunit organization affects employee-firm match quality, contingent on a unit’s circumstances. Our research site, a U.S. retail chain, switched from a decentralized hiring model (hiring by... View Details

Keywords: Control; Selection; Decentralization; Company Values; Retail Chains; Employees; Selection and Staffing; Local Range; Business Headquarters; Decision Making

fall 1991
Article

Restoring Credibility to Retail Pricing

By: G. K. Ortmeyer, J. A. Quelch and W. J. Salmon

Keywords: Sales; Price

2014
Book

Retail Revolution: Will Your Brick & Mortar Store Survive?

By: Rajiv Lal, Jose B. Alvarez and Dan Greenberg

In Retail Revolution, the authors go beyond the common belief of retail as a monolithic industry and provide a framework that any brick-and-mortar retailer can use to respond to the eCommerce threat. Through six examples, this book demonstrates how this... View Details

Keywords: Business Ventures; Internet and the Web; Marketing Strategy; Distribution Channels; Retail Industry

January 8, 2025
Article

Why Retailers Are Turning to Third-Party Marketplaces

By: Antonio Moreno

Some traditional retailers—including Walmart, Target, and Best Buy—are adopting third-party marketplaces, which connect customers with external sellers and thereby offer customers a much broader selection. Many other traditional retailers are considering whether to... View Details

Keywords: Marketplace Matching; Distribution Channels; Customer Focus and Relationships; Cost vs Benefits; Retail Industry