Preference Measurement - Publications - Faculty & Research

03 Jan 2017
First Look

January 3, 2017

to standardize their products and helped establish brand identities through consistent appearance. By 1938, food dyes had achieved such widespread use, and had raised such public concern, that the federal government amended the 1906 Pure Food and Drug Act to implement... View Details

Keywords: Carmen Nobel

11 Apr 2012
Research & Ideas

The High Risks of Short-Term Management

short horizon and the volatility of their stock, this does not apply to the association between short-termism and cost of capital. We interpret this as evidence that our short-termism measure captures a dimension of non-diversifiable risk... View Details

Keywords: by Sean Silverthorne; Financial Services

11 Aug 2008
Research & Ideas

Strategy Execution and the Balanced Scorecard

integrates them in a powerful way. Kaplan and Norton introduced the Balanced Scorecard, a performance measurement system, in 1992. The Execution Premium is their fifth book as coauthors. Kaplan recently explained the ideas behind The... View Details

Keywords: by Martha Lagace

17 Oct 2018
Research & Ideas

Pro Basketball Coaches Display Racial Bias When Selecting Lineups

that coaches demonstrate less racial preference when their team is on a losing streak or in playoff games. More than any other American sport, basketball is dominated by African American players. Three-quarters of athletes running up and... View Details

Keywords: by Michael Blanding; Sports

15 Oct 2001
Research & Ideas

What You Don’t Know About Making Decisions

Competing arguments become difficult to judge, since advocates will suggest using those measures (net income, return on capital, market presence, share of mind, and so on) that favor their preferred... View Details

Keywords: by David A. Garvin & Michael A. Roberto

23 Jun 2022
Research & Ideas

All Those Zoom Meetings May Boost Connection and Curb Loneliness

participants to ask questions and see other people also interacting with the presenter. [div class=infogram-embed data-id=_/glOfUOMYMIXCqiWsSiCd][/div] The live experience included interactions with six to 12 strangers. Before watching the video, participants took a... View Details

Keywords: by Michael Blanding

04 Feb 2013
Research & Ideas

Are the Big Four Audit Firms Too Big to Fail?

colleagues measured how the big firms lobbied on proposed accounting regulations. His paper, coauthored with HBS doctoral student Abigail M. Allen and Boston College accounting professor Sugata Roychowdhury, is titled The Auditing... View Details

Keywords: by Martha Lagace; Accounting

16 Dec 2019
Research & Ideas

Taking on the Taboos That Keep Women Out of India's Workforce

“If I increase your bargaining power over the share of household income you benefit from, I strengthen your position in the household,” she explains. “And, because you’re now in a position to assert your preferences more, traditional... View Details

Keywords: by Julia Hanna

15 Jul 2019
Book

Many Executives Are Afraid of Finance. Here's How They Can Gain Confidence

mean? Desai: People think finance and accounting are fundamentally the same when, in fact, much of the finance approach is a reaction against accounting. If you take the information problem as central, then measuring cash becomes... View Details

Keywords: by Dina Gerdeman

24 Jan 2018
Research & Ideas

How to Get People Addicted to a Good Habit

in West Bengal, India, uses a wall-mounted soap dispenser provided by the research team. (Source: Reshmann Hussam) The researchers were also mindful about which type of soap to use in the dispensers. Through pilot tests, they found that people View Details

Keywords: by Carmen Nobel

15 Jan 2014
Research & Ideas

Managing the Family Business: It Takes a Village

ultimate leader of the business, ownership, and family is the natural choice for most families (and most nonfamily groups) around the world. The preference for one leader seems only slightly culturally driven; it's very common in Italy,... View Details

13 Nov 2019
Research & Ideas

Don't Turn Your Marketing Function Over to AI Just Yet

perspective, using basic economic principles—assuming customers prefer lower-priced products, for example—to build models that can begin to explain how consumers approach online search. (See Large-Scale Demand Estimation with Search... View Details

Keywords: by Kristen Senz

16 May 2005
Research & Ideas

Nonprofit Networking: The New Way to Grow

survey done on nonprofit leaders, managers often cited a preference for growth by branching, i.e., replicating the organization from one site to another and maintaining central control and ownership of the new units. What Wei-Skillern and... View Details

Keywords: by Martha Lagace

15 Jun 2007
Research & Ideas

Remembering Alfred Chandler

have enjoyed reading his reviews of works by Thomas Cochran, Mira Wilkins, Hugh G.J. Aitken, Samuel Haber, Ray Ginger, and many others. Al preferred books with a clear core argument and had little patience with authors who failed to... View Details

Keywords: by Sean Silverthorne

01 May 2019
What Do You Think?

What Should the Leadership of YouTube Do?

of their teams ” David Wittenberg would have YouTube look to its users for a solution to the dilemma. As he put it, ‘My preferred solution errs on the side of personal liberty and adds the element of information. I'd institute a rating... View Details

Keywords: by James Heskett; Entertainment & Recreation; Media & Broadcasting

02 Jul 2013
First Look

First Look: July 2

characteristics, such as risk aversion and talent; firm characteristics, such as ownership; detailed measures of managerial practices relative to incentives, dismissals, and promotions; and measurable... View Details

Keywords: Anna Secino

27 Jan 2016
Research & Ideas

A Politician's Investment Portfolio Might Tip Off Corruption Potential

it’s just old-fashioned stealing money from the organization.” After colleagues questioned whether he was measuring risk preference or another characteristic like greed, Minor added a second part to his... View Details

Keywords: by Roberta Holland

13 Jan 2009
First Look

First Look: January 13, 2009

Working PapersCPC/CPA Hybrid Bidding in a Second Price Auction Authors:Benjamin Edelman and Hoan Soo Lee Abstract We develop a model of online advertising in which each advertiser chooses from multiple advertising measurement... View Details

Keywords: Martha Lagace

08 Jan 2008
First Look

First Look: January 8, 2008

Abstract We study the correlation between a belief concerning individualism and a measure of luck in the US during the period 1983-2004. The measure of beliefs is the answer to a question related to whether... View Details