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All HBS Web
(3,188)
- People (3)
- News (496)
- Research (2,025)
- Events (21)
- Multimedia (12)
- Faculty Publications (1,156)
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- December 1997 (Revised September 2014)
- Exercise
Discount and Hawkins Exercise: Confidential Instructions for Tenant
This simulation involves a negotiation between a real estate developer and a prospective anchor tenant in a proposed shopping center. Students are assigned roles, given confidential information, and asked to try to break the impasse over the "use, assignment, and...
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Wheeler, Michael A. "Discount and Hawkins Exercise: Confidential Instructions for Tenant." Harvard Business School Exercise 898-131, December 1997. (Revised September 2014.)
- Article
Scenario Generation for Long Run Interest Rate Risk Assessment
By: Robert F. Engle, Guillaume Roussellet and Emil N. Siriwardane
We propose a statistical model of the term structure of U.S. treasury yields tailored for long-term probability-based scenario generation and forecasts. Our model is easy to estimate and is able to simultaneously reproduce the positivity, persistence, and factor...
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Keywords:
Forecasting;
Stress Testing;
Interest Rates;
Forecasting and Prediction;
Risk Management;
United States
Engle, Robert F., Guillaume Roussellet, and Emil N. Siriwardane. "Scenario Generation for Long Run Interest Rate Risk Assessment." Special Issue on Theoretical and Financial Econometrics: Essays in Honor of C. Gourieroux. Journal of Econometrics 201, no. 2 (December 2017): 333–347.
- May 2022
- Case
Thinking Outside the Wine Box (A): Mekanism and the Franz for Life Campaign
This case provides an overview of “Franz for Life,” an advertising campaign that independent advertising agency Mekanism created and executed to revitalize the brand image of Franzia, a low-cost boxed wine. For several years, Franzia’s popularity declined among...
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Keywords:
Marketing;
Brands and Branding;
Marketing Strategy;
Digital Marketing;
Social Marketing;
Marketing Communications;
Product Positioning;
Food and Beverage Industry;
Advertising Industry;
United States
Amano, Tomomichi, Elie Ofek, Mengjie Cheng, and Amy Klopfenstein. "Thinking Outside the Wine Box (A): Mekanism and the Franz for Life Campaign." Harvard Business School Case 522-055, May 2022.
- December 2008
- Article
Which Kind of Collaboration Is Right for You?
By: Roberto Verganti and Gary P. Pisano
Nowadays, virtually no companies innovate alone. Firms team up with a variety of partners, in a wide number of ways, to create new technologies, products, and services. But what is the best way to leverage the power of outsiders? To help executives answer that...
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Keywords:
Cost vs Benefits;
Framework;
Collaborative Innovation and Invention;
Innovation and Management;
Partners and Partnerships;
Social and Collaborative Networks;
Strategy
Verganti, Roberto, and Gary P. Pisano. "Which Kind of Collaboration Is Right for You?" Harvard Business Review 86, no. 12 (December 2008).
- 06 May 2002
- Research & Ideas
A Toolkit for Customer Innovation
development project at BBA might progress in the following way: A customer requests a meaty flavor for a soy product, and the sample must be delivered within a week. BBA marketing professionals and...
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Keywords:
by Stefan Thomke & Eric Von Hippel
- Article
Towards a Bill of Rights for Online Advertisers
By: Benjamin Edelman
Online advertising presents remarkable efficiencies—better targeting, improved measurement and greater return on investment. Yet there are challenges, particularly when networks of intermediaries place ads through convoluted relationships, and all the more so when...
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Keywords:
Online Advertising;
Rights;
Measurement and Metrics;
Investment Return;
Negotiation;
Networks;
Problems and Challenges;
Performance Efficiency;
Law;
Advertising Industry
Edelman, Benjamin. "Towards a Bill of Rights for Online Advertisers." Advertising Week (September 21, 2009).
- 13 Nov 2007
- Research & Ideas
Six Steps for Reinvigorating America
Kanter, who holds the Ernest L. Arbuckle Professorship at Harvard Business School, specializes in strategy, innovation, and leadership for change. We asked her to discuss several themes in the book, especially those with a business...
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Keywords:
by Sean Silverthorne
- June 2003 (Revised June 2003)
- Background Note
M & A Legal Context: Basic Framework for Corporate Governance
By: Carliss Y. Baldwin, Constance E. Bagley and James Quinn
Students are introduced to the basic framework for corporate governance. Begins by describing the complex role of the modern corporation, then proceeds by discussing the fiduciary duties to which a board of trustees is bound (duty of care, duty of loyalty, etc.), and...
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Baldwin, Carliss Y., Constance E. Bagley, and James Quinn. "M & A Legal Context: Basic Framework for Corporate Governance." Harvard Business School Background Note 803-200, June 2003. (Revised June 2003.)
- 07 Apr 2003
- Research & Ideas
Three Steps for Crisis Prevention
It's all too easy, of course, to play Monday-morning quarterback when things go terribly wrong. That's not our intent here. We readily admit that many surprises are unpredictable—that some bolts out of the blue really do come out of the blue—and in those cases leaders...
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Keywords:
by Michael D. Watkins & Max H. Bazerman
- May 2007 (Revised March 2008)
- Background Note
Basic Techniques for the Analysis of Customer Information Using Excel 2003: A Step-by-Step Approach
By: Francisco de Asis Martinez-Jerez
Provides a set of easy, step-by-step guides for some analytical techniques that are useful in the analysis of cases discussed in the course "Competing and Winning Through Customer Information (CWCI)". The instructions that follow use datasets from three of the cases in...
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Martinez-Jerez, Francisco de Asis. "Basic Techniques for the Analysis of Customer Information Using Excel 2003: A Step-by-Step Approach." Harvard Business School Background Note 107-073, May 2007. (Revised March 2008.)
- November 2023
- Article
Federated Electronic Health Records for the European Health Data Space
By: René Raab, Arne Küderle, Anastasiya Zakreuskaya, Ariel Dora Stern, Jochen Klucken, Georgios Kaissis, Daniel Rueckert, Susanne Boll, Roland Eils, Harald Wagener and Bjoern Eskofier
The European Commission's draft for the European Health Data Space (EHDS) aims to empower citizens to access their personal health data and share it with physicians and other health-care providers. It further defines procedures for the secondary use of electronic...
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Keywords:
Analytics and Data Science;
Cybersecurity;
Information Management;
Knowledge Sharing;
Knowledge Use and Leverage;
Health Industry
Raab, René, Arne Küderle, Anastasiya Zakreuskaya, Ariel Dora Stern, Jochen Klucken, Georgios Kaissis, Daniel Rueckert, Susanne Boll, Roland Eils, Harald Wagener, and Bjoern Eskofier. "Federated Electronic Health Records for the European Health Data Space." Lancet Digital Health 5, no. 11 (November 2023): e840–e847.
- 01 Oct 2001
- Research & Ideas
How To Make Restructuring Work for Your Company
experience with restructuring, so there is no precedent to guide investors. Restructurings are often exceedingly complicated. (The shareholder prospectus that described United Air Lines' proposed employee buyout contained almost 250 pages...
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Keywords:
by Stuart C. Gilson
- January–February 2013
- Article
Fairness, Efficiency and Flexibility in Organ Allocation for Kidney Transplantation
By: Dimitris Bertsimas, Vivek F. Farias and Nikolaos Trichakis
We propose a scalable, data-driven method for designing national policies for the allocation of deceased donor kidneys to patients on a waiting list, in a fair and efficient way. We focus on policies that have the same form as the one currently used in the United...
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Keywords:
Health Care Policy;
Healthcare;
Fairness;
Resource Allocation;
Policy;
Health Care and Treatment;
Medical Specialties;
Health Industry;
United States
Bertsimas, Dimitris, Vivek F. Farias, and Nikolaos Trichakis. "Fairness, Efficiency and Flexibility in Organ Allocation for Kidney Transplantation." Operations Research 61, no. 1 (January–February 2013): 73–87.
- 2016
- Working Paper
The Search for Peer Firms: When Do Crowds Provide Wisdom?
By: Charles M.C. Lee, Paul Ma and Charles C.Y. Wang
In knowledge-based economies, many business enterprises defy traditional industry boundaries. In this study, we evaluate six "big data" approaches to peer firm identifications and show that some, but not all, "wisdom-of-crowd" techniques perform exceptionally well. We...
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Keywords:
Peer Firm;
EDGAR Co-search;
Analyst Co-coverage;
Wisdom Of Crowds;
Performance Benchmarking;
Crowd Of Crowds;
Internet and the Web;
Accounting
Lee, Charles M.C., Paul Ma, and Charles C.Y. Wang. "The Search for Peer Firms: When Do Crowds Provide Wisdom?" Harvard Business School Working Paper, No. 15-032, October 2014. (Revised November 2016.)
- 2021
- Article
Institutional Policies for a Healthy Anthropocene Society
By: Andrew J. Hoffman, P. Devereaux Jennings and Nicholas A. Poggioli
The Anthropocene epoch refers to the geological epoch, now underway, that is defined by monumental, human-caused geophysical changes in planetary ecosystems. Human society is also changing, marked by an equally profound shift in attitudes, beliefs, and practices. In...
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Hoffman, Andrew J., P. Devereaux Jennings, and Nicholas A. Poggioli. "Institutional Policies for a Healthy Anthropocene Society." Behavioral Science & Policy 7, no. 2 (2021): 111–127.
- November 2015
- Article
The Highest Form of Intelligence: Sarcasm Increases Creativity for Both Expressers and Recipients
By: Li Huang, F. Gino and Adam D. Galinsky
Sarcasm is ubiquitous in organizations. Despite its prevalence, we know surprisingly little about the cognitive experiences of sarcastic expressers and recipients or their behavioral implications. The current research proposes and tests a novel theoretical model in...
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Huang, Li, F. Gino, and Adam D. Galinsky. "The Highest Form of Intelligence: Sarcasm Increases Creativity for Both Expressers and Recipients." Organizational Behavior and Human Decision Processes 131 (November 2015): 162–177.
- July–August 2023
- Article
Demand Learning and Pricing for Varying Assortments
By: Kris Ferreira and Emily Mower
Problem Definition: We consider the problem of demand learning and pricing for retailers who offer assortments of substitutable products that change frequently, e.g., due to limited inventory, perishable or time-sensitive products, or the retailer’s desire to...
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Keywords:
Experiments;
Pricing And Revenue Management;
Retailing;
Demand Estimation;
Pricing Algorithm;
Marketing;
Price;
Demand and Consumers;
Mathematical Methods
Ferreira, Kris, and Emily Mower. "Demand Learning and Pricing for Varying Assortments." Manufacturing & Service Operations Management 25, no. 4 (July–August 2023): 1227–1244. (Finalist, Practice-Based Research Competition, MSOM (2021) and Finalist, Revenue Management & Pricing Section Practice Award, INFORMS (2019).)
- 2011
- Working Paper
Fairness, Efficiency and Flexibility in Organ Allocation for Kidney Transplantation
By: Dimitris Bertsimas, Vivek F. Farias and Nikolaos Trichakis
We propose a scalable, data-driven method for designing national policies for the allocation of deceased donor kidneys to patients on a waiting list, in a fair and efficient way. We focus on policies that have the same form as the one currently used in the U.S. In...
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Keywords:
Fairness;
Policy;
Health Disorders;
Marketplace Matching;
Performance Effectiveness;
Rank and Position;
Health Industry;
United States
Bertsimas, Dimitris, Vivek F. Farias, and Nikolaos Trichakis. "Fairness, Efficiency and Flexibility in Organ Allocation for Kidney Transplantation." Harvard Business School Working Paper, No. 12-025, October 2011.
- 14 Oct 2016
- Working Paper Summaries
A Welfarist Role for Nonwelfarist Rules: An Example with Envy
Keywords:
by Matthew Weinzierl
- February 2009
- Background Note
Basic Techniques for the Analysis of Customer Information Using Excel 2007: A Step-by-Step Approach
By: Francisco de Asis Martinez-Jerez
The objective of this note is to provide a set of easy, step-by-step guides for some analytical techniques that are useful in the analysis of cases discussed in the course "Competing and Winning through Customer Information" (CWCI). The instructions that follow use...
View Details
Keywords:
Customer Relationship Management;
Information Management;
Management Analysis, Tools, and Techniques
Martinez-Jerez, Francisco de Asis. "Basic Techniques for the Analysis of Customer Information Using Excel 2007: A Step-by-Step Approach." Harvard Business School Background Note 109-052, February 2009.