Publications

Publications

Filter Results: (543) Arrow Down

Show Results For

← Page 7 of 543 Results →
  • October 2009 (Revised March 2012)
  • Case

Nettwerk: Digital Marketing in the Music Industry

By: John A. Deighton and Leora Kornfeld
How is music marketed in the digital era? Nettwerk Music Group built on its foundation as a social, grassroots marketer of music and artists and emerged as a leader in the Internet-enabled social media environment. For most of the past decade Nettwerk CEO Terry McBride... View Details
Keywords: Music Entertainment; Product Marketing; Network Effects; Sales; Social and Collaborative Networks; Online Technology; Media and Broadcasting Industry; Music Industry
Related
  • 24 Jan 2023
  • Research & Ideas

Passion at Work Is a Good Thing—But Only If Bosses Know How to Manage It

longer and harder to show they are committed. On the other hand, what they are asked to do may not always align with their own passions, or may make it more challenging for them to focus on what they care about. This uncertainty, the... View Details
Keywords: by Sean Silverthorne
  • 24 Jul 2018
  • First Look

New Research and Ideas, July 24, 2018

through which frontline staff can share and learn new ideas, especially for those who feel safe to speak up and believe that new ideas are not tested frequently enough. Practice Implications: The contest’s... View Details
Keywords: Dina Gerdeman
  • Web

Faculty & Advisors | MBA

M.D. MS/MBA Program Faculty Co-Chair for MS Professor of Stem Cell and Regenerative Biology at Harvard University, Chief of Pathways Consult Service at Massachusetts General Hospital Douglas Melton, Ph.D. MS/MBA Program Faculty Co-Chair... View Details
  • 02 Jan 2024
  • Research & Ideas

10 Trends to Watch in 2024

The lightning-fast ascent of generative AI isn’t the only sea change on the horizon for businesses in the new year. The global economy is in flux as war, climate change, trade issues, and infrastructure problems demand attention. Many companies continue to struggle to... View Details
Keywords: by Rachel Layne
  • 07 Jul 2022
  • HBS Case

How a Multimillion-Dollar Ice Cream Startup Melted Down (and Bounced Back)

really understanding demand and understanding what flavors were working; it was rigorous upfront testing to see if there was really a business there,” says Hyde. “This is one of the key lessons for people... View Details
Keywords: by Pamela Reynolds
  • Article

Why Build in Web3

By: Jad Esber and Scott Duke Kominers
A major change is coming to the internet. While today’s dominant platforms have guarded their troves of user data and maintained an advantage through network effects, new companies—working in what they're calling a “Web3” model—are proposing a new value proposition to... View Details
Keywords: Blockchain; User Experience; Digital Platforms; Network Effects; Internet and the Web; Competition; Web Services Industry
Related
  • Research Summary

Overview

The overarching goal of my research is to produce works that are influential and informative to both academics and practitioners in the field of operations management. To accomplish this, I collaborate with industry partners who provide knowledge about their field,... View Details
  • 05 Jun 2012
  • First Look

First Look: June 5

Reaching for Yield in the Bond Market Authors:Bo Becker and Victoria Ivashina Abstract Reaching-for-yield-the propensity to buy riskier assets in order to achieve higher yields-is believed to be an important... View Details
Keywords: Sean Silverthorne
  • Web

Live from Klarman Hall - Alumni

1:30–2:15 p.m. EST Faculty Moderator: Kristin Mugford , Melvin Tukman Senior Lecturer of Business Administration; Senior Associate Dean for Culture and Community Alumni Speakers: Beverly Anderson (MBA 1997) , CEO and President, BECU ;... View Details
  • 19 Dec 2023
  • Research & Ideas

$15 Billion in Five Years: What Data Tells Us About MacKenzie Scott’s Philanthropy

campaign rare in its scale and unprecedented in its pace. Sizing up the nonprofit world To build a data-driven portrait of Scott’s giving, we began with a list of 1,964 recipients listed on the Yield Giving website, including 360 organizations announced in December.... View Details
Keywords: by Matthew Lee, Brian Trelstad, and Ethan Tran
  • 2011
  • Book

Moving Forward: The Future of Consumer Credit and Mortgage Finance

By: Nicolas P. Retsinas and Eric Belsky
The recent collapse of the mortgage market revealed fractures in the credit market that have deep roots in the system's structure, conduct, and regulation. The time has come for a clear-eyed assessment of what happened and how the system should be strengthened and... View Details
Keywords: Financial Crisis; Capital Markets; Credit; Financial Markets; Mortgages; Personal Finance; Governing Rules, Regulations, and Reforms; Demand and Consumers; Financial Services Industry
Related
  • 18 Mar 2013
  • HBS Case

HBS Cases: LEGO

Ole Kirk Kristiansen eventually shifted the business from making houses and furniture to crafting wooden toys. He based the name of his new venture on the Danish words for "play well" (and, as it turned out, the Latin words... View Details
Keywords: by Maggie Starvish; Entertainment & Recreation
  • 17 Aug 2010
  • First Look

First Look: August 17

and asset retention-retaining existing customers for the long-term. The note gives students a foundation for analyzing marketing cases, as well as providing an analytical... View Details
Keywords: Martha Lagace
  • 07 Jul 2008
  • Research & Ideas

Innovation Corrupted: How Managers Can Avoid Another Enron

for natural gas, and to create derivative supply contracts that could help customers manage the risks of demand volatility and price swings more effectively than before. In this way, Skilling and his... View Details
Keywords: by Martha Lagace; Energy; Utilities
  • 09 Sep 2009
  • First Look

First Look: September 9

hospital, we find support for our hypotheses. Our findings suggest that frontline workers' participation in problem solving is motivated by some inherent characteristics of the problems as well as by particular management practices.... View Details
Keywords: Martha Lagace
  • 01 Oct 2007
  • Research & Ideas

Encouraging Dissent in Decision-Making

line operations along with a vice chairman of equal power who was responsible for quality, for being alert to any possible problems, and for raising questions about them. You... View Details
Keywords: by Garry Emmons
  • 17 Aug 2023
  • Research & Ideas

‘Not a Bunch of Weirdos’: Why Mainstream Investors Buy Crypto

$45,000 or less accounted for another 20 percent of the transactions. This shows, Di Maggio says, that the crypto market consists of “average US investors that are using crypto as an alternative asset class... View Details
Keywords: by Ben Rand
  • 01 Jun 2022
  • Blog Post

Five Lessons From My First Year at HBS

let alone HBS. I didn’t apply to Harvard for undergrad because I was too intimidated, and I almost did the same for HBS. I thought it’d be a waste of time, effort, and money because I’d get rejected anyway.... View Details
  • Web

Behavioral Finance & Financial Stability

Financial Sector More Info The Impact of Pensions and Insurance on Global Yield Curves By: Robin Greenwood & Annette Vissing-Jorgensen JUN 2018 In this NBER working paper, researchers from the Behavioral Finance and Financial Stability Initiative evaluate the View Details