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  • All HBS Web  (276)
    • News  (64)
    • Research  (178)
    • Events  (1)
  • Faculty Publications  (68)

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  • All HBS Web  (276)
    • News  (64)
    • Research  (178)
    • Events  (1)
  • Faculty Publications  (68)
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  • 13 Mar 2018
  • First Look

March 13, 2018

February 2018 Management Science Laboratory Evidence on the Effects of Sponsorship on the Competitive Preferences of Men and Women By: Baldiga, Nancy R., and Katherine Baldiga Coffman Abstract—Sponsorship programs have been proposed as... View Details
Keywords: Sean Silverthorne
  • 21 May 2013
  • First Look

First Look: May 21

http://hbr.org/product/keeping-up-with-the-quants-your-guide-to-understan/an/11177-HBK-ENG 2006 Strategic Management Journal Location Strategies for Agglomeration Economies By: Alcácer, Juan, and Wilbur Chung Abstract—Geographically... View Details
Keywords: Sean Silverthorne
  • 04 Jun 2014
  • What Do You Think?

Does Internet Technology Threaten Brand Loyalty?

Summing Up Is the Potential Negative Impact of New Information Technologies on Customer Loyalties Overstated? Customers will remain loyal to brands that meet their needs, regardless of the effects of new information technologies on their... View Details
Keywords: by James Heskett; Advertising; Consumer Products; Technology
  • 09 Jul 2008
  • Research & Ideas

Starbucks’ Lessons for Premium Brands

prices. Third, opening new stores and launching a blizzard of new products create only superficial growth. Such strategies take top management's eye off of improving same store sales year-on-year. This is the heavy lifting of retailing, where a local store View Details
Keywords: by John Quelch; Retail
  • 02 Nov 2016
  • What Do You Think?

Are Employees Becoming Job 'Renters' Instead of 'Owners'?

attitude, even if they’re tenured.” Bill Fotsch disagreed with the assumption underlying that observation, when he said, “My sense is most employees don’t come to a job as renters or owners. The management structure tends to create this... View Details
Keywords: by James Heskett
  • 03 Mar 2010
  • What Do You Think?

To What Degree Does “Identity” Affect Economic Performance?

the commitment and loyalty of employees who perceive themselves as the most disposable of corporate assets ." What will it take to turn around negative trends in "identity"? Ajay Kumar Gupta suggests that "creation of... View Details
Keywords: by Jim Heskett
  • 30 Jan 2019
  • What Do You Think?

Who Will Measure up to These Two Remarkable Leaders?

People are hired to deliver empathy, a sense of humor, and total devotion to Customers (always capitalized at Southwest), something that has produced intense loyalty from flyers. These are elements of several cases I and my colleagues... View Details
Keywords: by James Heskett; Air Transportation; Financial Services
  • 08 Jan 2001
  • Research & Ideas

Can Japan Compete? [Part Two]

to intervene in the process of competition and to improve the environment for competition. One of the points you mention in your book is that Japanese corporate practice has encouraged permanent employment. How is employee loyalty... View Details
Keywords: by Martha Lagace & Hilah Geer
  • 29 May 2001
  • Research & Ideas

Howard Stevenson on the Lessons of the Internet Era

Entrepreneurs and managers who can't adapt to the fast pace of change in the world—"a world that should be on Prozac"—are likely to miss out on opportunities in the years to come, says HBS Professor Howard Stevenson. The good... View Details
Keywords: by Sean Silverthorne
  • 12 Oct 1999
  • Research & Ideas

Value Judgments: Business Ethics Across Borders

"As different cultural traditions meet in the marketplace and inside organizations, managers face tough choices about the values that they and their organizations will live by," HBS professor Lynn Sharp Paine told participants... View Details
Keywords: by Judith A. Ross
  • 11 Mar 2001
  • Research & Ideas

Evolving for Success [Part Two]

a project to a small group of people who are amateurs, who do the project part-time and act as a committee. It doesn't demand management time and resources, and you haven't brought in new skills. This holds for hospitals, government... View Details
Keywords: by Staff
  • 22 Nov 2016
  • First Look

November 22, 2016

the complex regulatory environment that governs Indian gaming. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=51932 Fall 2016 Manufacturing & Service Operations Management The Impact of Supplier Inventory Service... View Details
Keywords: Sean Silverthorne
  • 30 Oct 2005
  • Research & Ideas

Tuning Jobs to Fit Your Company

In a recent Harvard Business Review article, professor Robert Simons wrote about how organizations can design jobs for maximum performance. In this excerpt, Simons discusses what he terms the four basic "spans" of a job—control, accountability, influence, and... View Details
Keywords: by Robert Simons
  • 10 Jan 2005
  • Research & Ideas

The Knowledge Coach

personal computers. Reddy passed along knowledge he had newly acquired about selecting and dealing with the board of investors, honing a business strategy, building a strong core team, and managing cash carefully. The two of them also... View Details
Keywords: by Dorothy Leonard & Walter Swap
  • 22 Jun 2021
  • Research & Ideas

The COVID-19 Mutiny: When Teams Leave and Take Their Clients

"The biggest transition? Establishing a new Zoom account." Leadership integration—ensuring a fit between the acquiring firm’s top management and the team leader—has become part of the courtship phase. And remote work has radically... View Details
Keywords: by Robin Abrahams, Boris Groysberg, and Steven L. Manchel
  • 15 Jul 2015
  • Research & Ideas

Amazon Prime Day: The Logic Behind a Retailer’s Made-up Holiday

revenue for Amazon, in addition to the additional value the online retailing giant gets from the loyalty customers feel once they are enrolled. "THERE IS NO QUESTION THAT PRIME MEMBERS ARE EXTREMELY IMPORTANT FOR AMAZON, AND IT GIVES... View Details
Keywords: Re: Sunil Gupta; Retail
  • 05 Jun 2000
  • What Do You Think?

What’s Happening to Our Patience?

front of the pump instead of paying in slower, more conventional ways, did 2.7 million people sign up for the program and increase their loyalty to Mobil by one extra visit to the pump per month? The explanation was the saving of one to... View Details
Keywords: by James Heskett
  • 31 Mar 2002
  • Research & Ideas

You’re Wasting Your Employees! What You Can Do About It

Most managers today understand the strategic implications of the information-based, knowledge-driven, service-intensive economy. They know what the new game requires: speed, flexibility and continuous self-renewal. They even are... View Details
Keywords: by Christopher A. Bartlett & Sumantra Ghoshal
  • 25 Jun 2019
  • Research & Ideas

The Powerful Strategic Tool Companies Should Not Try to Control

their fan groups stand to gain valuable insights and build loyalty at a much lower cost, according to Harvard Business School’s Frank Nagle, an assistant professor of strategy, and Sonali K. Shah, associate professor of strategy and... View Details
Keywords: by Danielle Kost
  • 06 Oct 2011
  • What Do You Think?

How Will the ‘Moneyball Generation’ Influence Management?

Summing Up Should "Moneyball Analytics" Play a Greater Role in Preparation for Management? There was general agreement among respondents to this month's column that we will see a growing emphasis on analytics among managers as... View Details
Keywords: by James Heskett
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