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Publications

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  • All HBS Web  (2,661)
    • People  (3)
    • News  (589)
    • Research  (1,546)
    • Events  (20)
    • Multimedia  (5)
  • Faculty Publications  (589)

Show Results For

  • All HBS Web  (2,661)
    • People  (3)
    • News  (589)
    • Research  (1,546)
    • Events  (20)
    • Multimedia  (5)
  • Faculty Publications  (589)
← Page 7 of 2,661 Results →
  • 30 Sep 2013
  • Research & Ideas

Do Mergers Hurt Product Quality?

comparative consumer product reviews since 1936. The publication ranks competitive brands according to quality, based on in-house testing and customer surveys, and publishes the products' retail prices.... View Details
Keywords: by Carmen Nobel; Consumer Products
  • 28 Jan 2013
  • Research & Ideas

Helping Yelp Create More Accurate Reviews

Revenue: The Case of Yelp.com, which explored how restaurant reviews on Yelp affect their bottom lines.) Reviewing The Reviewers After spending some time on Yelp, Luca... View Details
Keywords: by Kim Girard; Food & Beverage
  • Web

Marketing - HBS Online

months, 5-6 hrs/week Apply by November 3 $6,500 Credential Certificate Courses (3) Digital Marketing Strategy Professor Sunil Gupta Craft data-driven digital marketing strategies that effectively reach, convert, and retain customers in a dynamic View Details
  • 01 Apr 2000
  • News

A "Growing" Online Community

year expanding throughout Latin America. Agropool's revenues will come from fees charged to companies selling products on its Web site. With the online community growing in Latin America, Grippo noted the... View Details
  • 2016
  • Working Paper

Controlling Versus Enabling — Online Appendix

By: Andrei Hagiu and Julian Wright
Section 1 of this online appendix contains the proof of the technical Lemma (Lemma 2) used in the Proof of Lemma 1 in the main paper, which states that Ω* (.) is continuous and differentiable at R*. Section 2 provides the linear example with cost differences between... View Details
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Hagiu, Andrei, and Julian Wright. "Controlling Versus Enabling — Online Appendix." Harvard Business School Working Paper, No. 16-004, July 2015. (Revised July 2016.)
  • 07 May 2018
  • Research & Ideas

Why Online Retailers Should Hide Their Best Discounts

discounted prices. That has the effect of stratifying consumers by their sensitivity to price, with bargain hunters willing to literally go the extra mile, and less sensitive customers going to the local mall. By making discounted View Details
Keywords: by Michael Blanding; Retail
  • Article

Product Quality and Entering Through Tying: Experimental Evidence

By: Hyunjin Kim and Michael Luca
Dominant platform businesses often develop products in adjacent markets to complement their core business. One common approach used to gain traction in these adjacent markets has been to pursue a tying strategy. For example, Microsoft pre-installed Internet Explorer... View Details
Keywords: Tying; Platform Strategy; Google; Product; Quality; Digital Platforms; Strategy; Market Entry and Exit
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Kim, Hyunjin, and Michael Luca. "Product Quality and Entering Through Tying: Experimental Evidence." Management Science 65, no. 2 (February 2019): 596–603.
  • 12:30 PM – 2:30 PM EDT, 30 Apr 2019
  • HBS Online

HBS Online Scaling Ventures

Scaling Ventures is for startup founders and senior leaders who have achieved product-market fit and now need to successfully guide their company through cycles of rapid growth and organizational change. Program Dates: April 30, 2019 - June 18, 2019 (Every Tuesday from... View Details
  • January 2014 (Revised May 2015)
  • Case

Open English

By: Jeffrey J. Bussgang and Lisa Mazzanti
Open English, a Miami-based startup offering online English language learning services, had more than 30,000 active students across Latin America in 2012. The company had just closed a $43 million financing round in order to rapidly scale its service to the next level.... View Details
Keywords: Technology Strategy; Product Management; Startup; Online Learning; Digital Platforms; Entrepreneurship; Business Startups; Technology Industry; Miami; Venezuela
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Bussgang, Jeffrey J., and Lisa Mazzanti. "Open English." Harvard Business School Case 814-020, January 2014. (Revised May 2015.)
  • 2018
  • Working Paper

Product Quality and Entering Through Tying: Experimental Evidence

Dominant platform businesses often develop products in adjacent markets to complement their core business. One common approach used to gain traction in these adjacent markets has been to pursue a tying strategy. For example, Microsoft pre-installed Internet Explorer... View Details
Keywords: Market Entry and Exit; Digital Platforms; Competitive Strategy; Product Marketing; Quality
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Kim, Hyunjin, and Michael Luca. "Product Quality and Entering Through Tying: Experimental Evidence." Harvard Business School Working Paper, No. 19-045, October 2018. (Revised December 2018. Forthcoming in Management Science.)
  • 06 Mar 2017
  • Research & Ideas

Why Comparing Apples to Apples Online Leads To More Fruitful Sales

Online, consumers are more likely to buy when a product grouping display contains like items. Source: Mik22 In online retail displays, items pictured next to your product may... View Details
Keywords: by Dina Gerdeman; Retail; Advertising
  • 22 Sep 2014
  • Op-Ed

Online Banks Fill Funding Needs for Small Business

Kabbage and can be referred to as online balance sheet lenders. Their loans typically are short-term, less than nine months, and fund working capital and inventory purchases. Many of these loan products... View Details
Keywords: by Karen Mills; Banking; Financial Services
  • 2022
  • Working Paper

Getting on the Map: The Impact of Online Listings on Business Performance

By: Michael Luca, Abhishek Nagaraj and Gauri Subramani
We evaluate the extent to which small businesses maintain an online presence, looking at restaurant listings on a major online review platform. While the majority of restaurants have an online presence, we find that roughly 18 percent in our sample have no presence as... View Details
Keywords: Small Business; Internet and the Web; Revenue; Digital Marketing; Food and Beverage Industry
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Luca, Michael, Abhishek Nagaraj, and Gauri Subramani. "Getting on the Map: The Impact of Online Listings on Business Performance." Harvard Business School Working Paper, No. 23-031, December 2022.
  • 12 Nov 2018
  • Working Paper Summaries

Product Quality and Entering Through Tying: Experimental Evidence

Keywords: by Hyunjin Kim and Michael Luca; Technology; Web Services
  • Web

Program Policies - HBS Online

What type of supporting documentation is accepted? The HBS Online Accommodations team will review any relevant supporting documentation. Supporting documentation should be in English or include a notarized... View Details
  • Web

Design Thinking Course | HBS Online

innovation Who Will Benefit Aspiring or Current Innovation Managers Entrepreneurs Product Managers, Developers, and Marketers Develop an innovation mindset and toolkit you can use to guide your team or organization’s strategy. "This... View Details
  • 9 AM – 10 AM EST, 09 Jan 2019
  • HBS Online

HBS Online Economics for Managers

Gain the knowledge and skills to craft successful business strategy, whether you are an aspiring marketing professional, strategy consultant, or entrepreneur, preparing for an MBA, or just looking to contribute more to business decision making. Program Dates: January... View Details
  • Web

SMS Terms - HBS Online

Privacy Notice SMS Terms Terms of Use FERPA Community Values & Honor Code Trademark Notice Cookies The following terms apply if you have opted in to receive information from HBS Online using automated dialing technology to call or text... View Details
  • 28 Jul 2020
  • Research & Ideas

Racism and Digital Design: How Online Platforms Can Thwart Discrimination

Having uncovered the scope of discrimination taking place against Black guests and hosts on Airbnb, researcher Michael Luca and his colleagues put together a toolkit to aid managers in recognizing and mitigating discrimination on online... View Details
Keywords: by Kristen Senz; Travel; Entertainment & Recreation; Service
  • Web

FERPA Information | HBS Online

toward the credential, records of disciplinary actions, and other correspondence with or about the student. Access To be useful, students’ records must be accurate and complete. The Program Services Department of Harvard Business School View Details
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