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27 Dec 2010
Research & Ideas

HBS Faculty on 2010’s Biggest Business Developments

Business School professors—former Medtronic chairman and CEO Bill George, economist and entrepreneurship expert Bill Sahlman, and innovation and strategy authority Rosabeth Moss Kanter—to offer their thoughts on some of the year's most... View Details

Keywords: by Staff

05 Nov 2019
News

Best Business Books 2019: Strategy

09 Jan 2017
News

Business Lessons From the iPhone’s First Decade

Web

Podcast - Business & Environment

is the fourth episode in our series on business and climate change in the media and entertainment industry, where we’re diving into the business of news and storytelling around... View Details

01 Feb 1999
News

Minding Families' Business

A twelfth-generation scion of one of the oldest merchant families in Quebec, Philippe de Gaspé Beaubien (MBA '54) acquired a family business the old-fashioned way-he built it. Today he dedicates himself to quite a different kind of work:... View Details

Keywords: Daniel Penrice

20 Oct 2014
Research & Ideas

Users Love Ello, But What’s the Business Model?

that social media users are increasingly attracted to the idea of such a model. But funding it without advertising's help won't be easy. Two digital marketing experts, Harvard Business School professors John... View Details

Keywords: Re: John A. Deighton & Sunil Gupta; Publishing; Financial Services

08 Apr 2015
HBS Seminar

Susan Athey, Stanford Graduate School of Business

Web

Art Nature Business

2011 Oil on linen and wood Schwartz Art Collection, Harvard Business School, 2012.1 Born in Denver, Paul Jacobsen grew up in a small mountain town in Colorado in a family of artists. Largely self-taught, Jacobsen works in traditional... View Details

12 May 2020
News

The Surprising Power of Business Experiments

13 May 2013
Blog Post

"I never thought I would be a business person until…”

minored in Media Studies at Korea University. I never thought I would be a business person until I interned at The Boston Consulting Group. I worked on a technology incubation project for a Korean heavy... View Details

Keywords: Manufacturing

April 2003 (Revised December 2003)
Background Note

Winning the Influence Game: Corporate Diplomacy and Business Strategy

Provides a framework for influencing key outside players--businesses, governments, and NGOs--in support of business strategy. This could mean negotiating contracts with major customers and suppliers, concluding acquisitions and alliances, and securing financing from... View Details

Keywords: Negotiation; Business Strategy; Power and Influence

February 2010 (Revised March 2012)
Case

Harvard Business School Executive Education: Balancing Online and Offline Marketing

By: John A. Deighton and Leora Kornfeld

How does a small business set its online media budget? The HBS Executive Education Division can be viewed as a small-to-medium sized business unit with annual revenues of $107 million. As we watch it change its culture, practices, and organization from offline to... View Details

Keywords: Transition; Marketing Strategy; Budgets and Budgeting; Technology Adoption; Digital Marketing; Resource Allocation; Information Technology Industry

03 May 2021
News

2021 Best 40-Under-40 Professors: Alison Wood Brooks, Harvard Business School

Web

About - Business & Environment

About Inspiring innovation at the intersection of business and the environment. Mission The Business and Environment Initiative educates, connects, and mobilizes business... View Details

January 2015 (Revised April 2018)
Case

CJ E&M: Creating a K-Culture in the U.S.

By: Elie Ofek, Sang-Hoon Kim and Michael Norris

Buoyed by the success of K-pop music and K-drama television shows in Asian countries, Chairman Jay Lee, of the South Korean conglomerate CJ Group, believed that the time was ripe for taking Korean cultural content to the West. One initiative, carried out by the Group's... View Details

Keywords: Cultural Consumption; Media Businesses; International Marketing; Event Marketing; Creative Industries; Cross-cultural Adaptation; Ethnic Marketing; South Korea; Marketing Strategy; Entertainment; Global Strategy; Cross-Cultural and Cross-Border Issues; Entertainment and Recreation Industry; United States; South Korea

Research Summary

Cultural Entrepreneurship and the Business of the Arts

By: Rohit Deshpande

A more recent research program focuses on creating and managing ventures connected with the arts and culture. This research extends the concept of Customer-Centricity into the context of Audience Engagement. This primarily case-based work explores how successful... View Details

July 2015 (Revised January 2020)
Case

Horst Dassler, Adidas, and the Commercialization of Sport

By: Geoffrey Jones, Michael Norris and Sophi Kim

The case focuses on the career of Horst Dassler, the son of the founder of the German-based sports shoe manufacturer Adidas. The origins of the firm were in the interwar years, and it rose to public prominence after it provided spikes for Jesse Owens, the famous... View Details

03 Apr 2014
News

Sir Alex Ferguson To Teach In Harvard Business School's Executive Education Programs

02 Feb 2017
News

Black Business Leaders Series: The Entrepreneurship Behind Ebony Magazine

Program

The Business of Entertainment, Media, and Sports

acquiring and developing creative talent and teams Make optimal business arrangements with talent and talent representatives Respond to advances in digital technology Capitalize on the explosive growth of online distribution channels and... View Details

Keywords: Media & Entertainment; Media & Entertainment

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