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Publications

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  • All HBS Web  (236)
    • People  (1)
    • News  (77)
    • Research  (117)
    • Events  (3)
  • Faculty Publications  (37)

Show Results For

  • All HBS Web  (236)
    • People  (1)
    • News  (77)
    • Research  (117)
    • Events  (3)
  • Faculty Publications  (37)
← Page 7 of 236 Results →
  • 02 Mar 2016
  • Blog Post

HBS FIELD - A Sneak Peek Into Retail

extensive customer interviews and prototyping. In addition, professors make themselves available to discuss industry trends. Students can also lean on the distinct skills of the other members of their six person team. Finally, students... View Details
Keywords: Consumer Products / Retail
  • Web

The Experience | Information Technology

experience. You can see when participants raise their hands, when they lean into the discussion, and when they’re not fully engaged. It’s online teaching and learning, on a whole new level. Seamless program delivery Behind the scenes, a... View Details
  • 26 Jul 2010
  • Research & Ideas

Yes, You Can Raise Prices in a Downturn

As economic turmoil continues, many companies are reconsidering their strategies with an eye toward going lean and slashing prices. And that might work for a few companies—but very few. Instead, companies should compete "on the basis... View Details
Keywords: by Sean Silverthorne; Consumer Products; Consumer Products
  • Web

Books - Institute For Strategy And Competitiveness

activity-based costing (TDABC), an easier and more powerful way to implement ABC — revealing inefficient processes, unprofitable products and customers, and excess capacity. The authors also show how to use TDABC to link strategic... View Details
  • Web

Entrepreneurial Sales 101: Founder Selling - Course Catalog

entire model is an exercise in frustration and futility. The purpose of this course is to demystify sales and help you understand how to sell products and services within entrepreneurial settings. The course material is applicable whether... View Details
  • 13 Sep 2019
  • News

Hollywood Ending

else in town, when they commission content, they own the IP. But we made the strategic decision not to compete with our suppliers,” Toubassy says. Instead Quibi pays the studios’ production costs up front, including a 20 percent premium... View Details
Keywords: Jen McFarland Flint; photo by Christina Gandolfo
  • 01 Sep 2004
  • News

Duncan M. ("Greg") Murray (MBA 1964)

two-year-old Hereford heifers to populate the farm my father had purchased just after World War II. We drove; the “girls” took the train. Dad had built a western-style, open-front pole barn in anticipation, and our somewhat skeptical neighbors came by, View Details
Keywords: Animal Production and Aquaculture; Animal Production and Aquaculture
  • 22 Jul 2008
  • First Look

First Look: July 22, 2008

Services (revised) Authors:Robert S. Huckman, Bradley R. Staats, and David M. Upton Abstract Much of the literature on team learning views experience as a unidimensional concept captured by the cumulative production volume of, or the... View Details
Keywords: Martha Lagace
  • Web

Tough Tech Ventures - Course Catalog

strategies and tactics for managing risk vs. reward. Historically, most entrepreneurship courses (at HBS, and elsewhere) disproportionately focus on consumer- and /or software-centric business model and product experimentation tools... View Details
  • 13 Aug 2018
  • Blog Post

Following My Dream: Launching a Venture

solving last mile delivery to cryptocurrencies, but finally decided to make employees happier and healthier by creating the first fully-automated, free-standing smoothie machine for offices. It combines my passion with my skillset. Recruiting a team and putting the... View Details
Keywords: Entrepreneurship
  • 01 Jun 2024
  • News

Turning Point: On the Line

Leonard Dick (MBA 1990) (Illustration by Gisela Goppel) Leonard Dick (MBA 1990) (Illustration by Gisela Goppel) Day 116 was bizarrely poetic. Or poetically bizarre. And not just because I was an HBS grad participating in his second strike. To that point in last year’s... View Details
Keywords: labor strike; television; media; unions
  • Web

Public Entrepreneurship - Course Catalog

problems. Risk. How can public leaders and their private partners take on riskier projects? And how do we navigate obstacles to that? We consider whether lean startup techniques can be applied to these efforts. Opportunity. How can... View Details
  • 02 Jan 2008
  • Research & Ideas

Most Popular Stories 2007

shows how one of the forces that threatens established companies can also be a source of salvation: disruptive change. Plus: Innovation worksheets. Bringing 'Lean' Principles to Service Industries Toyota and other top manufacturing companies have embraced, improved,... View Details
Keywords: by Sean Silverthorne
  • Profile

Mike Monagle

Lingua $5,000 to test the business along lean startup principles. “We’re testing three things,” says Mike. “We’ll look at demand – who’s the target, and what should this product look like for them? Then... View Details
  • 16 Mar 2023
  • Blog Post

HySynergy and Crossbridge Energy

In January 2023, Professors Willy Shih and Mike Toffel led more than 40 HBS MBA students on site visits to witness the energy transition and innovative sustainable production activities throughout Denmark and the Netherlands, in their new... View Details
  • 17 Jun 2013
  • Research & Ideas

Advertising Symbiosis: The Key to Viral Videos

lean advertising. (Other lean advertising techniques include do-it-yourself content, crowd-sourced talent, and do-it-yourself distribution—also known as inbound marketing.) "It turns out that while getting... View Details
Keywords: by Carmen Nobel; Advertising
  • Web

Rock 100: The Summit - Entrepreneurship

Marketing and Selling Disruptive Products to Mainstream Customers , Geoffrey A. Moore Eager Sellers and Stony Buyers: Understanding the Psychology of New-Product Adoption , John T. Gourville The Innovator’s DNA , Dyer et. Al Organization... View Details
  • Web

Entrepreneurial Sales 102: Building the First Sales Team - Course Catalog

this course is to demystify sales and help you understand how to manage go-to-market functions within entrepreneurial settings. The course material is applicable whether you become an entrepreneur, venture capitalist, management consultant, general manager, View Details
  • 29 Aug 2024
  • Research & Ideas

Shoot for the Stars: What to Know About the Space Economy

years. You see them leaning on national security contracts as a way to keep their businesses moving forward, which does raise some interesting questions about the development of this sector going forward. And you see it in the increasing... View Details
Keywords: by Kara Baskin; Aerospace
  • 01 Jul 2013
  • News

The Nature of Business

learned at Harvard and at Goldman Sachs," he recalled. "Viewing nature through the lens of basic business principles—maximize returns, invest in your assets, manage your risks, diversify, and promote innovation—can open the door for View Details
Keywords: Jill Radsken; Social Assistance; Health, Social Assistance
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