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Publications

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  • All HBS Web  (203)
    • News  (61)
    • Research  (115)
    • Events  (2)
    • Multimedia  (2)
  • Faculty Publications  (46)

Show Results For

  • All HBS Web  (203)
    • News  (61)
    • Research  (115)
    • Events  (2)
    • Multimedia  (2)
  • Faculty Publications  (46)
← Page 7 of 203 Results →
  • 25 Sep 2006
  • Research & Ideas

How Software Platforms Revolutionize Business

independent developers to build new features. The cell phone has become a lucrative platform for more than handset makers—also in on the party are makers of digital cameras, music services, and organizer... View Details
Keywords: by Sean Silverthorne; Video Game; Web Services
  • 01 Mar 2018
  • News

Case Study: On the Record

in revenue—as much as 18 percent of all physical music sales. Consumers covet vinyl as a piece of tangible art in a digital age, but for the indie bands selling those records, it’s not about nostalgia, says... View Details
Keywords: April White
  • 01 Sep 2007
  • News

Faculty Research Online

investment managers and firms. See http://hbswk.hbs.edu/item/5648.html. Delivering the Digital Goods: iTunes vs. Peer-to-Peer Apple’s iTunes music download service and illegal peer-to-peer (P2P) View Details
Keywords: Colleges, Universities, and Professional Schools; Educational Services
  • 22 Dec 2009
  • First Look

First Look: Dec. 22

This memo discusses "hard-core" antitrust violations, focusing on bid rigging and market allocation, under the laws of the U.S. and other leading antitrust regimes. Purchase this note: http://cb.hbsp.harvard.edu/cb/product/310048-PDF-ENG Nettwerk: View Details
Keywords: Martha Lagace
  • August 2022
  • Teaching Note

BTS & ARMY

By: Doug J. Chung and Kay R. Koo
Industry leaders must define a particular outcome of interest (i.e., an objective) to establish an organization’s strategy. BTS’s initial objective was to increase brand recognition and to acquire a solid fanbase. The proliferation of social network platforms... View Details
Keywords: Cultural Diversity; Brand Equity; Go-to-market Strategy; Social Network; Entertainment Industry; Brands and Branding; Customer Relationship Management; Consumer Behavior; Social and Collaborative Networks; Social Entrepreneurship; Digital Platforms; Digital Marketing; Music Industry
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Chung, Doug J., and Kay R. Koo. "BTS & ARMY." Harvard Business School Teaching Note 523-031, August 2022.
  • 31 Oct 2019
  • News

Finding an Audience

have always been a music fan. “We got together one day to see what we could do in the form of a cultural activity on a digital platform. The main idea that came up was, what is going on in classical View Details
Keywords: Performing Arts, Spectator Sports, and Related Industries; Arts, Entertainment
  • 01 Mar 2007
  • News

Microsoft’s Ballmer Makes His Pitch

narrowly about the product as just a music device, he quickly added. Thinking more broadly about portable digital media, “it’s a category that will continue to change,” explained Ballmer. “Unless you think... View Details
Keywords: News, Library, Internet, and Other Services; Information; Management, Scientific, and Technical Consulting Services; Professional Services
  • Portrait Project

Agnes Sauvage

I want to get high. I want to edge risk. I want to climb to remember I am alive. I plan to leave room for Nature in my business plans. I am going to the mountains and I will bring the mountains to you. I will help you listen to the music... View Details
  • 01 Jun 2015
  • News

Faculty Q&A: Reemerging Technologies

the world who said this is the only way to listen to music. But today a new generation raised on digital music is also taking notice. Is reemergence a short-lived trend? Reemergent technologies often... View Details
Keywords: April White; Apparel Manufacturing; Manufacturing; Electrical Equipment, Appliance, and Component Manufacturing; Manufacturing; Printing and Related Support Activities; Manufacturing
  • 25 Aug 2022
  • News

Full Stream Ahead

Picasso you can’t put a price on these songs.” By 2016, when Sony purchased Jackson’s share of ATV, the figure had ballooned to a staggering $750 million. Music has been raking in top-dollar valuations ever since, in part because of the... View Details
Keywords: Jen McFarland Flint; Performing Arts, Spectator Sports, and Related Industries; Arts, Entertainment

    Michael Kaplan

    expansion of Blue Stripes Cacao Chocolate. He is currently launching a new venture in the consumer space. Michael has served as a speaker at the annual Women’s Wear Daily Digital Forum and Women’s Wear Daily Beauty Forum, a guest speaker... View Details
    Keywords: Consumer Products & Packaged Goods;#20;#Ecommerce;#19;#Digital Health;#29;#Entertainment;#30;#Fashion, Beauty, Apparel, & Retail;#31;#Finance;#55;#Music
    • 15 Oct 2019
    • News

    Innovative Thinking Fuels Nascent Startup Scene

    on the rise in the MENA countries. The company was cofounded by a woman—women represent about 25 percent of entrepreneurs in MENA countries as compared with the global average of 10 percent—and it capitalizes on the region’s high digital... View Details
    • 22 Jul 2024
    • News

    Viral Marketing’s Early Muse

    year but got nowhere—so in 2009 he produced a music video, “United Breaks Guitars,” and posted it to YouTube. The video went viral, received widespread coverage in traditional media outlets (Wall Street Journal, CNN, and others), and... View Details
    • 01 Feb 2000
    • News

    Breaking Down Barriers: The Electronic Wallet

    Internet commerce is the emergence of the electronic wallet. In its simplest form, the electronic wallet (a.k.a. the digital wallet or e-wallet) is a digital file that can be downloaded onto the consumer's... View Details
    Keywords: Judith A. Ross
    • 02 Jan 2008
    • Research & Ideas

    Most Popular Stories 2007

    the head, and whose leadership style springs from their fundamental character and values. George discusses his new book True North, co-written with Peter Sims. Delivering the Digital Goods: iTunes vs. Peer-to-Peer Apple's iTunes View Details
    Keywords: by Sean Silverthorne
    • 01 Sep 2010
    • News

    You’ve Been YouTubed

    media, analyzing the reach and impact of a clever customer complaint music video produced by Canadian musician Dave Carroll when his attempts to recoup the value of his guitar (broken in transit) are stonewalled for over a year by United... View Details
    Keywords: Julia Hanna; social media; Advertising, Public Relations, and Related Services; Professional Services; Air Transportation; Transportation
    • 29 Dec 2019
    • Research & Ideas

    Read Our Most Popular Research Stories of 2019

    You Can Still Be Productive Commuters who listen to music or talk radio might be increasing their chance of a stressful workday. Here are better ways to cope with a bad commute. Why Salespeople Struggle at Leading When salespeople become... View Details
    Keywords: by Sean Silverthorne
    • 21 Mar 2016
    • Lessons from the Classroom

    When Your Classmate is an NBA Superstar (or Fashion Model, or Movie Actress)

    Marshall, fashion model Karlie Kloss, and “Magic Mike” star Cody Horn, have attended the program, sharing business challenges and contract strategies in the same room with mid- and senior-level executives who work for studios, networks, View Details
    Keywords: by Dina Gerdeman; Entertainment & Recreation; Sports; Media & Broadcasting; Education
    • 15 Jul 2015
    • Research & Ideas

    Amazon Prime Day: The Logic Behind a Retailer’s Made-up Holiday

    the company's success over its 20-year existence. But Sunil Gupta, an expert on marketing and digital technology who wrote a recent case on Amazon, sees deeper motives behind the company creating its own Christmas in July. "I think... View Details
    Keywords: Re: Sunil Gupta; Retail
    • 03 Apr 2007
    • First Look

    First Look: April 3, 2007

    channels. CD sales still accounted for the majority of revenues, but sales of music in digital formats (downloads, videos, ringtones) were growing significantly and accounting for approximately 10 percent of... View Details
    Keywords: Martha Lagace
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