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Show Results For
- All HBS Web
(747)
- People (2)
- News (400)
- Research (240)
- Events (1)
- Multimedia (12)
- Faculty Publications (68)
- 15 May 2013
- Research & Ideas
From McRibs to Maseratis: The Power of Scarcity Marketing
Editor's note: Think money can't buy happiness? Behavioral economists Elizabeth Dunn and Michael Norton beg to differ. It actually can, they say—but only if we spend it the right way. In their book released this week, Happy Money: The Science View Details
Keywords: Re: Michael I. Norton
- 01 Nov 1999
- Research & Ideas
John H. Patterson and the Sales Strategy of the National Cash Register Company, 1884 to 1922
John H. Patterson created an intricate system of management to monitor and train company salesman. He gave them scripts to memorize and assigned them territory to cover. He held conventions and thematic sales contests, and pressured... View Details
Keywords: by Walter A. Friedman
- 01 Jun 1997
- News
Of Myth and Merlin: T.A. (Tom) Barron's Literary Odyssey
comments, "In a sense, I was writing things for her to read later. Each of these books is about the power of one person to make a difference." His most recent book, The Lost Years View Details
Keywords: Thomas Frick
- 20 Aug 2015
- Blog Post
AVICII: REFLECTIONS ON MANAGING THE BRAND OF A GLOBAL SUPERSTAR
When I began reflecting on my summer working for At Night Management / PRMD Music, I was reminded of the “10 Pictures” exercise I completed during the first month of my time at HBS. In the exercise, we were... View Details
Keywords: Entertainment / Media / Sports
- 2011
- Other Unpublished Work
Toward a Theory of Overlapping Cultural Repertoires in Global Collaboration
By: Tsedal Neeley, Ryann Elizabeth Manning and Mark Mortensen
- Web
Brand Name Management - The Art of American Advertising
Dwight, “The Significance of Advertising,” Yale Review , 1909 41 In a 1901 article in The Atlantic Monthly , Walter D. Scott, a pioneer in applied psychology, wrote, “To advertise wisely the business man... View Details
- Web
Invention of the Polarizer - Edwin H. Land & Polaroid | Harvard Business School
Harvard Business School. 6. Land quoted in Robert Lenzner, "Land: The Man Behind the Camera," Boston Globe , October 17, 1976, B7. 7. Land quoted in Philip Taubman, "The Most Basic Form of Creativity," Time... View Details
- 13 Oct 2011
- Lessons from the Classroom
Building a Business in the Context of a Life
O'Ceidigh (HBS OPM 2007), who held a variety of jobs: teacher, lawyer, accountant, and, ultimately, owner of the airline Aer Arann, where he experienced both success and financial hardship. They also learn... View Details
- Web
Souvenirs & Novelties - The Art of American Advertising
in the size and shape of an advertised product. Flaps, pullout levers, and projecting tabs, known as “mechanicals,” created animations often to humorous effects—such as a man moving his mouth as he enjoys... View Details
- 05 Dec 2016
- News
How Trump can help Main Street businesses
- 15 Oct 2021
- Blog Post
Coming Out Calculus: A Reflection in Honor of National Coming Out Day
“Be my gay best friend!”-objectifying statements. Both are annoying. Next—is there a limit to how gay I can be? In many situations, there is a Threshold of Tolerable Gay. For example: in the workplace, a gay View Details
- Web
Augustine Heard & Co.: Building a Family Business - A Chronicle of the China Trade
and a serious sober part, responsible too, then looking forward to unknown duties & strange scenes, now those duties are familiar. . . . Then not even a clerk now a merchant & a head man of a firm. Truly I... View Details
- 21 Mar 2025
- News
What We Can Learn From “The Oracle of Wall Street”
Subscribe on iTunes Subscribe on Spotify More Skydeck episodes Hi, this is Dan Morrell, host of Skydeck. Byron Wien (MBA 1956) was a Wall Street icon. He had a 50-year career that included chief investment strategist roles at Morgan Stanley and Blackstone, and was well... View Details
Keywords: Finance
- 06 Oct 2011
- News
Harvard Business School Faculty Remember Steve Jobs
- October 2000 (Revised January 2002)
- Case
Individual and the Corporation, The: Kathy Levinson and E*TRADE (A)
By: Joseph L. Badaracco Jr. and Susan Harmeling
Kathy Levinson, the president and COO of ETRADE and a lesbian mother of two children, must decide whether and how to participate in the "No on Knight" campaign. The campaign opposes California ballot proposition 22, which requires California to recognize only marriages... View Details
Keywords: Conflict of Interests; Leadership; Managerial Roles; Values and Beliefs; Decision Choices and Conditions; Gender; Diversity; Financial Services Industry
Badaracco, Joseph L., Jr., and Susan Harmeling. "Individual and the Corporation, The: Kathy Levinson and E*TRADE (A)." Harvard Business School Case 301-057, October 2000. (Revised January 2002.)
- 04 Dec 2014
- News