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Publications

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    • All HBS Web  (622)
      • Faculty Publications  (149)

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      • 1998
      • Book

      Competing on Internet Time: Lessons from Netscape and Its Battle with Microsoft

      By: M. A. Cusumano and D. B. Yoffie
      Keywords: Internet and the Web; Competitive Strategy
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      Cusumano, M. A., and D. B. Yoffie. Competing on Internet Time: Lessons from Netscape and Its Battle with Microsoft. New York: Free Press, 1998.
      • October 1998 (Revised March 1999)
      • Case

      Microsoft in Transition: Bill Gates's Leadership

      By: Christopher A. Bartlett and Takia Mahmood
      Keywords: Leadership; Change Management; Computer Industry
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      Bartlett, Christopher A., and Takia Mahmood. "Microsoft in Transition: Bill Gates's Leadership." Harvard Business School Case 399-057, October 1998. (Revised March 1999.)
      • October 1998 (Revised February 2000)
      • Case

      RealNetworks, Inc.: Converging Technologies/Expanding Opportunities

      By: Lynda M. Applegate and Kirk A. Goldman
      Highlights issues related to the impact of the Internet on industry and technology convergence. RealNetworks has succeeded in establishing its position as a market leader (over 90% market share) in the Internet streaming media segment. Can they maintain this position... View Details
      Keywords: Outcome or Result; Opportunities; Competitive Strategy; Expansion; Internet; Information Technology Industry
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      Applegate, Lynda M., and Kirk A. Goldman. "RealNetworks, Inc.: Converging Technologies/Expanding Opportunities." Harvard Business School Case 399-025, October 1998. (Revised February 2000.)
      • September 1998 (Revised August 1999)
      • Case

      IBM's Lotus Development in 1999

      By: Stephen P. Bradley and Kelley Porter
      Describes Lotus' acquisition by IBM, its movement from proprietary standards to open standards, and its current market position. Microsoft is gaining ground with its Exchange Server, and Lotus has received unfavorable press. View Details
      Keywords: Acquisition; Technological Innovation; Growth and Development Strategy; Growth Management; Product Marketing; Competition; Competitive Strategy; Information Technology Industry; Web Services Industry
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      Bradley, Stephen P., and Kelley Porter. "IBM's Lotus Development in 1999." Harvard Business School Case 799-014, September 1998. (Revised August 1999.)
      • July 1998
      • Case

      Microsoft--1995 (Abridged)

      By: Tarun Khanna and David B. Yoffie
      Focuses on how Microsoft built one of the world's greatest franchises and poses questions about what, if anything, can stop the company. Teaching purpose: To teach building competitive advantage, the advantages of bundling, and the sustainability of competitive... View Details
      Keywords: Competitive Strategy; Competitive Advantage; Business Strategy; Corporate Strategy; Horizontal Integration; Information Technology Industry; Computer Industry
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      Khanna, Tarun, and David B. Yoffie. "Microsoft--1995 (Abridged)." Harvard Business School Case 799-003, July 1998.
      • June 1998 (Revised August 2000)
      • Case

      Microsoft CarPoint

      By: Jeffrey F. Rayport
      CarPoint.com was Microsoft's Web-based entry into on-line automobile retailing. While it could not, in fact, "sell" or deliver any cars, it could shift much of consumer search, comparison, and decision-making, including pricing, the traditional car dealer to the Web.... View Details
      Keywords: Internet and the Web; Service Operations; Market Entry and Exit; Consumer Behavior; Auto Industry; Retail Industry
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      Rayport, Jeffrey F., Avnish S. Bajaj, Steffan Haithcox, and Michael V. Kadyan. "Microsoft CarPoint." Harvard Business School Case 898-280, June 1998. (Revised August 2000.)
      • June 1998 (Revised January 2001)
      • Case

      Browser Wars, 1994-1998, The

      By: David B. Yoffie and Mary Kwak
      Analyzes the competition between Netscape and Microsoft in the market for Web browsers and related products. Despite its first mover advantage, Netscape sees its market share fall once Microsoft becomes "hard-core" about the Internet. By the spring of 1998, the future... View Details
      Keywords: Applications and Software; Internet and the Web; Innovation and Management; Growth and Development Strategy; Competition; Supply and Industry; Information Technology Industry
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      Yoffie, David B., and Mary Kwak. "Browser Wars, 1994-1998, The." Harvard Business School Case 798-094, June 1998. (Revised January 2001.)
      • May 1998
      • Supplement

      Microsoft Goes Online: MSN 1998

      By: David B. Yoffie
      To be handed out as a follow-up to Microsoft Goes Online: MSN--1996. View Details
      Keywords: Information Technology Industry
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      Yoffie, David B. "Microsoft Goes Online: MSN 1998." Harvard Business School Supplement 798-108, May 1998.
      • December 1997 (Revised December 1997)
      • Teaching Note

      Microsoft Goes Online: MSN 1996 Microsoft Goes Online: MSN 1997 TN

      By: David B. Yoffie
      Teaching Note for (9-798-019) and (9-798-035). View Details
      Keywords: Information Technology Industry
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      Yoffie, David B. "Microsoft Goes Online: MSN 1996 Microsoft Goes Online: MSN 1997 TN." Harvard Business School Teaching Note 798-044, December 1997. (Revised December 1997.)
      • November 1997
      • Case

      Microsoft Goes Online: MSN 1996

      By: David B. Yoffie
      Explores Microsoft's decision to enter the online services industry in the light of its competition and the growing importance of the Internet. Significant issues include the cost and availability of content, telecomm/Internet access costs, competition with the World... View Details
      Keywords: Cost Management; Growth and Development; Market Entry and Exit; Strategy; Competitive Advantage; Web; Information Technology Industry
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      Yoffie, David B. "Microsoft Goes Online: MSN 1996." Harvard Business School Case 798-019, November 1997.
      • October 1997 (Revised January 1998)
      • Case

      Microsoft Goes Online: MSN 1997

      By: David B. Yoffie
      To be handed out as a follow-up to Microsoft Goes Online: MSN--1996. View Details
      Keywords: Software; Information Technology Industry
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      Yoffie, David B. "Microsoft Goes Online: MSN 1997." Harvard Business School Case 798-035, October 1997. (Revised January 1998.)
      • June 1997
      • Teaching Note

      Microsoft Multimedia Publications (A) and (B) TN

      By: Marco Iansiti
      Teaching Note for (9-695-005) and (9-695-006). View Details
      Keywords: Consumer Products Industry; Information Industry
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      Iansiti, Marco. "Microsoft Multimedia Publications (A) and (B) TN." Harvard Business School Teaching Note 697-110, June 1997.
      • May 1997 (Revised July 1997)
      • Case

      Vermeer Technologies (C): Negotiating the Future

      By: Ashish Nanda
      The success of the Vermeer software offering suddenly transforms the start-up into a sought after company. After arduous negotiations, Vermeer management is faced with the choice of continuing as an independent company or being acquired by Microsoft or Netscape. View Details
      Keywords: Negotiation; Applications and Software; Decision Making; Acquisition; Business Startups; Business Strategy; Information Technology Industry
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      Nanda, Ashish, and Georgia Levenson. "Vermeer Technologies (C): Negotiating the Future." Harvard Business School Case 397-081, May 1997. (Revised July 1997.)
      • May 1997 (Revised July 1997)
      • Case

      Vermeer Technologies (D): Making Transitions

      By: Ashish Nanda
      Microsoft has acquired Vermeer, and Vermeer executives are both excited and concerned as they prepare to move to Redmond. Even though the acquisition has been financially rewarding, the Vermeer engineers worry how well they will adapt to their new home. Meanwhile,... View Details
      Keywords: Horizontal Integration; Value Creation; Applications and Software; Acquisition; Product Development; Information Technology Industry
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      Nanda, Ashish, and Georgia Levenson. "Vermeer Technologies (D): Making Transitions." Harvard Business School Case 397-082, May 1997. (Revised July 1997.)
      • May 1997 (Revised July 1997)
      • Case

      Vermeer Technologies (E): New Beginning

      By: Ashish Nanda
      The Vermeer team is pleasantly surprised by the benefits and hospitality that their new surroundings offer. Their happiness is tempered, however, by discomfort with some elements of the "Microsoft Way." As the Vermeer engineers embark on a punishing schedule for the... View Details
      Keywords: Performance Expectations; Horizontal Integration; Organizational Design; Organizational Culture; Product Development; Information Technology Industry
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      Nanda, Ashish, and Georgia Levenson. "Vermeer Technologies (E): New Beginning." Harvard Business School Case 397-085, May 1997. (Revised July 1997.)
      • May 1997 (Revised July 1997)
      • Case

      Vermeer Technologies (F): FrontPage 97

      By: Ashish Nanda
      Vermeer engineers work at the breakneck pace of "Internet time" to develop the next version of their software product, winning accolades from Microsoft management. Even before this version ships, however, they are faced with another punishing development schedule for... View Details
      Keywords: Business Growth and Maturation; Applications and Software; Business Startups; Product Development; Information Technology Industry
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      Nanda, Ashish, and Georgia Levenson. "Vermeer Technologies (F): FrontPage 97." Harvard Business School Case 397-110, May 1997. (Revised July 1997.)
      • March 1997 (Revised April 2001)
      • Supplement

      Microsoft in the People's Republic of China: 1998 Update

      By: Tarun Khanna and Danielle J. Melito
      Provides an update to Microsoft in the People's Republic of China--1993. View Details
      Keywords: Applications and Software; Globalized Markets and Industries; Information Technology Industry; China
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      Khanna, Tarun, and Danielle J. Melito. "Microsoft in the People's Republic of China: 1998 Update." Harvard Business School Supplement 797-107, March 1997. (Revised April 2001.)
      • November 1996 (Revised June 1999)
      • Case

      Living on Internet Time: Product Development at Netscape, Yahoo!, NetDynamics, and Microsoft

      By: Marco Iansiti and Alan D. MacCormack
      Describes how four companies in the Internet software market approach product development. Drawing upon short case studies of three recent projects, students are invited to synthesize the common attributes of development practice in turbulent environments. View Details
      Keywords: Product Development; Internet and the Web; Applications and Software; Situation or Environment; Volatility; Risk and Uncertainty; Research and Development; Information Technology Industry; United States
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      Iansiti, Marco, and Alan D. MacCormack. "Living on Internet Time: Product Development at Netscape, Yahoo!, NetDynamics, and Microsoft." Harvard Business School Case 697-052, November 1996. (Revised June 1999.)
      • September 1996 (Revised April 1997)
      • Case

      GO Corporation

      By: Josh Lerner, Thomas J. Kosnik, Tarek AbuZayyad and Paul C. Yang
      GO faces a crisis in March 1991 when Microsoft announces the introduction of a competing operating system for pen-based computers. GO's managers must work with its venture financers, Kleiner Perkins, to redesign its financing, alliance, and product development... View Details
      Keywords: Value Creation; Digital Platforms; Competition; Private Equity; Adaptation; Crisis Management; Information Technology Industry; Computer Industry
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      Lerner, Josh, Thomas J. Kosnik, Tarek AbuZayyad, and Paul C. Yang. "GO Corporation." Harvard Business School Case 297-021, September 1996. (Revised April 1997.)
      • March 1996 (Revised January 1997)
      • Case

      Scott Cook and Intuit

      By: James L. Heskett
      Scott Cook has just learned that Microsoft has withdrawn its $2 billion offer for his company Intuit. Because of his company's prospects, he is elated. But he now must decide the direction in which to take his company while continuing to focus on the formula of... View Details
      Keywords: Customer Relationship Management; Entrepreneurship; Business or Company Management; Marketing Strategy; Product Development
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      Heskett, James L. "Scott Cook and Intuit." Harvard Business School Case 396-282, March 1996. (Revised January 1997.)
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