Publications

January 1980 (Revised August 1985)
Case

Cumberland Metal Industries: Engineered Products Division--1980

By: Benson P. Shapiro

Cumberland Metal Industries has developed a new product to help contractors drive piles faster. They are trying to decide how to price it. Provides substantial information on the industry, competition, etc. Students must decide what factors are relevant in making an... View Details

Keywords: Price; Information; Marketing Channels; Distribution Channels; Product Development; Consumer Products Industry

December 1998 (Revised April 1999)
Case

Mind of the Market: Constructive Memory Processes, Primer Nine

By: Gerald Zaltman and Kathryn A. Braun

Keywords: Markets; Research; Consumer Behavior

June 1991
Case

British Petroleum Co.: Engineering Group (B)

By: D. Quinn Mills and G. Bruce Friesen

Keywords: Energy Industry

September–October 1994
Article

Development Projects: The Engine of Renewal

By: H. K. Bowen, K. B. Clark, C. A. Holloway and S. C. Wheelwright

Keywords: Projects

February 1989
Case

British Petroleum Co.: Engineering Group (A)

By: D. Quinn Mills and G. Bruce Friesen

Keywords: Energy Industry

September 1988 (Revised June 1990)
Case

Cummins Engine Co. in the Soviet Union

By: David B. Yoffie

Keywords: Business and Government Relations; Ethics; Industrial Products Industry; Soviet Union

Other Article

Why I Volunteer at the Intel International Science and Engineering Fair

By: Scott Duke Kominers

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14 Sep 2017
Op-Ed

Op-Ed: Google Engineer Deserved to be Fired by the CEO

Google CEO Sundar Pichai. Credit: Steven Zimmerman/Wikipedia Commons Google software engineer James Damore’s ten-page manifesto excoriating his employer for its diversity initiatives incited a major controversy in August about... View Details

Keywords: by Bill George

Nov 2014
Conference Presentation

Multiple Team Membership, Turnover, & On-time Delivery: Evidence Construction Services.

By: Hise O. Gibson, Bradley R. Staats and Ananth Raman

October 2020
Case

Israelis, Palestinians and the Technology Bridge Between Them: A Work in Progress

By: Elie Ofek and Lia Weiner

In Israel of 2020 the demand for software engineers was endless. Meanwhile just miles away, Palestinian universities were graduating 3,000 engineers a year, and many of them could not find jobs in the still nascent Palestinian tech sector. Could these dots be... View Details

Keywords: Geopolitics; Technology Ecosystem; Software Engineers; Information Technology; Applications and Software; Business Startups; International Relations; Cooperation; Opportunities; Problems and Challenges; Technology Industry; Israel; Palestinian state

Article

The Power in Demography: Women's Social Constructions of Gender Identity at Work

By: R. J. Ely

This study examined how women's proportional representation in the upper echelons of organizations affects professional women's social constructions of gender difference and gender identity at work. Qualitative and quantitative data were used. Results suggest that sex... View Details

Keywords: Demographics; Gender; Labor

2010
Working Paper

Advertising Disclosures: Measuring Labeling Alternatives in Internet Search Engines

By: Benjamin Edelman and Duncan S. Gilchrist

In an online experiment, we measure users' interactions with search engines, both in standard configurations and in modified versions with clearer labels identifying search engine advertisements. In particular, for a random subset of users, we change "Sponsored links"... View Details

Keywords: Online Advertising; Interactive Communication; Corporate Disclosure; Labels; Marketing Strategy; Consumer Behavior; Internet; Search Technology

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October 2021
Supplement

Engine No. 1: An Activist Hedge Fund Pursues Stakeholder Capitalism (B)

By: Mark Kramer

Engine Number 1's proxy fight succeeded in part because Exxon shareholders had lost money in the preceding years and because climate change was a high-profile issue. The B case raises the question of whether Engine No. 1's next target should be Facebook, where social... View Details

Keywords: Proxy Fight; Hedge Fund Activism; Social Impact; Business and Shareholder Relations; Climate Change; Corporate Social Responsibility and Impact; Goals and Objectives

May 2016 (Revised June 2016)
Case

A Succession as the Engine for Success

By: Jay Lorsch, Emily McTague and Rosa Maria Fite

Francisco J. Riberas sat in his office reflecting on his first summer working at the family business, in 1989. Growing up, Francisco Riberas had learned about the company through conversations with his father, Francisco Riberas Pampliega, over the dinner table and in... View Details

Keywords: Organizational Alignment; Organizational Behavior; Corporate Governance; Family Business; Family-owned Business; Succession; CEO Mentoring; Spain; Family and Family Relationships; Management; Leadership; Auto Industry; Europe; Spain

May 2005 (Revised April 2011)
Case

Arctic Timber AB: Engineered Woods Division (A)

By: Michael L. Tushman, David Kiron and Wendy Smith

Describes the leadership challenges involved in managing strategic innovation and change in a highly mature business unit. Allows systematic exploration of organizational structures, incentives, competencies, and culture that impede innovation. Pivots on a new leader's... View Details

Keywords: Change Management; Innovation and Management; Innovation Strategy; Leadership; Management Teams; Organizational Change and Adaptation; Organizational Culture; Organizational Structure