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      • June 2010 (Revised June 2011)
      • Case

      U.S. Department of Energy & Recovery Act Funding: Bridging the "Valley of Death"

      By: Michael J. Roberts, Joseph B. Lassiter III and Ramana Nanda
      The case focuses on the U.S. Department of Energy (DOE) and the $38 billion of stimulus funding the DOE received to encourage clean tech. They focus on "bridging the valley of death" (i.e., helping young, innovative companies finance technically risky and very capital... View Details
      Keywords: Entrepreneurship; Financing and Loans; Government and Politics; Innovation and Invention; Programs; Business and Government Relations; Climate Change; Green Technology Industry; Green Technology Industry
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      Roberts, Michael J., Joseph B. Lassiter III, and Ramana Nanda. U.S. Department of Energy & Recovery Act Funding: Bridging the "Valley of Death". Harvard Business School Case 810-144, June 2010. (Revised June 2011.)
      • June 2010 (Revised February 2011)
      • Case

      The Fox Islands Wind Project (A)

      By: Joseph B. Lassiter III, James Thomas Corcoran, Max Gazor, Dylan Hogarty and Alexander H. Somers, Jr.
      The market for electricity on the Fox Islands of North Haven and Vinalhaven, Maine is unique and costly for residents. Historically, electricity prices on the islands had been three times the national average because of the high cost of importing electricity via an... View Details
      Keywords: Business Startups; Renewable Energy; Social Entrepreneurship; Cost; Financing and Loans; Projects; Business and Community Relations; Environmental Sustainability; Green Technology Industry; Maine
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      Lassiter, Joseph B., III, James Thomas Corcoran, Max Gazor, Dylan Hogarty, and Alexander H. Somers, Jr. "The Fox Islands Wind Project (A)." Harvard Business School Case 810-129, June 2010. (Revised February 2011.)
      • February 2010 (Revised November 2013)
      • Case

      Living PlanIT

      By: Robert G. Eccles, Amy C. Edmondson, Susan Thyne and Tiona Zuzul
      Living PlanIT is a start-up company that has developed a new, innovative business model for sustainable urbanization. This model reflects the software and technology backgrounds of its founders, Steve Lewis and Malcolm Hutchinson, and is in vivid contrast to other... View Details
      Keywords: Business Model; Business Startups; Development Economics; Entrepreneurship; City; Technological Innovation; Environmental Sustainability; Urban Development; Green Technology Industry; Green Technology Industry; Green Technology Industry; Portugal
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      Eccles, Robert G., Amy C. Edmondson, Susan Thyne, and Tiona Zuzul. "Living PlanIT." Harvard Business School Case 410-081, February 2010. (Revised November 2013.)
      • 2010
      • Working Paper

      Accelerating Energy Innovation: Insights from Multiple Sectors

      By: Rebecca Henderson and Richard G. Newell
      A combination of concerns about climate change and energy security has recently led to significant increases in public funding for energy R&D. Some commentators are suggesting that these increases need to be sustained, and are advocating for increases of as much as... View Details
      Keywords: Innovation and Management; Technological Innovation; Knowledge Use and Leverage; Research and Development; Pollutants; Climate Change; Energy Industry
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      Henderson, Rebecca, and Richard G. Newell. "Accelerating Energy Innovation: Insights from Multiple Sectors." Harvard Business School Working Paper, No. 10-067, February 2010. (Revised February 2011.)
      • October 2009 (Revised June 2010)
      • Case

      1366 Technologies

      By: Joseph B. Lassiter III, Ramana Nanda and David Kiron
      Just months after declaring their intent to become a solar cell equipment supplier, van Mierlo and Sachs were again revisiting the issue of what the company should be. Becoming a successful solar cell manufacturer would potentially be much more lucrative than becoming... View Details
      Keywords: Business Startups; Energy Generation; Renewable Energy; Entrepreneurship; Financing and Loans; Commercialization; Corporate Strategy; Green Technology Industry
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      Lassiter, Joseph B., III, Ramana Nanda, and David Kiron. "1366 Technologies." Harvard Business School Case 810-005, October 2009. (Revised June 2010.)
      • September 2009 (Revised January 2012)
      • Case

      Suntech Power

      By: Richard H.K. Vietor
      Suntech, a Chinese manufacturer of photovoltaic cells and solar panels, is the third largest solar company in the world. About 90 percent of its sales have been in Europe—especially Germany and Spain. But with its new "pluto" technology, and with new governmental... View Details
      Keywords: Solar Power; Renewable Energy; Globalized Markets and Industries; Competition; Market Entry and Exit; Business and Government Relations; Expansion; Strategy; Green Technology Industry; Green Technology Industry; China
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      Vietor, Richard H.K. "Suntech Power." Harvard Business School Case 710-013, September 2009. (Revised January 2012.)
      • September 2009 (Revised September 2010)
      • Case

      Genzyme Center (A)

      By: Michael W. Toffel and Aldo Sesia
      Genzyme Corporation is in the midst of planning its new corporate headquarters, which incorporates many innovative green building features. After learning that the building as planned would likely earn a LEED Silver rating, an intermediate score in the LEED green... View Details
      Keywords: Green Building; LEED Rating System; Economic And Environmental Performance; Program Evaluation And Assessment; Tradeoffs Between Process- And Performance Standards; Buildings and Facilities; Business Headquarters; Governing Rules, Regulations, and Reforms; Standards; Corporate Social Responsibility and Impact; Performance Improvement; Environmental Sustainability; Pollutants; Green Technology Industry
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      Toffel, Michael W., and Aldo Sesia. "Genzyme Center (A)." Harvard Business School Case 610-008, September 2009. (Revised September 2010.)
      • September 2009 (Revised December 2009)
      • Supplement

      Genzyme Center (B)

      By: Michael W. Toffel and Aldo Sesia
      Genzyme Corporation is in the midst of planning its new corporate headquarters, which incorporates many innovative green building features. After learning that the building as planned would likely earn a LEED Silver rating, an intermediate score in the LEED green... View Details
      Keywords: Environmental Sustainability; Corporate Social Responsibility and Impact; Standards; Cost vs Benefits; Green Technology Industry; Green Technology Industry; Green Technology Industry; Green Technology Industry
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      Toffel, Michael W., and Aldo Sesia. "Genzyme Center (B)." Harvard Business School Supplement 610-009, September 2009. (Revised December 2009.)
      • September 2009 (Revised December 2009)
      • Supplement

      Genzyme Center (C)

      By: Michael W. Toffel and Aldo Sesia
      Genzyme Corporation is in the midst of planning its new corporate headquarters, which incorporates many innovative green building features. After learning that the building as planned would likely earn a LEED Silver rating, an intermediate score in the LEED green... View Details
      Keywords: Environmental Sustainability; Corporate Social Responsibility and Impact; Standards; Cost vs Benefits; Green Technology Industry; Green Technology Industry; Green Technology Industry; Green Technology Industry
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      Toffel, Michael W., and Aldo Sesia. "Genzyme Center (C)." Harvard Business School Supplement 610-010, September 2009. (Revised December 2009.)
      • August 2009 (Revised August 2010)
      • Case

      Calera Corporation

      By: Joseph B. Lassiter III, Thomas J. Steenburgh and Lauren Barley
      Brent Constantz, founder, CEO, and president of Calera Corporation, felt a surge of optimism as he gazed at the recently commissioned prototype flue gas processing line at Calera's R&D facility in Moss Landing, California. It was late May 2009, and Calera was an... View Details
      Keywords: Business Startups; Entrepreneurship; Product Design; Product Development; Environmental Sustainability; Commercialization; Green Technology Industry
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      Lassiter, Joseph B., III, Thomas J. Steenburgh, and Lauren Barley. "Calera Corporation." Harvard Business School Case 810-030, August 2009. (Revised August 2010.)
      • 2008
      • Book

      On Competition

      By: M. E. Porter
      Competition is one of society's most powerful forces for making things better in many fields of human endeavor. The study of competition and the creation of value, in their full richness, have preoccupied me for several decades. Competition is pervasive, whether it... View Details
      Keywords: Leadership; Practice; Competitive Strategy; Theory; Value Creation
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      Porter, M. E. On Competition. Updated and Expanded Ed. Boston: Harvard Business School Publishing, 2008.
      • September 2008 (Revised May 2010)
      • Supplement

      GE's Imagination Breakthrough: The EVO Project

      By: Christopher A. Bartlett, Brian J. Hall and Nicole Bennett
      This video features interviews with case protagonists John Dineen, Brett Begole, and Pierre Compte expressing their views on the decision framed by the case. In a second part of the tape the protagonists describe what they decided to do. A third segment features John... View Details
      Keywords: Communication Strategy; Decision Choices and Conditions; Innovation and Management; Leading Change; Growth and Development Strategy; Outcome or Result; Green Technology Industry
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      Bartlett, Christopher A., Brian J. Hall, and Nicole Bennett. "GE's Imagination Breakthrough: The EVO Project." Harvard Business School Video Supplement 909-801, September 2008. (Revised May 2010.)
      • October 2007 (Revised April 2009)
      • Case

      TH!NK: The Norwegian Electric Car Company

      By: Joseph B. Lassiter III and David Kiron
      On August 1, 2007, 61-year-old Jan-Olaf Willums' plane was flying along the Greenland coastline on his way back to Norway after intense discussions with several prominent U.S. venture capital investors, among them Kleiner Perkins and Rockport Capital Partners, about... View Details
      Keywords: Entrepreneurship; Venture Capital; Innovation and Invention; Product Launch; Market Entry and Exit; Environmental Sustainability; Pollutants; Green Technology Industry; Green Technology Industry; Europe; Norway
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      Lassiter, Joseph B., III, and David Kiron. "TH!NK: The Norwegian Electric Car Company." Harvard Business School Case 808-070, October 2007. (Revised April 2009.)
      • 2007
      • Case

      Sun Power: Focused on the Future of the Solar Power Industry

      By: Rebecca Henderson, J. Conkling and R. Nanda
      Keywords: Projects; Strategic Planning; Green Technology Industry
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      Henderson, Rebecca, J. Conkling, and R. Nanda. "Sun Power: Focused on the Future of the Solar Power Industry." Massachusetts Institute of Technology (MIT) Case, 2007.
      • June 2007 (Revised June 2008)
      • Case

      GE's Imagination Breakthroughs: The Evo Project

      By: Christopher A. Bartlett, Brian J. Hall and Nicole Bennett
      In September 2003, Jeff Immelt challenged the business leaders at GE to come up with "Imagination Breakthroughs," innovative new projects that would serve as the centerpiece of GE's organic growth initiative. Follows the company as these changes are driven through the... View Details
      Keywords: Innovation and Management; Leading Change; Growth and Development Strategy; Business Processes; Organizational Change and Adaptation; Organizational Culture; Environmental Sustainability; Green Technology Industry
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      Bartlett, Christopher A., Brian J. Hall, and Nicole Bennett. "GE's Imagination Breakthroughs: The Evo Project." Harvard Business School Case 907-048, June 2007. (Revised June 2008.)
      • May 2007
      • Teaching Note

      Toyota Motor Corporation: Launching Prius (TN)

      By: Forest L. Reinhardt and Dennis A. Yao
      Keywords: Production; Green Technology Industry; Green Technology Industry
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      Reinhardt, Forest L., and Dennis A. Yao. "Toyota Motor Corporation: Launching Prius (TN)." Harvard Business School Teaching Note 707-558, May 2007.
      • June 2006
      • Supplement

      Genentech - Capacity Planning - Spreadsheet Model

      By: Daniel C. Snow and Steven C. Wheelwright
      Keywords: Green Technology Industry
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      Snow, Daniel C., and Steven C. Wheelwright. "Genentech - Capacity Planning - Spreadsheet Model." Harvard Business School Spreadsheet Supplement 606-713, June 2006.
      • June 2006
      • Supplement

      Genentech - Capacity Planning Teaching Note, Spreadsheet Model

      By: Daniel C. Snow and Steven C. Wheelwright
      Keywords: Green Technology Industry
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      Snow, Daniel C., and Steven C. Wheelwright. "Genentech - Capacity Planning Teaching Note, Spreadsheet Model." Harvard Business School Spreadsheet Supplement 606-714, June 2006.
      • May 2006
      • Supplement

      The Brent Spar Campaign (B): Rescuing Greenpeace?

      By: James K. Sebenius and Natasha Affolder
      Keywords: Green Technology Industry
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      Sebenius, James K., and Natasha Affolder. "The Brent Spar Campaign (B): Rescuing Greenpeace?" Harvard Business School Supplement 906-050, May 2006.
      • January 2006 (Revised December 2006)
      • Case

      Toyota Motor Corporation: Launching Prius

      By: Forest L. Reinhardt, Dennis A. Yao and Masako Egawa
      In 1995, Hiroshi Okuda, president of Toyota Motor Corp., considers whether to push for a more aggressive launch of the Toyota Prius--an automobile that incorporates Toyota's new and technically advanced hybrid power train. This launch decision allows discussion of the... View Details
      Keywords: Environmental Sustainability; Product Launch; Transportation; Brands and Branding; Green Technology Industry; Green Technology Industry; Green Technology Industry; Japan
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      Reinhardt, Forest L., Dennis A. Yao, and Masako Egawa. "Toyota Motor Corporation: Launching Prius." Harvard Business School Case 706-458, January 2006. (Revised December 2006.)
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