HBS Online - Publications - Faculty & Research

02 Apr 2008
Research & Ideas

Four Companies that Conquered America

Editor's Note: Harvard Business School professor John Quelch writes a blog on marketing issues, called Marketing Know: How, for Harvard Business Online. It is reprinted on HBS Working Knowledge.Accounting for almost 30 percent of world... View Details

Keywords: by John Quelch

07 Jul 2022
HBS Case

How a Multimillion-Dollar Ice Cream Startup Melted Down (and Bounced Back)

Lindsay N. Hyde. Eisenmann and Hyde wrote two case studies with HBS case researcher Tom Quinn that analyze the smart moves and simple errors at Ample Hills Creamery, as well as the launch of the company’s new shop afterward. The cases... View Details

Keywords: by Pamela Reynolds

02 Jan 2008
Research & Ideas

Most Popular Stories 2007

messages I received were that if leadership involves control, it is only over setting an organization's course and priorities." HBS Cases: How Wikipedia Works (or Doesn't) For HBS professor Andrew... View Details

Keywords: by Sean Silverthorne

02 Feb 2010
First Look

First Look: Feb. 2

establish the institute. His first approach did not work; what should he do now? Purchase this case:http://cb.hbsp.harvard.edu/cb/product/306072-PDF-ENG Communispace Anat KeinanHarvard Business School Case 510-018 Communispace is the market leader in creating and... View Details

Keywords: Martha Lagace

05 May 2010
What Do You Think?

Is Denial Endemic to Management?

Microsoft became dominant in software for PC operating systems; and the belief by entrepreneurs and investors alike that online grocery orders to the long-gone Webvan, the largest single start-up during the Internet bubble, would become a... View Details

Keywords: by Jim Heskett

17 Sep 2001
Research & Ideas

Let Customers Call the Shots

What is consumer empowerment and what does it mean for you as an executive? HBS professor Luc Wathieu outlined his views in the following e-mail interview with HBS Working Knowledge senior editor Martha... View Details

Keywords: by Martha Lagace

17 Sep 2001
Research & Ideas

Is There Help for the Big Ticket Buyer?

online auctions). By contrast, consumption decisions about items purchased frequently via simple transactions (e.g., cereal) are easier to make on a trial-and-error basis and can be easily improved. Because these decisions are routine and... View Details

Keywords: by Max H. Bazerman

16 Nov 2010
First Look

First Look: November 16, 2010

Users? Anita Elberse and Sunil GuptaHarvard Business School Case 510-053 In January 2010, YouTube, the world's largest online video aggregator, was still seeking to become profitable. Was the time right for Google, YouTube's parent... View Details

Keywords: Sean Silverthorne

24 Sep 2001
Research & Ideas

How To Be an Angel Investor

Evaluation success will come in doing deals, emulating winners, and not making the same mistakes more than two, three, or four times. Case Study AOL: The One That Got Away Frans Kok shares with us the story about his decision not to invest in America View Details

Keywords: by David Amis & Howard Stevenson

10 Jun 2002
Research & Ideas

Disruption: The Art of Framing

stated that their ventures were separate from their parent company, but their daily work processes indicated otherwise. Online sales reps still reported to and had offices near their print managers, for example. This direct reporting and... View Details

Keywords: by Clark Gilbert & Joseph L. Bower

08 Jun 2010
First Look

First Look: June 8

PublicationsThe New Science of Retailing: How Analytics Are Transforming the Supply Chain and Improving Performance Authors:Marshall Fisher and Ananth Raman Publication:Harvard Business School Press, 2010 Abstract Retailers today are drowning in data but lacking in... View Details

Keywords: Martha Lagace

10 Jun 2002
Research & Ideas

Reinventing the Industrial Giant

technologies is particularly great" for GM. 77 One way GM is attempting to become more like Dell is by selling cars online. 78 Toward the end of 2000, GM began testing its consumer Web site, GMBuyPower.com, to bring customers online... View Details

Keywords: by Nitin Nohria, Davis Dyer & Frederick Dalzell; Manufacturing

18 Apr 2005
Research & Ideas

Prosper with Multi-Channel Retailing

prior to coming to Gap. She said that when the company launched walmart.com, the first thought was to literally replicate the store online. The company quickly learned that customers weren't willing to pay shipping costs on, say, toilet paper. However, she said the... View Details

Keywords: by Julie Jette; Consumer Products; Retail

26 Jun 2000
Research & Ideas

What’s an Internet Business Model? Ask a Health Care Professional

some eternal issues of patient care: not only good health, but also quality, choice and trust? To consider these questions, the IS2K conference assembled a panel of experts, with HBS Professor Lynda Applegate as moderator, to talk about... View Details

Keywords: by Martha Lagace; Health

22 May 2024
HBS Case

Banned or Not, TikTok Is a Force Companies Can’t Afford to Ignore

Practice at HBS who authored the case study with HBS researcher Shweta Bagai. Businesses need to “understand how it is that they’re doing what they’re doing so that they can incorporate the power of... View Details

Keywords: by Rachel Layne; Technology

July 2018 (Revised August 2018)
Case

Rocky Mountain Condiments: Close Encounters with the Legal System for the First Time

By: Lena G. Goldberg

The founder of a Colorado start-up focused on developing a line of condiments confronts a host of legal issues that threaten the viability of her young enterprise. She is suing a co-packer for, among other things, breach of contract, theft of recipes and trade secrets,... View Details

Keywords: Law And Regulation; Start-ups; Founders' Agreements; Cross-Border Jurisdiction; Torts; Consumer Protection; Non-disclosure Agreements; Intellectual Property Protection; Fraud; Legal Remedies; Law; Lawsuits and Litigation; Laws and Statutes; Business Startups; Contracts; Intellectual Property; Food and Beverage Industry

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09 May 2012
Research & Ideas

Clayton Christensen’s “How Will You Measure Your Life?”

Editor's note: Every year, HBS Professor Clayton Christensen teaches students that well-tested academic theories can help them succeed not just in business, but in life. He expounds upon those lessons in his forthcoming book, How Will You... View Details

21 Nov 2022
Research & Ideas

Buy Now, Pay Later: How Retail's Hot Feature Hurts Low-Income Shoppers

Online shopping features that let consumers pay for goods in interest-free installments exploded during the pandemic, but new research questions the riskiness of such services: Are people getting in over their heads? Buy now, pay later... View Details

Keywords: by Rachel Layne; Retail; Financial Services; Technology

12 Oct 1999
Research & Ideas

Where Main Street Meets Wall Street

funds have made an important contribution to both the democratization and the strengthening of the American economy," says HBS professor Jay O. Light, an expert on the financial services industry. And now, according to Light and... View Details

Keywords: by Garry Emmons; Financial Services

29 Nov 2022
Research & Ideas

How Much More Would Holiday Shoppers Pay to Wear Something Rare?

the Massachusetts Institute of Technology, and Robert Schultz of the University of Michigan, the paper uses the quirks of an online auction to quantify just how much social influence matters when it comes to what people will pay. The... View Details

Keywords: by Michael Blanding; Retail

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