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Publications

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  • All HBS Web  (266)
    • News  (67)
    • Research  (180)
    • Events  (1)
  • Faculty Publications  (69)

Show Results For

  • All HBS Web  (266)
    • News  (67)
    • Research  (180)
    • Events  (1)
  • Faculty Publications  (69)
← Page 7 of 266 Results →
  • 01 Mar 2024
  • News

Unlocking the Power of Community

When Tara Fung (MBA 2016) explains Co:Create, the company she cofounded in 2022 and now leads as CEO, she doesn’t mention Web3 first. “We help innovative brands and creators unlock the power of community,” she explains. Co:Create does this with a new, gamified approach... View Details
Keywords: April White
  • 01 Mar 2014
  • News

Generation Next

group's majority stake in the rural retailer was sold, and the poultry business was placed in a joint venture with US-based Tyson Foods. The most significant changes came at the top. In August 2007, the managing director—a longtime Godrej... View Details
Keywords: Mark Bergen; Godrej Group; Management
  • 01 Mar 2024
  • News

Giving All Stakeholders a Voice

For John Wu (MBA 2000), “Web3” means more than technological innovation. “It’s a mindset,” he says of the movement toward a decentralized internet that accelerates innovation and gives end users greater collaboration with businesses. “It’s a transformative shift in... View Details
Keywords: April White
  • 11 Jul 2019
  • Sharpening Your Skills

Deconstructing 'Customer Experience'

evolved to the concept of the “customer experience,” essentially the ability to capture customer loyalty and promote evangelism by offering top-notch service and a delightful experience at every interaction, from browsing products on a... View Details
Keywords: by Sean Silverthorne; Retail; Service
  • 16 Jun 2020
  • Research & Ideas

Your Customers Have Changed. Here's How to Engage Them Again.

management and digital marketing tools for entertainment venues and sports teams (largely unused during the pandemic), switched to targeting small- and medium-sized traditional businesses struggling to survive. Fourth Quadrant: Firms... View Details
Keywords: by Rohit Deshpandé, Ofer Mintz, and Imran S. Currim; Retail; Service
  • 21 Apr 2008
  • Research & Ideas

The New Math of Customer Relationships

managers think of customers, and introduce the idea that not all customers contribute equal value. Concrete examples illustrate the self-reinforcing nature of the connections between employee loyalty and... View Details
Keywords: by Sean Silverthorne
  • 24 Jan 2011
  • HBS Case

Terror at the Taj

particularly since it can also be taught as an example of managing the postcrisis recovery of a flagship corporate brand. No Clear Answer The question of why the Taj employees demonstrated such loyalty... View Details
Keywords: by Julia Hanna; Accommodations
  • 19 Apr 2010
  • Research & Ideas

The History of Beauty

disinclined to conform to assumed gender stereotypes by working on beauty. The fashion industry, which is also huge, suffers from the same lack of attention from management researchers. Q: You write, "Beauty emerges as an industry which... View Details
Keywords: by Sean Silverthorne; Beauty & Cosmetics
  • 01 Sep 2021
  • What Do You Think?

Can We Train for Trust?

(Image credit: iStockphoto/jubaphoto) How many times have we discussed the contributions of employee engagement and the loyalty it produces to an organization’s performance? Trust is, as it is for many things in society, the bedrock for... View Details
Keywords: by James Heskett
  • 08 May 2020
  • Blog Post

Building a World of Trusted Leaders: Taking the MBA Oath

alone. My decisions affect the well-being of individuals inside and outside my enterprise, today and tomorrow. Therefore, I promise that: I will manage my enterprise with loyalty and care, and will not... View Details
  • 17 Feb 2022
  • Book

When Employees Feel a Sense of Purpose, Companies Succeed

a team of agile, imaginative and analytical individuals.” Ovia’s CEO, Paris Wallace, grew up on government assistance in California’s Marin County, one of the wealthiest areas in the United States. Raised by a mother who was single and disabled, he View Details
Keywords: by Ranjay Gulati
  • 01 Sep 2023
  • News

Case Study: The Home Team

home repairs he was having to undertake. Then president of a 115-year-old independent Catholic school for boys, Kennealey had managed construction projects and budgeted for aging buildings’ capital expenses like boilers and HVAC systems;... View Details
Keywords: Jen McFarland Flint; Real Estate
  • 30 Jul 2001
  • What Do You Think?

What’s the Future of Corporate Governance?

stakeholder councils" comprising employees, lead customers, suppliers, and others offers a useful solution to the governance vacuum that exists in many large corporations today. Not so fast, says Gopi Vaddi. While agreeing that "customer and employee... View Details
Keywords: by James Heskett
  • 11 Jun 2012
  • Research & Ideas

When Business Competition Harms Society

my vehicle' rather than 'the inspector accurately measured my vehicle's emissions,'" says Toffel, an associate professor and Marvin Bower Fellow in the Technology and Operations Management Unit at HBS. "This results in... View Details
Keywords: by Carmen Nobel; Auto
  • 30 Apr 2020
  • Book

Fighting Climate Change Requires a New Capitalism

Rebecca Henderson spent her young adult years living two lives. At work, she preached the risks of resisting change to MBA students at the Massachusetts Institute of Technology, drawing on lessons she learned while watching factories close as a management consultant.... View Details
Keywords: by Danielle Kost; Energy
  • 11 Mar 2024
  • News

In Harmony

Subscribe on iTunes Subscribe on Spotify More Skydeck episodes Hi, my name is Julia Hanna; I’m an associate editor at the HBS Alumni Bulletin. Last November I flew to Seoul, South Korea to interview Michael Kim (MBA 1990) of MBK Partners. Often referred to as one of... View Details
Keywords: Julia Hanna; photograph by Jun Michael Park
  • 11 May 2016
  • Research & Ideas

Fix This! Why is it so Painful to Buy a New Car?

half its value the moment it is driven off the lot? In a recent roundtable interview at HBS, Avery and Schlesinger joined Ryan Buell, an assistant professor in the Technology and Operations Management Unit, to discuss what’s wrong with... View Details
Keywords: by Sean Silverthorne; Auto
  • 18 Dec 2013
  • HBS Case

Lessons from the Lance Armstrong Cheating Scandal

to facilitate it," says Professor of Management Practice Clayton S. Rose, who sees in Armstrong's story an ideal vessel for teaching lessons about business ethics and leadership. Along with research associate Noah Fisher, Rose wrote... View Details
Keywords: by Michael Blanding; Sports
  • Web

Marketing Awards & Honors - Faculty & Research

Shunyuan Zhang : Winner of the 2020 Emerald Literati Award for Highly Commended Papers for "From Words to Pixels: Text and Image Mining Methods for Service Research" ( Journal of Service Management , 2019) with Francisco Villarroel... View Details
  • 24 Apr 2018
  • First Look

First Look at New Research and Ideas, April 24, 2018

April 2018 Management Science Offline Showrooms in Omni-channel Retail: Demand and Operational Benefits By: Bell, David R., Santiago Gallino, and Antonio Moreno Abstract—Omnichannel environments where customers shop online and offline at... View Details
Keywords: Sean Silverthorne
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