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Show Results For
- All HBS Web
(2,591)
- People (5)
- News (338)
- Research (1,949)
- Events (5)
- Multimedia (3)
- Faculty Publications (1,097)
- 2012
- Working Paper
~Why Do We Redistribute so Much but Tag so Little? Normative Diversity, Equal Sacrifice and Optimal Taxation
Tagging is a free lunch in conventional optimal tax theory because it eases the classic tradeoff between efficiency and equality. But tagging is used in only limited ways in tax policy. I propose one explanation: conventional optimal tax theory has yet to capture the... View Details
Keywords: Forecasting and Prediction; Cost; Framework; Policy; Taxation; Analytics and Data Science; Performance Efficiency; United States
Weinzierl, Matthew. "~Why Do We Redistribute so Much but Tag so Little? Normative Diversity, Equal Sacrifice and Optimal Taxation." Harvard Business School Working Paper, No. 12-064, January 2012. (Revised August 2012. NBER Working Paper Series, No. 18045, August 2012)
- Research Summary
"How Social Networks Moderate Loss Aversion"
The literature on consumers’ relationships with their brands emphasizes that, when people form relationships with brands that mirror their social relationships, the norms of social relationships are used as guiding principles in their interactions with... View Details
- Article
Does 'Liking' Lead to Loving? The Impact of Joining a Brand's Social Network on Marketing Outcomes
Does “liking” a brand on Facebook cause a person to view it more favorably? Or is “liking” simply a symptom of being fond of a brand? We disentangle these possibilities and find evidence for the latter: brand attitudes and purchasing are predicted by consumers’... View Details
Keywords: Brands; Marketing Effectiveness; Brand Evaluation; Peer Influence; Brands and Branding; Social and Collaborative Networks; Social Media
John, Leslie K., Oliver Emrich, Sunil Gupta, and Michael I. Norton. "Does 'Liking' Lead to Loving? The Impact of Joining a Brand's Social Network on Marketing Outcomes." Journal of Marketing Research (JMR) 54, no. 1 (February 2017): 144–155.
- Article
How Well Do Social Ratings Actually Measure Corporate Social Responsibility?
By: Aaron K. Chatterji, David I. Levine and Michael W. Toffel
Ratings of corporations' environmental activities and capabilities influence billions of dollars of "socially responsible" investments as well as some consumers, activists, and potential employees. In one of the first studies to assess these ratings, we examine how... View Details
Keywords: Governance Compliance; Governing Rules, Regulations, and Reforms; Measurement and Metrics; Corporate Social Responsibility and Impact; Performance Effectiveness; Natural Environment; Pollutants
Chatterji, Aaron K., David I. Levine, and Michael W. Toffel. "How Well Do Social Ratings Actually Measure Corporate Social Responsibility?" Journal of Economics & Management Strategy 18, no. 1 (Spring 2009): 125–169.
- Research Summary
Social Marketing and Cause Marketing
Rangan is studying the role of marketing in influencing social change by focusing on the adoption of social products and ideas such as family planning, economic development, drug abuse prevention, health care, and recycling. Rangan is attempting to determine how social... View Details
- 09 Feb 2007
- Working Paper Summaries
Do Corporate Social Responsibility Ratings Predict Corporate Social Performance?
- September 2022
- Technical Note
Addressing Social Determinants of Health in the American Landscape
By: Susanna Gallani and Jacob Riegler
Social determinants of health (SDOH) have gained significant attention in recent years. A growing body of research shows that a person’s health is influenced by a large number of non-genetic factors, most of which operate outside the realm of health care and are... View Details
Keywords: Socioeconomic Determinants Of Health; Social Determinants Of Health; Population Health; Health; Health Care and Treatment; Social Issues; Health Industry; Insurance Industry; Medical Devices and Supplies Industry; United States
Gallani, Susanna, and Jacob Riegler. "Addressing Social Determinants of Health in the American Landscape." Harvard Business School Technical Note 123-023, September 2022.
- July–August 2013
- Article
Connect, Then Lead
By: Amy J.C. Cuddy, Matthew Kohut and John Neffinger
In puzzling over whether it's better to be feared or loved as a leader, Machiavelli famously said that, because it's nigh impossible to do both, leaders should opt for fear. Research from Harvard Business School's Amy Cuddy and consultants Matthew Kohut and John... View Details
Cuddy, Amy J.C., Matthew Kohut, and John Neffinger. "Connect, Then Lead." Harvard Business Review 91, nos. 7/8 (July–August 2013): 54–61.
- 1978
- Chapter
The Development of Trust, Influence and Expectations
By: John J. Gabarro
Gabarro, John J. "The Development of Trust, Influence and Expectations." In Interpersonal Behavior, edited by Anthony Athos and John J. Gabarro. Englewood Cliffs: Prentice Hall, 1978.
- 2014
- Article
Corporate Social Responsibility Reporting in China: Symbol or Substance?
By: Christopher Marquis and Cuili Qian
This study focuses on how and why firms strategically respond to government signals regarding appropriate corporate activity. We integrate institutional theory and research on corporate political strategy to develop a political dependence model that explains (a) how... View Details
Keywords: Institutional Theory; Political Strategy; Non-market Strategy; China; Corporate Social Responsibility; Corporate Disclosure; Corporate Social Responsibility and Impact; Emerging Markets; Government and Politics; China
Marquis, Christopher, and Cuili Qian. "Corporate Social Responsibility Reporting in China: Symbol or Substance?" Organization Science 25, no. 1 (January–February 2014): 127–148.
- 12 Dec 2012
- Research & Ideas
Power to the People: The Unexpected Influence of Small Coalitions
environmentalists, consumer activists, women's organizations, health-care advocates, and farmers—wield great influence in areas of regulation including trade, product safety, and labor. Read an excerpt from the book. "It's important to... View Details
Keywords: by Kim Girard
- August 2010 (Revised October 2012)
- Exercise
To Catch a Vandal: A Power & Influence Exercise
By: Amy J.C. Cuddy, Ruwan Tharindu Gunatilake and Meredith Hodges
This exercise is based on the "Mafia" game created by psychologist Dimma Davidoff, and is designed to give students a broad introduction to multiple theories of influence and to challenge their instincts about which techniques are the most powerful and how they may be... View Details
Keywords: Nonverbal Communication; Knowledge Use and Leverage; Management Analysis, Tools, and Techniques; Management Skills; Groups and Teams; Power and Influence; Trust
Cuddy, Amy J.C., Ruwan Tharindu Gunatilake, and Meredith Hodges. "To Catch a Vandal: A Power & Influence Exercise." Harvard Business School Exercise 911-013, August 2010. (Revised October 2012.)
- May 2025 (Revised June 2025)
- Background Note
Social Enterprise in Latin America
By: Brian L. Trelstad and Karina Souza
This research note provides an overview of the social enterprise ecosystem in Latin America, exploring current dynamics across key markets, including country-specific insights on Brazil, Mexico, Argentina, Colombia, Chile, and Central America. In a region characterized... View Details
Keywords: Latin America; Brazil; Mexico; Argentina; Colombia; Chile; Impact Investing; Developing Countries and Economies; Social Entrepreneurship; Emerging Markets; Corporate Social Responsibility and Impact; Mission and Purpose; Ownership; Social Enterprise; Business Strategy; Equality and Inequality; Agriculture and Agribusiness Industry; Banking Industry; Financial Services Industry; Information Technology Industry; Latin America; Brazil; Mexico; Argentina; Colombia; Chile; Guatemala; Central America
Trelstad, Brian L., and Karina Souza. "Social Enterprise in Latin America." Harvard Business School Background Note 325-117, May 2025. (Revised June 2025.)
- Fall 2014
- Article
Seesaws and Social Security Benefits Indexing
The price indexation of Social Security benefit payments has emerged in recent years as a flashpoint of debate in the United States. I characterize the direct effects that changes in that price index would have on retirees who differ in their initial wealth at... View Details
Weinzierl, Matthew. "Seesaws and Social Security Benefits Indexing." Brookings Papers on Economic Activity (Fall 2014): 137–196.
- Article
'Many Others Are Doing It, So Why Shouldn't I?': How Being in Larger Competitions Leads to More Cheating
By: Celia Chui, Maryam Kouchaki and Francesca Gino
In many spheres of life, from applying for a job to participating in an athletic contest to vying for a date, we face competition. Does the size of the competition pool affect our propensity to behave unethically in our pursuit of the prize? We propose that it does.... View Details
Keywords: Unethical Behavior; Cheating; Competitors; Social Norms; Ethics; Behavior; Competition; Societal Protocols
Chui, Celia, Maryam Kouchaki, and Francesca Gino. "'Many Others Are Doing It, So Why Shouldn't I?': How Being in Larger Competitions Leads to More Cheating." Organizational Behavior and Human Decision Processes 164 (May 2021): 102–115.
- January 2005
- Article
Perceived, Relative Power and Its Influence on Negotiations
By: Rebecca Wolfe and Kathleen L. McGinn
Wolfe, Rebecca, and Kathleen L. McGinn. "Perceived, Relative Power and Its Influence on Negotiations." Group Decision and Negotiation 14, no. 1 (January 2005): 3–20.
- 31 Mar 2011 - 1 Apr 2011
- Conference Presentation
Organizational Toolmaking: Transformations in the Influence of Experts
By: Anette Mikes
- 2015
- Working Paper
Understanding Conformity: An Experimental Investigation
By: B. Douglas Bernheim and Christine L Exley
Some theories of conformity hold that social equilibrium either standardizes inferences or promotes a shared understanding of conventions and norms among individuals with fixed heterogeneous preferences (belief mechanisms). Others depict tastes as fluid and hence... View Details
Keywords: Conformity; Norms; Image Motivation; Prosocial Behavior; Motivation and Incentives; Behavior; Standards
Bernheim, B. Douglas, and Christine L Exley. "Understanding Conformity: An Experimental Investigation." Harvard Business School Working Paper, No. 16-070, December 2015.
- April 2015
- Article
Anxious and Egocentric: How Specific Emotions Influence Perspective Taking
By: Andrew R. Todd, Matthias Forstmann, Pascal Burgmer, Alison Wood Brooks and Adam D. Galinsky
People frequently feel anxious. Although prior research has extensively studied how feeling anxious shapes intrapsychic aspects of cognition, much less is known about how anxiety affects interpersonal aspects of cognition. Here, we examine the influence of incidental... View Details
Keywords: Anxiety; Egocentrism; Emotion; Perspective Taking; Risk and Uncertainty; Perspective; Emotions
Todd, Andrew R., Matthias Forstmann, Pascal Burgmer, Alison Wood Brooks, and Adam D. Galinsky. "Anxious and Egocentric: How Specific Emotions Influence Perspective Taking." Journal of Experimental Psychology: General 144, no. 2 (April 2015): 374–391.
- Web
Power and Influence for Positive Impact | HBS Online
Business Administration at Harvard Business School and the Alan L. Gleitsman Professor of Social Innovation at Harvard Kennedy School "Power and Influence for Positive Impact is a field guide that helps... View Details