Place Making - Publications - Faculty & Research

30 Aug 2011
News

Jobs made Apple great by ignoring profit

16 Feb 2012
News

Schumpeter: This time it’s serious

12 Aug 2009
News

Health Care's Taxing Problem

January 2000 (Revised October 2000)
Case

Staples: A Year in the Life of a Start-Up

By: Myra M. Hart

The case provides information on the development of the office superstore concept, building partnerships, creating the business plan, and recruiting a management team. Focuses on the detailed level of decision making required to transform an idea into a viable... View Details

Keywords: Business Startups; Partners and Partnerships; Business Strategy; Recruitment; Management Teams; Integration; Information Technology; Entrepreneurship; Business Plan; Decision Making

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March 2019 (Revised January 2021)
Module Note

Strategic Interactions

By: Ashish Nanda

This note provides a perspective and some tools to predict and shape interactions with other players when making strategic decisions. As a strategist, you must consider that your firm’s actions evoke reactions from other players in the market and that, reciprocally,... View Details

Keywords: Strategic Interaction; Value Capture; Strategy; Value Creation; Competition; Competitive Strategy; Education Industry

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15 Mar 2022
News

A Course for the Commercial Space Age

11 Mar 2019
Research & Ideas

Branding Sells Cereal, Handbags, and Vacations. Can It Sell a Country?

Santa Clara County into Silicon Valley. “Countries are beginning to realize—Israel being one of them—that they need to engage in public diplomacy, not just a foreign diplomacy, and in place branding, not just political advocacy, ” says... View Details

Keywords: by Danielle Kost; Tourism

13 Nov 2020
Blog Post

Take a Seat in the Case Method Classroom

lively debates, and how this teaching style leads to emotional intelligence and lifelong application. The case method presents big challenges confronting organizations – including the constraints and incomplete information found in all real world situations—and View Details

03 Feb 2020
News

How Sesame Street Survived the Decline of Broadcast Television

02 Sep 2014
News

The Joys of Rentership In The Sharing Economy

August 2015 (Revised June 2019)
Case

Shonda Rhimes' ShondaLand

By: Anita Elberse and Henry McGee

In January 2015, superstar television creator Shonda Rhimes, whose production company ShondaLand dominates American television's most competitive and lucrative night with three shows in primetime on network ABC's Thursday night, is plotting the future. One challenge... View Details

Keywords: Entertainment; Television; Broadcasting; Creative Industries; Television Industry; Product Portfolio Management; Superstar; Talent Management; Television Entertainment; Media; Creativity; Marketing; Talent and Talent Management; Personal Development and Career; Media and Broadcasting Industry; United States

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22 Apr 2002
Research & Ideas

Does Spirituality Drive Success?

as far from the office as possible, fearing it would alienate some employees. But that doesn't mean his spiritual values have no place at work. He said he distills his Muslim beliefs into a set of ethics that help him guide the business.... View Details

Keywords: by Martha Lagace, Sean Silverthorne & Wendy Guild

21 Aug 2000
Research & Ideas

Inside the OR: Disrupted Routines and New Technologies

an order giver to a team member in an interdependent process." Making A Team Successful In The Face Of Disrupted Routines Through the analysis of detailed qualitative and quantitative data gathered from interviews with members of... View Details

Keywords: by Hilah Geer

23 May 2023
Research & Ideas

Lessons on Life, Graffiti, and Value: 'It's in That Darkness That You Can Actually Develop and Evolve'

powerful and important.” When he thinks about the answer, his experience as a young graffiti artist gives him an edge. “I think it makes me look in corners and places that maybe others would overlook,” said... View Details

Keywords: by Christina Pazzanese, Harvard Gazette

September 2013 (Revised June 2019)
Case

Marquee: Reinventing the Business of Nightlife

By: Anita Elberse, Ryan Barlow and Sheldon Wong

In January 2013, nightlife impresarios Jason Strauss and Noah Tepperberg are celebrating the re-opening of their famed New York City–based nightclub Marquee. While most clubs are over within their first one and a half years, Strauss and Tepperberg managed to keep... View Details

Keywords: Creative Industries; Nightlife; Service Management; Entertainment; Fashion; Celebrities; Event Marketing; Risk Management; Customer Relationship Management; Change Management; Supply Chain Management; Music Entertainment; Product Marketing; Entertainment and Recreation Industry; Las Vegas

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13 Oct 2020
Blog Post

Turning a Moment into a Movement: How the Anti-Racism Fund Co-Founders are Fighting Racism and Encouraging Other Companies to Do Their Part

In the spring of 2020, Kenneth Chenault (MBA 2019), Kevin Chenault (MBA 2021), Carter Lewis (MBA 2023), Lindsey Ferguson, Nicolle Mora, and Sesana Allen were each pursuing their own careers, utilizing their skills and interests to make an... View Details

01 Jul 2009
News

Harvard Business School Offers Custom Program for Multicultural Executives

09 Jun 2022
News

The Girlbosses of Fertility

02 Jun 2010
What Do You Think?

How Do You Weigh Strategy, Execution, and Culture in an Organization’s Success?

hope the comments were as helpful and thought-provoking to you as they were to me. Those of you willing to venture to place weights on the determinants of success gave the nod to culture by a wide margin. As Mouaz AlZayyat put it,... View Details

Keywords: by Jim Heskett

January 2019 (Revised October 2020)
Technical Note

Brand Storytelling

By: Jill Avery

Marketers have long appreciated the value and power of storytelling. Stories fill brands with resonant and relevant meaning and empower brands to serve as critical elements in the lives of consumers. Mastering the art of brand storytelling is an increasingly important... View Details